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Unit Plan
Education Bureau of Hong Kong

Traditional Marketing and E-Marketing Strategies

For Teachers 9th - 12th Standards
Are e-marketing or traditional marketing promotions more effective in business? Scholars explore the topic as they discuss and debate e-commerce. To finish, they develop marketing plans to demonstrate learning. 
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Lesson Plan
Curated OER

Markets in Action

For Teachers 12th - Higher Ed
Have your class apply concepts from lectures and use from simple examples to discuss more complex problems that have been reported in the news. This is a lecture driven instructional activity with a lot of interesting information.
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Lesson Plan
National Research Center for Career and Technical Education

Break-Even Point

For Teachers 9th - 12th
How do companies determine the prices of their products? Marketing maestros discover the concepts of cost and break-even point through discussion, independent practice, and a collaborative assessment. The career and technology-oriented...
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Organizer
Curated OER

Pricing Your Craft Worksheet

For Students 11th - 12th
This cross-curricular activity could be used to teach economics, business, practical math, and more. Learners pretend they are craftspeople and choose a craft to market. Using a graphic organizer and provided models, class members...
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Lesson Plan
Curated OER

Final Project: Food and Nutrition Class

For Teachers 9th - 12th
Students plan appropriate diets for themselves and others using the USDA Dietary Guidelines. They indicate their average cost of food at home on a thrifty plan and prepare a one-week menu plan including breakfast, lunch, dinner, and a...
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Lesson Plan
Curated OER

Market Research

For Teachers 9th - 12th
Students examine the difference between primary and secondary market research. They discover the limitations on marketing strategies. They explain the importance of having more research done before marketing decisions are made.
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Lesson Plan
Curated OER

The Labour Market: Flexibility

For Teachers 9th - Higher Ed
Learners look at the issues surrounding labour market flexibility. They will produce a short summary outlining the relevance of the factor to the operation of the labour market.
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Lesson Plan
Curated OER

Market Structure: Oligopolies

For Teachers 11th - 12th
Learners investigate the structure of oligopolistic markets. The business market is explored in order to make a comparison to accepted theory found in textbooks. An overall picture of the market is then created within the student mind to...
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Lesson Plan
Curated OER

Are You a Super Sign Speler or Speller?

For Teachers K - 6th
Why is spelling important? Develop your class' spelling skills. They examine examples of homonyms, heteronyms, and creative spelling. They also photograph misspellings in the real world in order to discover the importance of spelling...
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Lesson Plan
Curated OER

We're On Display

For Teachers 11th - 12th
Young scholars create store displays to create an understanding of the importance of marketing in the world of business. The project is intended to be ongoing with the advertising scheme to be changed frequently.
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Lesson Plan
Curated OER

Hype!

For Teachers 10th - 12th
Eight various activities have your learners looking at hype in the media. Advertisements for films, politics, music, and philanthropy all contribute to emotional appeals and marketing strategies trying to convince consumers to...
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Lesson Plan
Curated OER

Market Changes

For Teachers 9th - 10th
Students explore the role of government in the economy market. In this economics instructional activity, students analyze the decision making and how it takes into consideration additional cost, benefits and public awareness of what they...
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Lesson Planet Article
Curated OER

Diabetes Lesson Plans

For Teachers 4th - 8th
Students can be educated about diabetes, nutrition, and exercise through these lesson plans.
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Lesson Plan
Curated OER

Market Day Adventure

For Teachers 2nd
Second graders participate in the Market Day project. They produce goods, market goods, and earn money to buy goods.
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Lesson Plan
Curated OER

Trading Cards for the 21st Century

For Teachers 6th - 12th
Young scholars are introduced to sports trading cards that can be 'played' in a compact disc player. They discuss why improvements are made to entertainment products, why they often become successful, and then develop and market an...
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Lesson Plan
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Federal Trade Commission

Ad Creation

For Teachers 5th - 6th Standards
How would someone market a new cereal to space aliens? Using the third instructional activity from a four-part Admongo series on advertising, pupils learn about persuasive techniques companies use to convince consumers to purchase their...
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Lesson Plan
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Curated OER

Growing Minds: My Plate

For Teachers Pre-K - 2nd Standards
Examine food choices and the nutritional properties of food groups with this visually appealing whole-class lesson plan. This will take a bit of preparation, but once you do it, you can use the materials for years. Using a food groups...
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Lesson Plan
Curated OER

Identifying potential target markets

For Teachers 11th - 12th
Learners analyze data.  In this secondary mathematics instructional activity, students identify the demographic, geographic, and socio-economic characteristics of potential target markets for planned goods and services.  Learners...
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Lesson Plan
Curated OER

African Markets: Out in the Open

For Teachers 1st - 3rd
Students identify advantages and disadvantages of African open air markets. They discuss the types of items sold there and why the markets are outdoors. They observe a bartering session between the teacher and another adult. Finally,...
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Lesson Plan
Curated OER

Market Research

For Teachers 12th - Higher Ed
Students examine the difference between primary and secondary market research, and the limitations of market research in developing marketing strategies. They list specific examples of products and services linked to television advertising.
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Lesson Plan
Curated OER

Recipe Planning, Meal Preparation and Service

For Teachers 7th - 8th
Students examine how to plan, prepare, and serve a meal. They analyze the food pyramid, select five recipes, plan a dinner menu, create a HyperCard stack of the menu, and prepare the meal for their family.
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Lesson Plan
California Department of Education

Telling My Story

For Teachers 12th Standards
Entrance essays are the ultimate sales pitch! Show your seniors how to market themselves in the first of six college and career readiness lesson plans. Pupils discover the do's and don'ts of writing personal statements through research,...
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Lesson Plan
Dick Blick Art Materials

Mehndi Art Gloves

For Teachers K - 12th
Class members get a chance to practice the art of Mehndi as they use markets to apply patterns to a latex glove.
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Activity
College Board

Evaluating Sources: How Credible Are They?

For Teachers 7th Standards
How can learners evaluate research sources for authority, accuracy, and credibility? By completing readings, discussions, and graphic organizers, scholars learn how to properly evaluate sources to find credible information. Additionally,...