EngageNY
Claim, Reasons, and Evidence: Planning the Body Paragraphs
Planning is the key to success. Scholars continue planning their essays by adding reasons to their Planning My Argument graphic organizers. Additionally, pupils analyze a body paragraph from a model position paper, identifying the...
Jefferson County Schools
Teaching Persuasive Reading and Writing
With the increasing emphasis on persuasive and argumentative writing, the lessons and strategies in the sample unit are sure to prove valuable—whether you are new to or an experienced pro at teaching persuasive reading and writing.
ReadWriteThink
Persuasive Techniques in Advertising
Help your 21st century learners develop their media smarts with this resource that has them examine the persuasive techniques advertisers use to influence specific demographics and then to use these techniques to craft their own ads.
Scholastic
Presenting Persuasively (Grades 6-8)
Teens and pre-teens are a prime target for advertisers, so how are they doing it? An interactive lesson highlights the strategies used by advertisers, such as visual imagery and verbal clues. Then, a short writing assignment puts those...
Curated OER
"The Lottery"
Designed to open a unit on the suspense/horror genre, this plan hooks readers with an activity that mirrors the action of Shirley Jackson's short story "The Lottery" (without the grisly ending). Use either the twenty-minute 1969 film or...
Curated OER
The Gentle Art of Persuasion: Techniques for Persuading Different Audiences
Students examine the use of persuasive arguments to varying audiences. They define persuasion, read and discuss an article on whether P.E. should be optional, summarize the pros and cons of P.E., and write a letter or a speech.
Scholastic
Presenting Persuasively (Grades 9-12)
As a review of persuasive techniques, groups develop a one-sentence slogan designed to entice others to purchase a produce or adopt a point of view. The group then craft a storyboard for a commercial for their product.
K20 LEARN
Ethos, Logos, Pathos: Persuading Your Audience
Ethics, emotion, reason—scholars investigate advertisers' persuasive techniques to attract buyers. After examining the techniques used in infomercials, writers craft a persuasive essay on a topic of their choice.
Federal Trade Commission
Ad Targeting and Techniques
What techniques do advertisers use to reach a target audience? Pupils discover the answer with the second of four Admongo lesson plans. Scholars learn about the most common strategies advertisers use to convince people to buy something....
Anti-Defamation League
The Gender Allowance Gap
Does the pay gap begin with allowance? That is the big question scholars answer in a lesson examining how gender affects how much money an individual earns. Class members conduct a survey to identify how the allowance is paid, take their...
Fluence Learning
Writing an Argument: Innovation in America
Are American young people prepared to become tomorrow's leaders in technological innovation, or does an obsession with being cool sidetrack essential skills? That is the question freshmen and sophomores must address in a performance task...
Curated OER
Georgia Performance Standards Framework for ELA Unit 3-7th Grade
Seventh graders explore persuasive writing using the city life and the country life as focus topics. In this persuasion lesson, 7th graders read "The Town Mouse and the Country Mouse" in an attempt to determine the pros and cons of both...
Curated OER
Pictures and Slogans Persuade an Audience
Students discover relationships between advertisement and persuasive techniques. In this literacy and consumer education instructional activity, students select magazine or newspaper advertisements that use symbols, pictures, and...
K20 LEARN
The Million Dollar Question: Informative Writing
Introduce high school freshmen to the characteristics of informative writing with a 5-day lesson that distinguishes informative writing from other modes. Scholars learn how to search for and cite reliable resources, then research and...
Curated OER
Advertising and Healthy Decisions
Students analyze alcohol and tobacco ads and create parodies of them. The eight lessons in this unit include discussions about why teens smoke or drink, the psychology behind the advertising, and writing persuasive letters to agencies,...
Curated OER
Language Arts: Two Specific Documents
Students are able to read and analyze the essential parts of two specific types of documents, the informed consent document and the position paper, used by scientists to communicate information about their research to two different kinds...
Curated OER
Thomas Jefferson's Library: Making the Case for a National Library
Students examine the need for a national library. In this Library of Congress activity, students analyze primary sources to investigate the persuasive techniques that Thomas Jefferson used in a letter meant to show his support of the...
Curated OER
Propaganda Techniques
Sixth graders locate examples of persuasive writing. For this persuasive writing lesson students work in a groups to identify and analyze the use of propaganda techniques. Students use newspapers to find editorials, or advertisements,...
Curated OER
Neighborhood Rubrics
Young scholars use a rubric to analyze their neighborhood and write a persuasive essay about changes that should be made. In this writing lesson, students use a rubric to grade their neighborhood and brainstorm improvements. Young...
Alabama Learning Exchange
The Big Bang Theory: An Evidence-Based Argument
What evidence supports the big bang theory? Individuals analyze scholarly resources about the the theory and develop arguments backed by evidence. They brainstorm, share ideas, watch a video, and read articles to complete a graphic...
Curated OER
Journal Writing Idea - Pets
Carve out some time for your youngsters to write in their journal. Today, they write a story about pets. They learn the value of a journal and how to keep up with it, and they enhance story development by planning their story before...
Curated OER
Persuasive Elements
Investigate letters to the editor and their persuasive qualities. Break your class into reading groups and give each one a different article. As they read, they complete a graphic organizer to record their thoughts and opinions. There is...
Curated OER
Examine Persuasive Elements by Reading, Analyzing, and Discussing Persuasive Text
Pupils identify persuasive strategies and analyze arguments. In this persuasive writing lesson, students read "Chief Red Jacket's Reply" and "Reverend Cram's Speech to the Iroquois Nation" and chart major elements of each argument....
University of North Carolina
Fallacies
All teacher workrooms contain a coffee maker, therefore all teachers must be addicted to coffee. That sentence represents a logical fallacy (although it may be true from some), a topic the seventh installment in the 24-part Writing the...