Curated OER
Nutrition and the Media: Cereal Box Consumerism
How many treats do you buy each week? Learners investigate diets and how the media tricks consumers into purchasing unhealthy snacks. They will investigate the designs and logos affiliated with cereal boxes and identify specific phrases...
Curated OER
Find The Hidden Message: Media Literacy in Primary Grades
Learners practice listening to and reading various types of media and text. In groups, learners use video, newspapers, magazines, and more to compare and contrast different types of information. They identify the differences between fact...
ReadWriteThink
Critical Media Literacy: Commercial Advertising
Commercial advertising—we can't get away from it, but do we realize just how often we are being advertised to? With this lesson, scholars analyze mass media to identify how its techniques influence our daily lives. Learners browse...
Curated OER
The Media
Students identify various forms of media used in a political campaign and compare the different formats as vehicles for distributing political messages. They analyze the effectiveness of candidate's uses of different media.
Curated OER
Media Literacy Unit - Part 4
Seventh graders study how advertisers use techniques to sell their products. For this persuasive media lesson, 7th graders analyze media messages to find the advertiser's purpose. They examine different advertising techniques and their...
Curated OER
The Media and You
Seventh graders discuss the main purposes of media. Using various advertisements, they identify the method used by the advertisers in each example. They use these methods to create and sell their own product to the class. They use the...
Teaching Tolerance
Advertisements and You
Watch out for clever advertisements! Using the lesson, scholars learn how to identify online ads and respond to them critically. They then use what they've learned to develop a list of strategies to evaluate web pages.
Curated OER
Savvy Surfers: Website Evaluation and Media Literacy
Sixth graders strengthen their understanding of what a high quality website is composed of. Learners evaluate three websites for accuracy, credibility, and reliability by completing a chart.
NPR
Suffrage Lesson Plan
Has life changed for American women in the last century, or are there common themes between the lives of 21st century women and the struggle of suffragettes from the 1910s? Explore the ways media reflects the position of women in the...
Curated OER
Human Sexuality Unit
Eighth graders determine how mass media influences human sexuality by looking at advertisements for their sexual content and how the ads affect their decision making. After evaluating the advertisements in a PowerPoint presentation they...
Teaching Tolerance
Sensible Consumers
Girls like pink and boys like blue. Working in small groups, learners discuss stereotypes about children in advertisements. Then, scholars create their own manifestos about how they plan to respond to the consumer market they see in...
Curated OER
Celebrate the Arts
Students explore the responsibilities of people working in advertising. They create a campaign to support the arts including advertisements in several different media. Length of unit depends on number of projects completed.
Little Bit Studio
Bugs and Buttons 2
Playing with bugs and buttons has never been so much fun! Offering a variety of different activities, this is a great resource for developing basic skills in preschool and kindergarten-aged children.
Curated OER
Why We Communicate
Students identify the three common reasons for communication: information, persuasion, and entertainment. They create media messages for different purposes and develop a purpose of message shapes and how it helps shape the message.
Education Bureau of Hong Kong
Traditional Marketing and E-Marketing Strategies
Are e-marketing or traditional marketing promotions more effective in business? Scholars explore the topic as they discuss and debate e-commerce. To finish, they develop marketing plans to demonstrate learning.
Curated OER
The Impact of an Image
Participate in National Photo Month by creating newspapers with an emphasis on photography.
Curated OER
Weaving Technology into Thematic Units
Eighth graders are taught to give an understanding of an author's time period and life.
Teachers support the writing process and research techniques with technology and research books. Alternative assessment is used for evaluation.
Curated OER
Time is In
Analyze the influence of culture, media, technology, and other factors on health. High schoolers will identify and recognize propaganda techniques (glittering generalities, bandwagon, sex appeal, testimonial, transfer, etc.) and write a...
Curated OER
Proper Care of Equipment and Media
Learners study the proper care of equipment while seated at computer. They demonstrate proper care of equipment such as having clean hands, treatment of peripherals, clean work area, no magnets around computer station, general care of...
Curated OER
FILLING EMPTY POCKETS: BORROWING, LOANS AND CREDIT.
Students learn that maintaining financial security takes a good math understanding. In this lesson, students apply mathematical formulas to make important financial decisions like getting the right loan to buy a house, decide which...
Curated OER
Persuasive Advertisement For A Novel
Sixth graders engage in a project to persuade classmates to read a certain novel. They create a poster using persuasive advertising language. Media can be included in the form of pictures and other graphics to make the visual...
Curated OER
Persuasion in Print
Advertisers target teenagers. Groups select three magazine advertisements for similar products, analyze the appeals used in each, create a poster that features the persuasive techniques used, and present their findings to the class. The...
Curated OER
What I Did On My Summer Vacation
Learners use the internet to research the location of their summer vacation trip. Given the demographics, they plot the location on a world map. They create a brochure using the information they collected. Using PowerPoint, they develop...
Curated OER
Magazine Mania
Seventh graders examine the components and structure of magazines. In groups they develop a magazine based on the novel of their choice. Comic strips and promotional advertisements about the novels are included in the magazine. Students...