Teaching Tolerance
Listen Up! PSA for Change
Challenge scholars to speak up about a topic by creating a public service announcement or social media blitz about an issue they feel passionate about. Have them research their issues, then decide the best way to take their messages to...
iCivics
Win the White House
Here is a unique and engaging approach to learning about the steps a presidential candidate must take during a campaign. Learners role play the part of a candidate in this online interactive, taking part in a presidential debate and then...
Curated OER
Stop the Bus: Confronting Our Assumptions About Muslims in America
High schoolers explore Virginia Interfaith Center's A More Perfect Union "Misunderstanding" Ad Campaign, view two episodes of PBS America at a Crossroads series, examine historical context of colonialism and geo-political tensions in...
Curated OER
Is Seeing Believing...Or Decieving
Seventh graders investigate media protrayal of railroad trespassing incidents. They write a legal action letter against one of the media companies.
Curated OER
Is Seeing Believing?
Pupils study different photographers who started the concept of battlefield photography. For this media lesson learners explore how to "read" a photograph and relate the use of photography during the Civil War to current use today.
Curated OER
Lights, Camera, Campaign
Students employ their technology skills to produce campaign commercials. In this political campaign activity, students discover the appropriate uses of video cameras and create fictitious campaign commercials.
Museum of the Moving Image
AdMaker, Nixon vs. Humphrey, “Convention” (1968)
After viewing the infamous 1968 Presidential campaign ad, "Convention," groups use AdMaker to create their own 30 second ad that features Richard Nixon rather than Hubert Humphrey.
Curated OER
Hype!
Eight various activities have your learners looking at hype in the media. Advertisements for films, politics, music, and philanthropy all contribute to emotional appeals and marketing strategies trying to convince consumers to...
Media Smarts
Newspaper Ads
Just how free is the press? After examining the advertising and propaganda techniques used by advertisers, class members consider the influence advertisers may exert over newspaper content.
School Improvement in Maryland
Evaluating Political Advertisements
How do interest groups try to influence elections? As part of their study of the election process, groups view 30-second advertisements produced by advocacy groups and use the provided worksheet to evaluate these ads. They then craft...
Museum of the Moving Image
AdMaker, Obama vs. McCain, “Fundamentals” (2008)
Truth is often left on the cutting room floor when political ads are produced. After viewing the 2012 backfire ad, "Fundamentals" that takes John McCain's comments on the US economy out of context, class groups edit the audio and video...
Annenberg Foundation
Making an Issue-Based Video
Encourage class members to become engaged citizens by researching an issue they are passionate about and then producing a video to present to policymakers, the public, and their peers. Everything needed for the unit is contained in...
Curated OER
Judy Garland: By Myself
Middle schoolers investigate Judy Garland's life create a media campaign focusing on the role of drugs and alcohol in her life. Students watch a video and conduct Internet research to find out about Garland's life. Groups write a...
Curated OER
Save a Reef!
Design a public information campaign to improve understanding of the coral reef crisis. Read about and discuss the biology and threats to the coral reef. The class creates a public information program about the problems facing the coral...
Curated OER
Cell Campaign
Pupils work in groups to create a new head of the cell to take over for the nucleus. In this cell instructional activity students produce a campaign that will show the importance of the organelle to the cell.
Curated OER
Breaking News English: Iran Resumes Nuclear Work
In this English worksheet, students read "Iran Resumes Nuclear Work," and then respond to 47 fill in the blank, 7 short answer, 20 matching, and 8 true or false questions about the selection.
Texas State Energy Conservation Office
Creating an Advertisement
Advertising for the purpose of influencing public policy regarding the use of alternative fuels is the focus of an innovative and engaging lesson. Learners are split up into six team in order to create an advertising campaign that...
Curated OER
Vital Voters
Students create voter education campaigns to raise awareness of and interest in the government for future voters.
Curated OER
What the Tijuana Estuary Does For You
Students discover what the estuaries do for the environment. In pairs, they create an advertising campaign to educate others in their local area about the benefits of estuaries. They share their poster with the class and possibly the...
Curated OER
Competing National Stories in Tibet
Students research the Tibetan conflict from the point of view of both Tibet and China. They review resources produced by both factions and then apply these skills to consider other competing national stories.
Curated OER
Internet and Mobile Safety
Students watch a video and ask questions about internet usage and mobile safety. Students chart out scales on why young people chat to others on the internet and on mobiles. Students determine the main difficulties that young people...
Curated OER
Committing to Respect: Lessons for Students to Address Bias
Here's a guide designed to build safe, respectful learning environments, and to build understanding of the value of diversity through lessons packed with activities for specific grade levels.
US Department of Homeland Security
Psychological First Aide (PFA) for Students and Teachers
Listen, protect, connect! Using the resource, teachers learn how psychological first aid helps scholars adjust after a crisis or school emergency. They discover how to observe changes in pupils' school performance, listen and offer...
Curated OER
Our Client Is The Cincinnat Art Museum
Students design various commercial products for the Cincinnati Art Museum using on-line sources, past designs, and creative educational software. This instructional activity has excellent project ideas for various student levels...