Break-Even Point

How do companies determine the prices of their products? Marketing maestros discover the concepts of cost and break-even point through discussion, independent practice, and a collaborative assessment. The career and technology-oriented resource contains practical examples to illustrate the factors that come together to create the prices we pay for everyday goods.

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Instructional Ideas

  • Make the lesson an opener for a create-your-own-business project
  • Have individuals research an item they pick, such as a car or an iPhone, to see if they can determine the break-even point for that product
Classroom Considerations

  • Students should be comfortable with linear equations and graphing data before undertaking the lesson

  • Lesson plan includes sample problems, assessments, and answer keys
  • The resource does a great job of building on prior knowledge to acquire new skills

  • None