Critically analyze advertising techniques, such as circular reasoning, bandwagon, testimonial, and repetition, with worksheets that effectively discuss and illustrate how the media aims to influence.

Commercial advertising—we can't get away from it, but do we realize just how often we are being advertised to? With this lesson plan, scholars analyze mass media to identify how its techniques influence our daily lives. Learners browse...

As class members progress through eight fully prepared learning stations, they will identify how bias is present in persuasive media, as well as differentiate among types of propaganda techniques like bandwagon propaganda and the...

In this personal health media literacy activity, students select a food advertisement and respond to 7 short-answer questions that examine how the ad influences its audience.

Big news isn't necessarily newsworthy everywhere! How do journalists decide what to cover with so much happening around them? A instructional activity on media literacy examines the factors that affect the media's choice of stories to...

Take a close look at a number of newspapers with collection of lessons and activities. Using a poster (which can be found under the materials tab), learners examine the hard copy of a local newspaper. This leads into an exploration of...

Pupils become informed consumers and citizens with this lesson on the influence of advertising, identifying basic advertising techniques and discriminating between fact and claim in modern advertisements and commercials.

Teach tweens and teens how to prevent dating and domestic violence with a unit on healthy relationships. The unit begins with class members taking a relationships survey. As the unit progresses, class members engage in activities that...

In a time of fake news, media manipulation, and Internet trolls, a resource equips learners with the tools they need to recognize and combat resources that are designed to appeal to our cognitive biases. Introduce learners to five...

Scholars begin the instructional activity by watching a video of media history and discussing it in a Turn and Talk. They then look at the texts A Mighty Long Way and Little Rock Girl 1957 to make a connection to the role of the press in...

Tell me what you really think. The class reviews articles related to wind energy to see how the author uses words, phrases, and images to sway the reader. Through a class discussion, individuals share their feelings from the media...

"Creativity is just connecting things." - Steve Jobs. After weeks of researching climate change, the ninth lesson in a series of 21 combines the data and analysis to address essential questions. It covers natural phenomenon, human...

Weigh the pros and cons. Class members continue sharing their thoughts on media and events by watching the video John Chancellor Reports on the Integration at Central High School. They discuss the advantages and disadvantages of gaining...

Many historians discuss how gender roles changed because of World War II, but how did this come to be? An informative resource challenges scholars to do some digging and research the information for themselves. They research how...

What does it mean to have digital citizenship? A set of lessons teach middle schoolers how to be safe and productive online. From sharing posts to creating secure passwords, learners discuss the importance of remaining diligent—and...

A degree in communications incorporates disciplines such as business, law, and media as well. A writing handout offers prospective communications majors information about what kind of assignments to expect in a typical course....

Ninth graders consider how perceived standards of beauty influence body image as well as the relationship between body image and eating disorders. The class brainstorms traits the media presents as beauty standards for males and females,...

How do authors play to people's moods? After briefly reviewing mood using a Conditional and Subjunctive Mood handout, learners practice identifying conditional and subjunctive sentences in the Montgomery Bus Boycott speech before reading...

A company producing smoke alarms has a monopoly. However, what factors influence its profit and production? A series of prompts from College Board asks learners to consider the impact. Other practice problems include examining what...

What obstacles did India face during their post-colonial formation after gaining independence? Topics discussed in the lesson include Pakistan's conflict over Kashmir, the Indian Constitution, economic development, and the...

Does where we live influence how our bodies express genetic traits? Explore variation in human skin color with an activity that incorporate video and hands-on learning. Individuals model the relationship between phenotypes and genotypes,...

What conditions influence a student's performance on a high-stakes test? What is the mental health aftermath of a car accident? Case studies examine these and similar questions. Pupils also sharpen their test-taking skills as they work...

Nations and states may sound like similar ideas, but these concepts have led to endless wars and conflicts. Learners explore the terms using authentic College Board materials. An additional test item delves into the influence of...

Time influences mental health and behavior, but how? Learners explore the topic with authentic College Board materials. Using another scenario, scholars consider the various research methods used to explore the connection between stress...