This Looking at Food Advertising lesson plan also includes:
Tony The Tiger, The HoneyComb Kid, The Nestle Quick Bunny. As part of a study of the methods advertisers use to sell foods and how this advertising effects their food choices, kids create their own spokescharacter and/or jingle for one of their favorite foods.
- Bring in several popular foods marketed to kids and show class members how to read the food labels for nutritional content
- Prepare for the lesson by collecting food ads from magazines and taping TV food commercials
- The activities create an awareness of how media influences food preferences
- The lesson presumes class members have studied advertising and/or propaganda techniques