Curated OER
You've Gotta Have a Gimmick!: A Lesson in Junk Food Advertising
Students examine marketing techniques used in television and magazine snack food ads. They analyze and discuss Internet kids clubs, complete various handouts that examine ads for food, and create a commercial for a food product.
Media Smarts
Looking at Food Advertising
Tony The Tiger, The HoneyComb Kid, The Nestle Quick Bunny. As part of a study of the methods advertisers use to sell foods and how this advertising effects their food choices, kids create their own spokescharacter and/or jingle for one...
Curated OER
Writing Bug - Food Ad
In this writing worksheet, students create an ad for their favorite food. Students are encouraged to use adjective to describe it's taste, give details about how it is prepared and write a catchy phrase about that food.
Film English
Coca-Cola Ad
Have your class members consider how their lifestyle choices may differ from those of their grandparents when they were younger. After brainstorming and discussing differences in lifestyle, pupils watch a Coca-Cola advertisement that...
Curated OER
Home Living/ Daily Living: Food Groups
What are the best foods to eat, and how much is too much? Kids discuss the importance of eating the right amount of each of the four food groups. They discuss the food pyramid and make meals by cutting and pasting foods from a magazine...
Curated OER
Food chains at sea
Fifth graders interpret a table of data about food chains in the ocean. They create a food chain to represent the information on the table. Periwinkles eat seaweed, and crabs eat periwinkles - so who eats crabs? Extend the activity with...
Curated OER
Final Project: Food and Nutrition Class
Learners plan appropriate diets for themselves and others using the USDA Dietary Guidelines. They indicate their average cost of food at home on a thrifty plan and prepare a one-week menu plan including breakfast, lunch, dinner, and a...
Curated OER
Junk Food Jungle
Students become familiar with the nutritional value of foods advertised on television and in magazines. They discuss different types of foods and where snack food fits into a healthy diet. They categorize the foods they eat as healthy or...
Federal Trade Commission
Ad Targeting and Techniques
What techniques do advertisers use to reach a target audience? Pupils discover the answer with the second of four Admongo lesson plans. Scholars learn about the most common strategies advertisers use to convince people to buy something....
Federal Trade Commission
Ad Creation
How would someone market a new cereal to space aliens? Using the third instructional activity from a four-part Admongo series on advertising, pupils learn about persuasive techniques companies use to convince consumers to purchase their...
Nemours KidsHealth
Food Labels: Grades 9-12
Check the label! That's the big idea in a lesson about using the nutrition facts on food labels rather than advertising hype to make healthy choices about what to eat. After reading background articles and learning how to read nutrition...
Curated OER
Genetically Engineered Food AD
Students examine various genetically engineered foods by lecture and library research. They are then placed in groups of two to produce their ad and make a presentation on a food they have developed.
Media Smarts
Packaging Tricks
As part of their study of how advertisers use various techniques to influence consumers, kids examine the design, the promotions, and the product placement in the packaging of their favorite foods.
Curated OER
Key Ingredients: America by Food
Students participate in a series of activities to explore the types of food Americans eat, how food choices differ in various parts of the country, and how the availability of various foods has changed over time.
Curated OER
Key Ingredients: America By Food
In this set of five lessons, students analyze the important of food traditions, identity, and history. Students analyze how food traditions contribute to family identity, investigate family food traditions through interviews, and compare...
Curated OER
Do You Know What You're Really Getting In Your Pet Food?
Fifth graders examine advertising on wrappers and determine how it makes them feel about the product. They determine through a discussion the kinds of advertising/marketing techniques used to attract them to a product.
Curated OER
Food for thought
Cake has to be good for something, right? Different foods are used by our bodies in different ways. Learners will first read about what fats, proteins, fruits, and vegetables do for the human body. They will then put each of food shown...
One Hen
Making Choices
When choosing what foods to eat, there are a lot of factors to consider. To help make the decision a little easier, young learners work in small groups developing short plays, stories, or advertisements that address the different issues...
Curated OER
Looks Good Enough to Eat
Students examine food photography and the different techniques used by food stylists to make foods look appealing in advertisements. After learning some of the tricks of the trade, students plan and shoot their own food advertisements.
Curated OER
Food Advertising Tricks
Young scholars recognize techniques used to make food look appealing on television and in advertising, and explore the separate elements that compose media messages and products.
ProCon
Prescription Drug Ads
Bayer Pharmaceuticals sold heroin as a cough medicine in the 1900s ... who knew? Scholars discover this, and other interesting facts, when they use the resource to prepare for a class discussion or debate. They browse videos, readers'...
Curated OER
Hooray For Healthy Foods
students share their favorite healthy food, prepare and share recipes. Using construction paper, they create a banner advertising their favorite healthy food. Afterward, they create a 3-D replica of their healthy food and write the...
Curated OER
It's in the Label - The Food Label
Students examine the fat content in their diet and how advertising affects their eating habits. In this nutrition and advertising lesson, students analyze pizza and how to make it healthier. Students recognize the importance of...
Curated OER
Ad Creation
Students create an advertisement. In this writing lesson, students discuss how to create an ad for a product. Students write an ad for a cereal.
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