Museum of the Moving Image
Playing on Emotions: Focus on Political Ads Featuring Children
Political ads are designed to play on viewers' emotions. The focus of this resource is on ads that feature children, either to establish the candidate as family friendly, or to create fear for children in the minds of viewers. Groups...
Museum of the Moving Image
Understanding the Language of Political Ads
The verbal techniques and emotional appeals contained in the language used in political ads plays a vital role in creating the impact of the ad. As class members continue their study of Presidential campaign commercials from 1952–2012,...
Curated OER
May the Best Character Win
Running an election campaign takes money. Class groups must effectively budget money in order to design and purchase sufficient advertising aimed at procuring classmates' votes. After completing an online tutorial, they also write and...
C-SPAN
How will COVID-19 Impact Campaign Strategies in 2020?
While COVID-19 has changed almost everything about daily life, it's also had a tremendous impact on the 2020 presidential contest. Using video clips featuring political advisors from both sides of the aisle, learners brainstorm what they...
Museum of the Moving Image
Political Ads in Historical Context
Campaign ads target both timely issues and general themes. Presidential campaign ads from 1952 and 1988 provide class members an opportunity to compare how the topics ads choose to address can dramatically influence election outcomes.
Mikva Challenge
Political Forum Viewing Guide
Is there a way to determine a winner of a political debate? Use a helpful rubric to evaluate the issues, specificity, evidence, reasoning, and delivery of candidates in a debate. After assessing each person's performance, high schoolers...
Museum of the Moving Image
Evaluating Information: Focus on the 2008 Election
Just how true is the information contained in political ads? Determining the veracity of campaign ads from the 2008 presidential race is the focus of a lesson that introduces class members to several fact-checking resources.
iCivics
Win the White House
What does it take to win the White House? A video game allows young political operatives to try their hand at winning 1600 Pennsylvania Avenue by deciding on key issues, where and how to spend campaign dollars, and the role of polling...
Curated OER
News Quiz l Sept. 19, 2011
Even though this online current events quiz is based on news from September 2011, it offers a chance for scholars to sharpen their media literacy skills and is available on a daily basis on this site. Scholars answer five multiple-choice...
Curated OER
Election Scavenger Hunt
Students examine newspapers and other resources for articles about the election. They collect articles and photos from both presidential candidates. They also search for political cartoons and discuss what they find.
Street Law
The Challenge of Selecting an Ideal Supreme Court Nominee
Nearly every president has had the opportunity to name a nominee to the United States Supreme Court. But what makes someone an ideal candidate to become a Supreme Court justice? High schoolers test their prior knowledge about the...
Curated OER
Promoting the Candidate
Students identify the role of political parties in presidential elections, then interpret objects from presidential campaigns.
Curated OER
Presidential Campaigning
Eighth graders participate in a simulated presidential campaign by conducting research on the Internet. They define a party platform, run a campaign and write and deliver speeches in teams. Students can then act as the electoral college...
C-SPAN
Debates
How do the presidential debates of 2016 compare to the debates from the 1980's? What about the 1960's? Evaluate a chosen candidate or issue from the 20th and 21st centuries with a lesson plan focused on political debates. Middle and...
Constitutional Rights Foundation
The Election of 1912
The Election of 1912: an election with four competitive opponents. Pupils get to know the candidates with informative reading passages that provide context to the election. Then, the class engages in a debate and answers questions as one...
Law for Kids
General Election Activity Booklet
It's never too early to practice smart voting! Gain practice voting in a general election using a booklet compiled of an assortment of activities including a word search, maze, graphing, and more!
iCivics
Students Power Elections
A High schoolers Power Elections resource guide provides would-be voters with the guidance they need to become voters. Included in the packet is information about voter registration and voting, how to research candidates and ballot...
Curated OER
Help Wanted: President of the United States
Students consider qualities and United States president should have. In this government lesson plan, students research the responsibilities of the president and use that information to create an advertisement that describes the job and...
Curated OER
Where Do They Stand?
In this presidential election worksheet, students research the 2008 presidential candidates and create a booklet of candidate profiles that clearly differentiate each one. They also assume the identity of one of the candidates and hold a...
Curated OER
Check the Mates
Students explore John Edwards, the running mate for 2004 Democratic presidential candidate John Kerry. They research the ways in which vice presidential candidates have impacted presidential elections in modern United States history.
Curated OER
More Than Mock Elections
Middle schoolers create a presidential campaign story. In this presidential campaign lesson, students produce, direct and act in their own campaign story. Stories focus on setting, characters, context, critical incidents, and concluding...
Curated OER
Bush Re-Election Campaign Revisited
Students examine the direct role played by George W. Bush in the 2004 election campaign. They compare these campaign conditions and tactics with those in the 1992 presidential election, and present information in the form of a Powerpoint...
Curated OER
1792 Election Results
The beginning of American politics and elections is found in these slides, which detail the 1792, 1796, 1800 elections of Washington, Adams, and Jefferson (respectively). Plan on including your own discussion points and details in this...
Classroom Law Project
What should I watch for in the debates?
Prepare your classes for election year debates with a series of activities that model how to watch televised debates and how to evaluate the moderators as well as the debaters.