Creating Persuasive and Effective Visuals

Advertisers know how to use persuasive techniques to create powerful visuals that inform and influence others. Class members examine these techniques and then demonstrate their knowledge as they craft posters, flyers, collages, etc. for an issue or topic of their choice.

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CCSS: Adaptable
Instructional Ideas

  • Brainstorm a list of issues of interest to your school or community that groups could use for their poster, ad, brochure, collage, or slide show and then share the works with the school and/or community
Classroom Considerations

  • Requires additional prep time to gather advertising examples and to download and print worksheets
  • All class members need to have access to computers with Internet 
  • This resource is only available on an unencrypted HTTP website. It should be fine for general use, but don’t use it to share any personally identifiable information
Pros

  • The Word documents may be downloaded, adapted, and re-saved
  • The plans are richly detailed
Cons

  • None