Fourth graders view examples of help-wanted ads as they plan and create their own writing in the fourteenth instructional activity of this unit on colonial trade. The engagement of the class is captured when the teacher shares an actual...

In instructional activity 13 of this unit on colonial trade, young researchers learn about apprentices as they prepare to write help-wanted ads for the specific trade they have been researching. To begin, the class listens closely as the...

Trading in Colonial America is the focus of a lesson plan that boosts reading skills. As a class, scholars examine the informational text for crucial details, use their newfound knowledge to share information with their peers, and write...

How would someone market a new cereal to space aliens? Using the third lesson from a four-part Admongo series on advertising, pupils learn about persuasive techniques companies use to convince consumers to purchase their products. As a...

Fourth graders who are studying life in colonial America engage in an instructional activity that has them create a "Help Wanted" ad that would have been written by a master craftsperson from back in the day. They utilize a graphic...

Movie theaters, shopping malls, television, the Internet ... no matter where people go, they are inundated with advertisements. Scholars discuss the topic of ad awareness using the first of four Admongo lessons about advertising. Pupils...

Enlighten young consumers to advertising techniques aimed specifically at their generation. Have learners answer questions about how advertisements are geared for a younger audience, then have them practice selling to other teenagers....

Middle schoolers review magazine ads and take a look at some of the most common advertising techniques. From analyzing these ads, youngsters begin to become aware of how advertisers target specific age groups, gender groups, and how they...

Pupils to explain the differences between healthy and unhealthy eating habits and what steps they need to take in order to make healthy eating choices.

An introductory lesson shows learners how pervasive and influential advertising is in our culture; particularly, how teenagers are actively targeted by advertisers. As teenagers, your students already have all the information they need...

Who were the enslaved people in colonial America? Using ads from enslavers looking to recapture escaped people, young historians put faces and identities to them. Primary sources, such as wanted ads, help scholars reconstruct who these...

Twelfth graders practice skills adding and dividing decimals. They examine the help wanted ads and compute the hourly and weekly wages. They discuss the real life value of understanding the importance of decimals.

Young scholars recognize and analyze the link between advertisements and commercial programs as well as their influence on the audience. In this television and advertisement analysis lesson, students watch television to research the...

Life is not always fair. Who's heard that before? This same concept moves to a larger scale using prejudice and bias. Pupils discuss where prejudice attitudes derive and how they develop throughout life. Reading comprehension...

What do the founders of Wendy's and Virgin Airlines have in common? They are both entrepreneurs! Key definitions and case studies help learners brainstorm their own definitions of what it takes to succeed in business. A series of...

Students investigate the concept of basic needs. In this philanthropy lesson plan, students define the term "philanthropy" and brainstorm ways to help others who don't get their basic needs met. Students analyze and sort acts of...

Elementary schoolers explore the concepts associated with comparison shopping, and the concept of need versus want. They also look closely at the power of advertising and become more aware of the messages that ads present. After taking...

21st century learners live in a media world. Help them develop the skills they need to be able to analyze the barrage of propaganda they face daily, with a resource that introduces them to the type of persuasive appeals found in...

Second graders identify effective work habits. They choose 2 work habits that they personally want to practice for a week. Students are asked: "What kinds of work or study habits are most helpful to the individual person to use in many...

Students discuss previous jobs they have had. They fill out a graphic organizer with skill and training needed to accomplish a job they are interested in. They participate in a question and answer game to determine different careers they...

Students research the idea of basic needs, study philanthropists in their community, and think about ways to help others receive basic needs. In this needs and philanthropy lesson plan, students brainstorm about basic needs. Students use...

Students find 20 words that are new to them. They write the definition and drawing or symbol to help them remember the meaning of the word. Students use the context of the word from the book to help figure out the meaning of the word.

Build your learners' self-esteem with a series of lessons that focuses on their identity and observation of the world around them. Applicable to many different subjects and lessons, the resources guide kids through the process of...

Students research biofilms and create brochures. They role play as advertising firm members assigned to educate the general public about biofilms. They create "wanted dead or alive" posters about harmful and helpful biofilms respectively.