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4,356 reviewed resources for marketing

Videos (Over 2 Million Educational Videos Available)
The Secret World of Animal Sleep 101 Sleepless on the Savanna Video
3:42
The Secret World of Animal Sleep 101...
Prepositional Phrases for Kids | English Grammar Video Video
11:22
Prepositional Phrases for Kids | English...
Phonics Song 2 (new version) Video
2:54
Phonics Song 2 (new version)
Other Resource Types ( 4,356 )
10 Items in Collection
Lesson Planet

Economic Lowdown Video Series

For Teachers 8th - Higher Ed Standards
Designed for high school and college-level classes, a collection of 12 resources covers topics in economics, banking, and monetary policy. Students investigate supply curves, the law of demand, market equilibrium, and the labor market....
Lesson Planet

The European Union

For Teachers 9th - 12th Standards
What is the European Union and why was it formed? The six resources in this collection provide background information about the formation of the Union, its members, and the programs it has developed to foster peace and unity.
EngageNY

EngageNY Grade 7 ELA: Module 2a, Unit 3

For Teachers 7th Standards
The final unit in Module 3A focuses on research skills. The 10 lessons in the collection have students examining how businesses can impact working conditions. Using a case study of the garment industry, class members learn to gather...
6:56
Lesson Planet

EconMovies 7: Anchorman (Efficiency and Market Failures)

For Students 11th - 12th Standards
How can performing cannonballs into a swimming pool help us to understand the concept of marginal analysis and efficiency? Check out this video, using clips from the movie Anchorman and informative instruction, to learn more about...
Lesson Planet

Financial Markets

For Teachers 11th - 12th
A presentation like this may be good for your learners and their parents. Discover the ins, outs, and in-betweens regarding financial markets. Slides are straightforward, easy to follow, and provide basic information for building a...
Lesson Planet

Exploring "My Market"

For Teachers 9th - 12th
A great way to determine if a career is right for you is to try it out. Learners explore the marketing career cluster by interviewing a person working in the marketing field and by developing a marketing-related service learning project....
1 In 1 Collection
Lesson Planet

The Single Market and Free Trade

For Teachers 9th - 12th Standards
What are the benefits of a single EU market? Class members conclude their examination of the European Union by focusing on the single market concept designed to bring down barriers, create more jobs, and increase prosperity.
4:29
Lesson Planet

How Does the Stock Market Work?

For Students 9th - 12th Standards
The stock market seems like an invisible, omnipotent being that can cause an economy to flourish or flounder at its slightest whim. Students learn about the reality of the stock market, including its origins in the Dutch East India...
Lesson Planet

Stock Market Math

For Teachers 9th - 12th
Students calculate commission for a stock transaction through a broker using the relationship between percentages and decimals. They decide which stocks are preferable based on the price to earnings ratios listed on the stock market quotes.
Lesson Planet

The Stock Market and the Great Depression

For Teachers 9th - 12th
How does the Stock Market work, what was Black Tuesday, and how did the Market crass of 1929 lead to the Great Depression? Have your class play this stock market game for two weeks to better explain how the stock market works.
Lesson Planet

Episode 8: Market Equilibrium

For Students 8th - Higher Ed Standards
Scholars research the concept of supply and demand and its overall impact on the balance of the consumer market. The 8th lesson of a 21-part Economic Lowdown podcast series investigates how the availability of an item impacts its price....
Lesson Planet

Marketing Mayhem: Advertising for Adolescents

For Teachers 9th - 12th Standards
You'll be sold on using the resource. Future consumers first conduct a sample survey on marketing strategies. They then consider how mass media influences their age groups and create presentations to display their findings.
Lesson Planet

How Does the Stock Market Really Work?

For Teachers 8th - 11th
Investigate the stock market as it relates to the business world. Young scholars investigate ways to invest their money for the future. They make a presentation and discuss their findings with the class.
11:24
Lesson Planet

Bailout 4: Mark-to-model vs. mark-to-market

For Students 11th - 12th
The saga of Sal's fictional bank - as it relates to the very real-world banking world today - continues in this video, which covers ways to account for an asset (mark-to-model vs. mark-to market). Sal does not hide his opinion here,...
10:33
Lesson Planet

Bailout 3: Book Value vs. market value

For Students 11th - 12th
The "housing bubble" is addressed in this video, as well as the discrepancy between a stock's market value and its book value. Students will learn about the intricacies of the stock market as well as an introduction to the housing market...
Lesson Planet

Traditional Marketing and E-Marketing Strategies

For Teachers 9th - 12th Standards
Are e-marketing or traditional marketing promotions more effective in business? Scholars explore the topic as they discuss and debate e-commerce. To finish, they develop marketing plans to demonstrate learning. 
Lesson Planet

What’s the Market for My Labor?

For Teachers 5th Standards
Is it easy to find a job I'll love? Show scholars the importance of understanding the labor market with part three in a five-part series of career and college readiness lesson plans. After learning important vocabulary, learners track...
11:00
Lesson Planet

Markets, Efficiency, and Price Signals

For Students 9th - 12th Standards
Holiday gift-giving seasons can be lucrative for an individual business, but does a profitable season bode well for the market as a whole? A video from Crash Course Economics discusses how giving gifts to people who are uninterested in...
Lesson Planet

Stock Market

For Students 9th - 12th Standards
Analyze trends in the stock market using histograms. Future economists use data presented in a histogram to find periods of greatest increase and decrease. They also draw conclusions about days that would be best to invest.
9:55
Lesson Planet

Marketing

For Students 8th - 12th Standards
If you've ever been convinced to see a movie because of a compelling trailer, intriguing poster, or positive review, you have the film marketing industry to thank! Learn more about the ways marketing executives attract audiences to...
9:39
Lesson Planet

Market Economy: Crash Course Government and Politics #46

For Students 9th - 12th Standards
In a true market economy, the government has no role—or does it? Scholars investigate the role United States government and politics play in the economic system of the nation. The 46th video in a 50-part series introduces the concept of...
Lesson Planet

Economics Lesson 4: Understanding Markets

For Students 7th - 9th
Once your economists understand the basics about buying and selling, introduce them to the 3 types of economies with this reading comprehension worksheet. First, learners read a short selection about how economies are organized....
Lesson Planet

Marketing A Breakfast Cereal

For Teachers 7th - 12th
Kids put their creativity to use by engaging in a marketing and business project. They employ sound marketing strategies to create, produce, and sell a new breakfast cereal. A fun project that can be modified to fit learners of any age.
Lesson Planet

Understanding the Stock Market

For Teachers 11th - 12th
Stock market vocabulary 101! You'll find all the terms you'll ever need to teach or prepare your class for learning about the stock market. The slide show is split into four sections: indicators for investors, buying and selling stocks,...
Lesson Planet

The Stock Market

For Teachers 9th - 12th
Keep or sell? Young learners simulate as buyers in the stock market while learning about the benefits and important factors to know when purchasing. The thorough resource allows for observation of case studies and provides an assessment...
Lesson Planet

Marketing Occupations

For Teachers 11th - 12th
Students identify and explain the variables effecting supply and demand in the marketing industry. Then they define the terms supply and demand and graph supply and demand curves on a standard grid. Students also formulate what happens...
1 In 1 Collection
Lesson Planet

Allowing Students to Explore Simple Physics and Marketing in English Class

For Teachers 9th Standards
Scientific method, linear measurements, friction, inertia. Imagine learning scientific vocabulary in an ELA class. Before researching and developing a presentation about simple machines, class members build a common, but decidedly...
11:56
Lesson Planet

Price and Market Capitalization

For Students Higher Ed
As Sal introduces a series of videos on investing, he gives scholars an overview of stock investments and asset valuation. Using two hypothetical stock prices, he poses the question of relative price per share. What is expensive and what...
2:28
Lesson Planet

Comparing Product and Resource Markets

For Students 11th - 12th Standards
Your young economists will compare the product and resource markets in two perfectly competitive firms by following along with this brief tutorial by an engaging economics instructor. 
1 In 1 Collection 5:26
Lesson Planet

Episode 4: The Labor Market

For Students 8th - Higher Ed Standards
How much are your skills worth in the labor market? Young historians research how people sell their skills to an employer for a certain price, just like a good or product. They discuss what exactly helps someone market themselves to...
Lesson Planet

Episode 10: Labor Market

For Students 8th - Higher Ed Standards
Who's a good and who's a service? Scholars explore the concept of the labor market and how it influences the hiring process using an informative lesson that analyzes how employment demands influence the job market. Scholars research the...
3:30
Lesson Planet

Perfectly Competitive Labor Market and Firm

For Students 11th - 12th Standards
What happens in a perfectly competitive labor market? Here is a video in which an economics instructor explains how workers and firms must set their wages based on the market
3:27
Lesson Planet

Market and Minimum Wage: Econ Concepts in 60 Seconds

For Students 11th - 12th Standards
Watch this savvy economics instructor as he explains the direct and inverse relationships between wages and the quantity of workers demanded and supplied in a resource market.
Lesson Planet

Goblin Market Theme of Sex

For Students 9th - Higher Ed
Learners will read then analyze the story "Goblin Market" then discuss themes of sex and lost virginity. There are 5 questions and a series related links to help them take a critical look at an interesting children's story. This story...
Lesson Planet

Creating and Marketing a Commercial

For Teachers 9th - 12th
Young scholars create a marketing video to sell school products.
Lesson Planet

Marketing Song of Roland - The Movie

For Teachers 6th - 12th
Students imagine themselves as entrepreneurs engaged in marketing schemes for Song of Roland--the Movie as they read the epic in English world literature class.
Lesson Planet

Cartoons for the Classroom: The Market Roller Coaster

For Students 9th - 12th
Hop on the stock market rollercoaster! This political cartoon analysis has scholars examine a cartoon about the ups and downs of a volatile market. Background information and a quote provide context for analyzing the cartoon, and 3...
Lesson Planet

Stock Market Terminology

For Teachers 11th - 12th
Teaching a lesson on the stock market? In need of a visual tool to help you with tricky stock market terminology? Here you'll find 14 slides, each containing a term and full definition. A great way to kick off a Stock market unit.
Lesson Planet

The Stock Market Crash of 1929

For Teachers 9th - 12th
Although almost impossible to read (red font and huge blocks of text), the information in this presentation is good and could be reformatted into a better slideshow. It addresses the economic and political contexts of the 1929 Stock...
2:32
Lesson Planet

Intro - Market Failures and the Government

For Students 11th - 12th Standards
What can microeconomics students expect to learn about when it comes to a unit on market failures and the role of the government? Introduce your young economists to the why and how of free market failures and how the government...
12:11
Lesson Planet

Market Failures, Taxes, and Subsidies

For Students 9th - 12th Standards
When should the government step in for the greater public good? Watch a video that details what happens when market externalities need some help sorting themselves out, and whether those regulatory steps are beneficial or not.
Lesson Planet

Product Wars: Market Research

For Teachers 6th - 9th Standards
Marketing is smooth if the proper research is done in advance. Teams conduct a survey to determine an audience's preference for smoothie before developing an ingredient list and nutrition information for their smoothies. Finally, they...
Lesson Planet

Viral Marketing

For Students 9th - 12th Standards
Math's gone viral—in the form of an exponential function! The activity uses an exponential function to model the growth of a marketing strategy. Learners create a table of values to observe the pattern in the numbers and then model the...
Lesson Planet

Food Product Packaging: Marketing & the Nutrition Facts Label

For Teachers 4th - 6th
How can you choose healthier foods by reading the nutritional labels? Your class will discover how companies market food items to make them enticing and how to check the food labels of those items to see if they are healthy. They listen...
Lesson Planet

Textual Analysis Lesson: Taking Stock of the Stock Market

For Teachers 6th Standards
In this reading comprehension lesson, 6th graders read and analyze the novel, The Westing Game, by Ellen Raskin. Students, after reading chapters 3-5, answer 8 reading comprehension questions about the stock market. Students add on to...
Lesson Planet

To Market We Will Go

For Teachers 2nd - 9th
Introduce your class to the world of economics in this ELD lesson plan, which takes them through a market simulation. They work in teams to create businesses and produce products or services. Each team must buy materials as well as pay...
Lesson Planet

The Stock Market: Risks & Rewards

For Teachers 9th - 10th
In order to better understand the US economy, learners read and interpret stock market price reports. They define profits and explain the role of profits in the American economic system for both firms and individual investors. Several...
Lesson Planet

Lesson 3: Marketing of Pop Music

For Teachers 7th - 12th
Pop music and marketing are thrown into the mix to make a fun and engaging lesson. Learners listen to several pop songs and discuss the differences in musical style. They then get into groups and work together to decide how they are...
Lesson Planet

Chapter 3: Individual Markets, Demand & Supply

For Teachers 10th - 12th
Supply and demand, one of the most fundamental topics in economics, is the focus of this presentation. Cascading through detailed graphs and defining the law of demand, as well as the demand and supply schedules, this slideshow is sure...
Lesson Planet

Marketing to Teens: Introduction

For Teachers 7th - 12th
An introductory lesson shows learners how pervasive and influential advertising is in our culture; particularly, how teenagers are actively targeted by advertisers. As teenagers, your students already have all the information they need...
Lesson Planet

Marketing to Teens: Parody Ads

For Teachers 8th - 11th
High schoolers deconstruct advertising messages by analyzing parody ads and exploring the purpose of satire. Then they create their own parodies based on real ads discussed in class. A creative activity to extend any study of media,...
Lesson Planet

We Have You Surrounded: Exploring Branding, Marketing and Globalization

For Teachers 9th - 12th Standards
Advertising and marketing tells young people what to buy, how they should look, and where they should shop. Scholars take part in examining advertisements and marketing strategies using an eye-opening resource. They carry out reading...
Lesson Planet

Introduction To Markets - Lesson Plan: 1 X 1 Hour Lesson

For Teachers 9th - 12th
Students study the concept of a market. They determine the different purposes of buyers and sellers. They look at the utility of an item and how the value for money affects the decision making of consumers.
Lesson Planet

Markets in Action

For Teachers 12th - Higher Ed
Have your class apply concepts from lectures and use from simple examples to discuss more complex problems that have been reported in the news. This is a lecture driven lesson with a lot of interesting information.
Lesson Planet

Ready, Set, Save on Solar Energy Technology!

For Teachers 9th - 12th Standards
Does your class have a bright future in the solar energy industry? Science scholars take an in-depth look at what's new in solar technology. After completing research into the solar industry, participants create and market a product in...
Lesson Planet

Cause Célèbre

For Teachers 6th - 12th
In this exercise, learners identify characters from an "Archie" comic and discuss the relevance of "Archie" to today's youth. They create public service advertisements featuring celebrities to address common concerns among teenagers in...
1:40
Lesson Planet

Marketing iPhone Apps

For Teachers 6th - 12th
Interested in iPhones, museums, and people? Corina works for a start-up company that makes apps for museums. She tells us the basics of her marketing position.
Lesson Planet

The Stock Market

For Teachers 7th - 12th
Students explore the loss and gain made in the stock market as they invest a sum of money and report the results as percentages instead of points.
Lesson Planet

Viral Marketing

For Teachers 9th - 12th Standards
What is "viral marketing" and how does it relate to mathematics? Young mathematicians use exponential functions to develop a mathematical model for a business advertising campaign. Learners then see how their campaigns increase...
1:23
Lesson Planet

Intro - Resource Markets

For Students 11th - 12th Standards
What happens in a market when the people who are demanding are not consumers, but businesses? Here is a brief video in which an economics instructor introduces his unit on the resource market, explaining how individuals supply resources...
Lesson Planet

Market Structure: Oligopolies

For Teachers 11th - 12th
Students investigate the structure of oligopolistic markets. The business market is explored in order to make a comparison to accepted theory found in textbooks. An overall picture of the market is then created within the student mind to...
Lesson Planet

Ohio Markets

For Teachers 4th
Fourth graders study job markets and competitions role in an economy. In this market economy lesson, 4th graders list Ohio businesses and exporting companies. Students bring in foreign made products from their home and use an outline...
Lesson Planet

The Great Stock Market Crash

For Teachers 9th
Ninth graders discover details regarding the Great Stock Market Crash. In this Great Depression lesson, 9th graders examine the impact of the stock market crash of the 1920's. Students will consider the economic conditions that led the...
Lesson Planet

Using a spreadsheet and the Internet to learn about stock market performance

For Teachers 9th - 12th
Students record the progress weekly of a business of their choice on the stock market, graph those results, research and report on current news and how it pertains to the companies recent performance.
Lesson Planet

Marketing Careers: Working with Scale Drawings

For Teachers 6th Standards
Make a scale drawing of a toy car, then reflect on how math can be use in marketing careers. In groups, learners work with scale drawings to calculate the dimensions of a toy car while they discuss the connection between math and marketing.
Lesson Planet

The Market Economy

For Teachers 6th - 12th Standards
From consumers and producers to profits and incentives, offer your learners an overview of the market economy and the concept of supply and demand. Here you will find reading materials that cover several fundamental terms of economics,...
Lesson Planet

Stock Market Project

For Students 11th - 12th Standards
If you had $10,000 to invest in four companies, what kind of stock portfolio would you create? Your young economists will work together in groups to answer this question, tracking chosen stocks throughout a semester to see which group's...
Lesson Planet

Market Basics: Demand, Supply, and Price Determination

For Teachers 9th - 12th
Students are introduced to the concepts of supply and demand. Using the Law of Demand and Supply, they develop charts and graphic models of supply and demand. They compare and contrast the behavior of consumers and suppliers when there...
Lesson Planet

Saturday Market by Patricia Grossman

For Teachers 3rd - 4th
Readers make personal connections to Saturday Market by Patricia Grossman and answer comprehension questions while reading the book. Comparing and contrasting the different characters in a Venn diagram leads to a kinesthetic activity...
Lesson Planet

Savers & Borrowers: Financial Markets in the United States

For Teachers 10th - 12th
Investigate the current financial market and have your class explore savings, borrowing, financial markets, mutual funds, and the stock market. This four-part lesson is designed to help students become knowledgeable and informed consumers.
1 In 1 Collection
Lesson Planet

Exploring Properties - What is the Stock Market?

For Teachers 5th - 7th Standards
Preteens create a foldable in order to review the properties of operations. They apply their knowledge to write equivalent equations using stock market scenarios. A neat homework page is provided that has four expressions to be...
3:56
Lesson Planet

Banking 13: Open Market Operations

For Students 9th - Higher Ed
Posing a central question about how the economy can increase or decrease its money supply (5:00), Sal launches into a discussion about an expanding, or "elastic" money supply that can change along with its economy. Viewers will finally...
Lesson Planet

Market Power, Competition and Regulation- Lesson Plan: 4 x 1 hour lessons

For Teachers Higher Ed
Students research business regulations, design and deliver a presentation that addresses the issues arising when companies act in anti-competitive manners.
Lesson Planet

Practice Test: United States Economic System

For Students 9th - 12th Standards
Here is a well-designed, traditional multiple choice exam that includes 27 questions on concepts ranging from economic systems and corporations to supply and demand and competitive markets.
Lesson Planet

Economics Quiz: Chapter 11

For Students 11th - 12th
Short, sweet, and to the point. Here is a 10 question economics quiz ready to help you assess your pupils. They'll answer five multiple choice and five matching questions related to stocks, the efficient-market hypothesis, futures...
Lesson Planet

Consumerism Scavenger Hunt

For Teachers 5th - 6th
In this social studies worksheet, students discover how to be an informed consumer by first reading 10 questions pertaining to marketing, advertising and purchasing choices. Students use Internet searches to find the answers. There are...
Lesson Planet

Practice Test of Economics

For Students 10th - 12th Standards
From scarcity and supply and demand to entrepreneurship and the stock market, here you'll find a multiple-choice assessment that includes 34 questions covering all the major concepts of a traditional economics course. 
Lesson Planet

The Market for Moving People to America, 1610-1775

For Teachers 11th - 12th
Handouts can provide learners with an easy reference guide to complex material. They'll find economic, population, and reasons many people chose to colonize the new world. This is intended for an upper level economics class.
Lesson Planet

Market Simulation

For Teachers 4th - 8th
Learners explore the role of markets in Asian countries. They bring items from home to barter with to simulate markets. They discuss the advantages and problems of exchanging and how price is determined.
Lesson Planet

Free Market Environmentalism

For Students 10th - 12th
Discuss the pros and cons of the the free market system using this resource. Learners read background information, answer questions, and offer their opinion on this topic.
11:50
Lesson Planet

Political Theory - Friedrich Hayek

For Students 9th - Higher Ed Standards
Friedrich Hayek is known for his theories on the connection between economics and political science—and the way they influence each other. An informative video describes Hayek's political philosophy and his views on the importance of a...
Lesson Planet

Playing the Market

For Teachers 7th - 12th
Students use the internet to gather information on the Stock Exchange. They research its history and define new vocabulary. They create a film strip showing the basics of using the market.
Lesson Planet

Market Failures

For Students 12th - Higher Ed
Market failure and the effects it has in terms of social benefit is the focus of this eight-page packet. Perfect for homework, this set of excellent worksheets provides several scenarios and graphs that show positive and negative...
Lesson Planet

The Fish Market

For Teachers 1st - 2nd
Students complete pre reading, writing, and post reading activities for the book The Fish Market. In this guided reading lesson plan, students complete writing, go over vocabulary, answer short answer questions, have discussions, and more.
Lesson Planet

Exploring the Variety of World Markets

For Teachers 9th - 12th
High schoolers examine the various types of world markets and analyze the differences between developed and developing countries. They watch a PowerPoint presentation and take notes, participate in a role-play that demonstrates supply...
Lesson Planet

Goblin Market Questions

For Students 9th - Higher Ed
For this reading comprehension worksheet, students respond to 6 short answer and essay questions based on Rossetti's "Goblin Market."
Lesson Planet

Goblin Market Theme of Women and Femininity

For Students 9th - Higher Ed
In this reading comprehension worksheet, learners respond to 4 short answer and essay questions based on themes in "Goblin Market." Students may also complete their choice of 3 reading activities suggested.
Lesson Planet

Goblin Market Theme of Drugs and Alcohol

For Students 9th - Higher Ed
In this reading comprehension worksheet, learners respond to 3 short answer and essay questions based on themes in "Goblin Market."  Students may also complete their choice of 3 reading activities suggested.
Lesson Planet

Goblin Market Theme of Sin

For Students 9th - Higher Ed
In this reading comprehension worksheet, students respond to 4 short answer and essay questions based on themes in "Goblin Market." Students may also complete their choice of 3 reading activities suggested.
Lesson Planet

Goblin Market Theme of Violence

For Students 9th - Higher Ed
In this reading comprehension worksheet, students respond to 4 short answer and essay questions based on themes in "Goblin Market." Students may also complete their choice of 3 reading activities suggested.
3:31
Lesson Planet

Perfect Competition in the Short Run

For Students 11th - 12th Standards
What exactly is perfect competition, one of the four market structures, in economics?
Lesson Planet

Episode 3: The Role of Self-Interest and Competition in a Market Economy

For Students 8th - Higher Ed Standards
Why do scholars go to school? Is it due to self-interest and wanting more for themselves? Adam Smith's concept of competition spearheads the third lesson of a 21-part economic series from Econ Lowdown. Scholars investigate how...
10:37
Lesson Planet

Labor Markets and Minimum Wage

For Students 9th - 12th Standards
Can raising the minimum wage lead to unemployment? Young economists watch a rapid-paced video from Crash Course Economics to learn about supply and demand in the labor market and the ways that the minimum wage can both stimulate economic...
Lesson Planet

The Bead Game

For Teachers 6th Standards
What better way to learn about different economic systems than to participate in them? An engaging bead game highlights the differences between market, command, and traditional economies. In small groups, 6th graders work through three...
15:00
Lesson Planet

Four Market Structures Simulation

For Students 11th - 12th Standards
Here is a fantastic resource in which you will watch as an instructor models a simulation conducted in an economics class on the four market structures (perfect competition, monopolistic competition, oligopoly, monopoly).
5:21
Lesson Planet

Money Market and FED Tools (Monetary Policy)

For Students 11th - 12th Standards
Break down the money market graph step by step with your young economists, illustrating the general supply and demand of money, and discussing such points as the reasons why people demand money, liquidity, the shifting curve of the money...
Lesson Planet

Great Depression: Brother, Can You Spare a Dime?

For Teachers 8th - 11th
Add this presentation to your unit on the Great Depression as a strong informational supplement. With clear learning objectives, details on the 1929 stock market crash, and the effects of the Great Depression (though it's spelled...
4:32
Lesson Planet

How the Federal Reserve Works, Part 4

For Teachers 9th - 12th
Follow banking through the 1920s. An era that truly went from boom to bust, the stock market lost over 30% of its value. By 1933, the economy was still failing, and Roosevelt needed more money to pay for his large-budgeted plans. How did...
Lesson Planet

Cereal Box Project

For Teachers 4th - 8th Standards
Challenge your class with this fun and engaging engineering design project. The goal, to create a brand new cereal complete with a list of ingredients, a name and logo, and a box to hold it in. Starting with a survey to determine the...
14:11
Lesson Planet

The Market Revolution

For Students 9th - 12th Standards
Discover what John Green describes as "one of the least studied but most interesting periods in American history: the Market Revolution." The video details the nation's shift from the Jeffersonian ideal of Americans producing for...
Lesson Planet

Personal Financial Literacy: Saving and Investing

For Teachers 10th - 12th Standards
When should you save and when should you invest? In considering this question, your class members will also learn about such concepts as the time value of money, inflation, compounded interest, and income/growth investments. The resource...
1 In 1 Collection
EngageNY

Tides, Sound Waves, and Stock Markets

For Students 10th - 12th Standards
Help pupils see the world through the eyes of a mathematician. As they examine tide patterns, sound waves, and stock market patterns using trigonometric functions, learners create scatter plots and write best-fit functions. 
Lesson Planet

Markets

For Teachers 9th - 12th
Students examine the different types of economic markets. They identify rewards and penalties for different types of behaviors in different markets. They also examine the role of supply and demand.
Lesson Planet

The Job Jungle -- A Labor Market Game

For Teachers 9th - 12th
Students work together to participate in a labor market game. They discuss the concepts of supply and demand and how they relate to labor. They ask any questions they have to complete the lesson.
Lesson Planet

Do Something about… Eating Healthy

For Teachers 9th - 12th
This is the sixth instructional activity in a 10 instructional activity unit on healthy eating from the organization Do Something, Inc.  The instructional activity focuses on how food gets marketed to young people. What does advertising...
Lesson Planet

Marketing Research Projects

For Teachers 11th - 12th
Students research customer service offerings of a particular business and present their conclusions to the class using PowerPoint and additional visual aids. The guidelines for this lesson can be found through the National DECA.
Lesson Planet

Contestable Markets

For Teachers 10th - 12th
Students make inquiry into the concept of contestable markets. The lesson focuses upon theory and the intention is to encourage students to move to analysis or evaluation of the market. The lesson helps to reinforce the skills of...
Lesson Planet

From Data to Drinks - My Marketing Plan

For Teachers 3rd - 12th
Students research and discuss how Canada's aging population affects advertising. They record information from the 2001 census and create a marketing plan to sell a soft drink.
Lesson Planet

Economic Activity and Markets

For Teachers 9th - 12th
Learners identify and interpret that economic activity involves making choices in the face of scarcity, therefore making choices involves a cost. They also identify that individuals interact in markets by inducing one another, through...
Lesson Planet

Marketing Education: Choosing a Name

For Teachers 9th - 12th
Students name businesses. In this marketing lesson, students read "Choosing a Name," and discuss the article. Students develop lists of name possibilities for their business ideas.
Lesson Planet

Comparing Economic Systems

For Teachers 10th - 12th Standards
How do people make decisions in a world where wants are unlimited, but resources are not? How do individuals and governments utilize scarce resources (human, natural, and capital) in different economic systems? Introduce your learners to...
Lesson Planet

We're On Display

For Teachers 11th - 12th
Students create store displays to create an understanding of the importance of marketing in the world of business. The project is intended to be ongoing with the advertising scheme to be changed frequently.
Lesson Planet

Ad Hangover?

For Students 7th - 12th
In this advertising and marketing worksheet, students read an article regarding alcohol marketing and then respond to 8 short answer questions.
Lesson Planet

Chapter 2 - Section 1 Quiz

For Students 11th - 12th
After taking a look at various economic systems, take an economics quiz. Learners will be challenged as they answer 10 questions regarding market economy, command economy, and economic systems. 
Lesson Planet

Tale of the Tape: Predicting Long-Term Economic Growth on the Korean Peninsula

For Teachers 9th - 12th
Students examine the Korean economy. In this economics lesson plan, students compare and contrast the command and market economies of North Korea and South Korea as they examine data.
10:21
Lesson Planet

Supply and Demand

For Students 9th - 12th Standards
What do strawberries, gasoline, and human kidneys have in common? Explore the concept of supply and demand, and the varying degrees of demand for particular items in the free market, with an informative video from Crash Course economics.
10:17
Lesson Planet

Economic Systems and Macroeconomics

For Students 9th - 12th Standards
What works better: a planned economy or a market economy? Join the global debate with a Crash Course video about macroeconomics and the differences between economic systems. With quotes from Adam Smith and Karl Marx guiding instruction,...
2 In 2 Collections
Lesson Planet

Saving and Investing for the Long Term

For Students 9th - 12th Standards
Create savvy investors with an activity that uses an online resource to allow individuals to invest in the stock market. The teacher is able to track activity and progress. Stock tips and strategies are shared.
2:55
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Resource Market, MRP and MRC

For Students 11th - 12th Standards
Young economists practice calculating the number of workers a firm should hire in a perfectly competitive labor market to maximize profit, as well as the given output of a perfectly competitive product market.
3:25
Lesson Planet

Money Market

For Students 11th - 12th Standards
AP economics students take a closer look at one of the key graphs they will need to know for the big exam: the money market graph. A fantastic instructor discusses the definition of money and how it is distinguished from wealth and...
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Oil Market Basics

For Teachers 8th - 12th
Young scholars explore the global oil market through a web-quest. In this oil market lesson plan, students conduct a web-quest to gather information related to the global oil market then design and make a mural.
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The Slave Market: Slavery, Not Just a Southern Institution

For Teachers 11th
Eleventh graders examine how slavery was related to the economic development of New York.  For this American History lesson, 11th graders analyze the primary and secondary sources on the New York Slave Market.  Students create a revised...
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The Single Market

For Students 9th - 12th
In this European Union (EU) instructional activity, learners respond to 11 short answer questions about single market policies of the EU including taxation and competition.
13:55
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Equity vs. Debt

For Students Higher Ed
Examine the two ways a company can raise capital: equity and debt. Sal breaks down the differences between these and the pros and cons of the investors. He explains the implications of having a publically traded company and draws a stock...
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Advertising Campaign Project

For Teachers 9th - 12th
Ask your class to market a product. After choosing a product, class members develop ad campaigns, make PowerPoint presentations, set a schedule and budget for their media, and design advertisements (print and other types). Tip: Allow...
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The Great Depression of the 1930s

For Teachers 6th - 8th
Images and well-organized text will help you deliver a great lecture on The Great Depression and life in the 1930s. The crash of the stock market, the Dust Bowl, unemployment, and mass migration west are all depicted through...
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The Stock Market

For Teachers 12th
Twelfth graders study the stock market and how to read stock market pages. They write reports about and graph the performance of various stocks. They examine economic crashes in history and write and perform a skit about the market.
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A Study of Command and Market Economies with a Focus on North and South Korea

For Teachers 6th - 8th
Students investigate how command and market economies function in North and South Korea. In this economics lesson, students experience a simulation of market and command economies under authoritarian dictatorships.
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The Effects of Unions on Wages And Employment in Competitive And Monopsonistic Labor Markets

For Students 9th - 12th
In this economics worksheet, students examine the effects of unions and wages on employment in competitive and monopolistic labor markets by comparing and contrasting two labor markets and answering seven questions.
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Economics Quiz

For Students 11th - 12th
Time to take a quiz on the market economy! There are five multiple choice and five matching questions all related to price ceilings, floors, market price, and economy. Surprise your class, use this as a pop quiz!
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Fairytale Fabrics

For Teachers 1st - 6th
Students read fairy tales and folk tales and discuss the facts of each story. After reading their favorite story, they create original illustrations on heavy fabric or canvas using fabric markets. Students depict as many scenes as...
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Socialist and Market Economies in Tanzania

For Teachers 11th - Higher Ed
How did Tanzania transition from a socialist to a market economic system? This challenging group research project has scholars examining the change through these structural adjustment policies: trade liberalization, privatization, cost...
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Market Research and Design: The Headphone Challenge

For Teachers 9th - 12th
Watch augmented reality bring classrooms to life. Scholars work in groups to design, build, and market a new pair of headphones meant for children under three. They use an augmented reality app to show their headphones in action as they...
Lesson Planet

Economics: Market Surveys

For Teachers 4th - 5th Standards
Send your enthusiastic entrepreneurs' career sense into motion with a business-minded lesson plan. They review and dissect business plans before applying their findings to their own business venture. Scholars then identify whether or not...
10:16
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Monopolies and Anti-Competitive Markets

For Students 9th - 12th Standards
Take your knowledge of monopolies off the board game and into economic concepts with an engaging video from Crash Course Economics. It explains the philosophy behind government regulations of monopolies and horizontal integration, the...
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Economic Systems of the Incas and Aztecs

For Teachers 6th - 8th Standards
The Inca and Aztecs created vast economic empires in South America, but how did economics play a role? A simulation activity and reading help scholars evaluate the kinds of markets these great civilizations created. They then consider...
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Market Structures: Monopoly

For Teachers 9th - 12th Standards
No need to waste time plotting out each and every graph for your eager young economists. This PowerPoint presentation includes plots and graphs representing marginal revenue, marginal cost, average total cost, and demand for a monopoly,...
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The Economic System of Medieval Europe

For Teachers 6th - 8th Standards
How are economics and politics intertwined? Societies in the Medieval period used feudalism for both economic and military reasons. The arrangement provided safety and met other needs. Using the included simulation, individuals...
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Down on the Farm: English Language Development Lessons (Theme 8)

For Teachers K Standards
Down on the Farm is the theme of this series of ESL lessons designed to support reading, speaking, and listening skills. Over three weeks, your learners will have the opportunity to sing songs, play guessing games, create masks, role...
10:35
Lesson Planet

Money and Finance

For Students 9th - 12th Standards
Chances are, the teenagers in your economics class have some experience with money. Help them understand that money is more than the dollars and coins they feed into the school vending machines with a video from Crash Course economics....
10:33
Lesson Planet

Behavioral Economics

For Students 9th - 12th Standards
Understanding how consumers think is key to staying in business. Show high schoolers how their buying behavior really does affect the way the economy works with an informative video from Crash Course Economics. The video illustrates the...
3:10
Lesson Planet

An Introduction to W. Kim Chan and Renee Mauborgne’s Blue Ocean Strategy

For Students 9th - 12th Standards
When businesses compete against one another in the same market, it becomes difficult to turn a profit. A playlist on the world's greatest ideas includes a video summary of the Blue Ocean Strategy by W. Kim Chan and Renee Mauborgne, which...
9:51
Lesson Planet

Influence and Persuasion: Crash Course Media Literacy

For Students 8th - 12th Standards
Heard any good jingles lately? Chances are, you thought of several while you read this! Part of an extensive media literacy series, the video explores the world of advertising. Viewers see examples of different types of advertising,...
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The Next Big Thing

For Teachers 9th - 12th Standards
Make sure the next product is a hit. An engaging task has scholars design an item to sell at a sports event and then conduct a marketing survey. They decide whether to use random sampling, stratified sampling, or cluster sampling, and...
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Chapter 35: Labor-Market Issues - Unionism, Discrimination, and Immigration

For Teachers 10th - 12th
A discussion on American unions, employment discrimination, and collective bargaining transitions into a larger conversation about the workforce. A graph that details the amount of immigrants from various countries will surely get your...
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The Marketing Mix

For Teachers 9th - 12th
Students examine the seven P's in marketing. They discover the need to blend different elements to make marketing successful. They place significance on elements for different products and services.
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Marketing in the Travel and Tourism Industry

For Teachers 9th - 12th
Students identify vocabulary used in the marketing industry. They use the internet to find marketing resources and discover how companies develop their marketing strategy. They practice using the techniques as well.
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Market Research Methods in Travel and Tourism

For Teachers 9th - 12th
Students examine the need for market research. In this tourism instructional activity, students use new vocabulary and research more about a tourism organization. They develop market research action to an organization.
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Market Share

For Students 12th - Higher Ed
In this business worksheet, learners find the correct terms to complete each thought needed for the statement to be true from the word bank that is provided.
7:30
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CPI Practice

For Students 11th - 12th Standards
Using market baskets and base years, how do we calculate consumer price index (CPI)? Check out the instruction offered by an engaging and informative economics teacher, who will walk you and your class members step-by-step through the...
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What Do People Want to Wear?

For Teachers 6th - 12th
Who doesn't love fashion, especially when it can be applied to economics, supply, demand, market trends, and price equilibrium. Curious young consumers examine market scenarios to determine their effect on the demand and price for...
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Equilibrium

For Students 11th - Higher Ed
Twelfth graders and college students alike work on great practical application problems related to supply and demand with this worksheet series. There are five different worksheets containing graphs, charts, and scenario based problems...
3:56
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Banking 14: Fed Funds Rate

For Students 9th - Higher Ed
With bright, simple diagrams, Sal explains the role of the Federal Reserve as it relates to lending rates between banks. He discusses open market operations and the way the "Fed" connects to Congress and the U.S. Government.
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The Marketing Mix Worksheet

For Students 6th
This worksheet helps students learn about the 4 P's of the marketing mix and market segmentation.
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FACS:Puppet Factory (Mktg)

For Teachers 10th - 12th
Learners explore marketing strategies while producing a hand-sewn puppet. They obtain information about child care and safety as well as basic hand sewing techniques.
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Snap! Crackle! Box!

For Teachers 9th - 12th
Students develop a new cereal and design a box for it. In this art and design lesson, students complete a year-end cumulative activity in which the use all of their artistic skills to develop a new cereal. They use their marketing skills...
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Pop Shop 4 - Shopkeeping

For Teachers 5th - 12th
Students create a store where they sell pictures, tee shirts, and prints. In this store lesson plan, students learn about sales, marketing, and how to run a business.
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Understanding "Me", the Product

For Teachers 8th - 12th
Students examine ways to market themselves.  In this career skills lesson students analyze different advertisements, complete a worksheet and answer questions. 
13:54
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Equity vs. Debt

For Students Higher Ed
Examine the two ways a company can raise capital: equity and debt. Sal breaks down the differences between these and the pros and cons of the investors. He explains the implications of having a publically traded company and draws a stock...
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Big Branding on Campus: Reading Informational Text

For Students 9th - 12th
This New York Times "Learning Network" activity poses 11 questions on an article and video about commercial branding and marketing on college campuses. The related article, "On the Market: Thinking Critically About Advertising", is...
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What Do Financial Market Indicators Tell Us?

For Students 9th - 12th Standards
Explain the four categories of financial indicators (commodity prices, stock indexes, interest rates, and yield spreads), and help your class members understand how changes in this data can affect decisions regarding consumer spending,...
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Guided Reading Lesson: Farmer's Market

For Teachers 1st - 2nd
Students participate in a level C-3 guided reading lesson plan. In this guided reading lesson plan, students preview and read the book Farmer's Market by Juan Quintana. They define vocabulary words, determine what happens when they come...
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Marketing A Restaurant

For Teachers 7th - 12th
Learners simulate the opening and operating of a restaurant using the Four P's of Marketing. Students play the roles of all the people involved in the restaurant business, as well as customers, as they act out various "restaurant"...
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Creating & Marketing a Commercial

For Teachers 10th - 12th
Students explain the four P's of Marketing (product, pricing, promotion, and place) and how they are used in business and in society. They produce the remake of an old audio and visual commercial activity as a marketing activity.
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Stock Market Basics

For Students 8th - 12th
In this economics activity, students read a 2-page selection titled "Stock Market Basics," and then respond to 8 short answer questions about the information presented.
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The Media: Marketing Tactics

For Teachers 9th
Ninth graders analyze marketing tactics used by the media to target different age groups. They examine ethical implications of the strategies media companies use and how they are influenced by commercials.
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History of the Stock Market and How it Works

For Students 8th - 12th
In this stock market worksheet, students read a 2-page article about the history of the U.S. stock market and then respond to 12 short answer questions about the selection.
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Business: Stock Market

For Students 12th - Higher Ed
In this business worksheet, students answer 3 questions about the stock market. The questions ask about graphing, share prices, and celebrity and company shares.
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Playing the Stock Market

For Teachers 9th - 10th
Ninth and tenth graders investigate how to read stock market information, track market trends, and how to buy and sell stocks. They determine how to buy and sell based on the trends, then track four stock of their choice over a given...
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Making the Classroom Desk a Trading Desk

For Teachers 9th - 12th
Create a stock market simulation to motivate pupils and make economic concepts meaningful.
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Stock Wars: Bringing Wall Street to your Classroom

For Teachers 9th - 11th
Using interactive apps and structured assignments, you can make the stock market accessible to all students.
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The Labour Market: Supply and Demand

For Teachers 11th - Higher Ed
Students question and evaluate the relevance of the traditional model of the labour market and apply it to public sector workers. They investigate problem problems and apply theories such as marginal revenue product to service sector...
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What Goes Up Must Come Down

For Teachers 9th - 12th Standards
From understanding stock market performance and return on investment to identifying the costs and benefits of credit and avoiding debt problems, this is an absolute must-have resource for financial planning and literacy.
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Market Basket SMART/ActivInspire Lesson Plan

For Teachers 9th - 12th Standards
Inflate your knowledge, not the economy! Pupils learn more about inflation with detailed worksheets and exciting activities such as role play, an interactive PowerPoint presentation, and a project in which they design a podcast on...
19:05
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Microeconomics 19 Minute Review

For Students 11th - 12th Standards
In less than 19 minutes, review all the key microeconomics concepts you'll need to know and remember for the big exam with this excellent video review! Beginning with the basics of supply and demand and key graphs to market failures and...
1 In 1 Collection
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An Economic Snapshot

For Teachers 7th - 12th
Analyze the issues that affect the state of the economy. Have your class explore media reports about recent economic recessions, the housing bubble, and loan defaults in order to chart information about recessions and participate in an...
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Factor Markets Vs. Product Markets

For Teachers 5th - 9th
Students are introduced to economics. In this market instructional activity, students define both factor and product markets. Students gain information about production and the economy. Students demonstrate understanding by identifying...
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Marketing to Teens: Gender Roles in Advertising

For Teachers 7th - 12th
Young learners explore gender roles in advertising by taking an ad campaign they have seen which is specifically directed to one gender, and redesigning the campaign to target the opposite gender. After leading a guided discussion about...
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Marketing to Teens: Talking Back

For Teachers 8th - 12th
Teach your class to talk back in a constructive and respectful way. This focuses in particular on talking back to the media and to advertisers when they have concerns. Learners participate in a brainstorm and then compose letters or...
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The Fed's Role in Making and Setting Monetary Policy: Part 2

For Teachers 11th - 12th Standards
How does the Federal Open Market Committee work to formulate the nation's monetary policy in the United States? As the second segment of a lesson on the role of the Fed in setting monetary policy, class members will learn about open...
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Trade Secrets

For Teachers 6th - 12th
Young analysists explore how global trade and free market policies might personally affect them. They read an article, view a series of documenteries, and engage in a class discussion. Great lesson!
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Living in Retailing

For Teachers 5th - 8th
Students examine marketing and retail sales. For this living in retailing lesson, students consider components of successful retail, how to become an entrepreneur, and calculate costs of goods. Students solve sample scenario problems and...
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Chapter 30: Government and Market Failure

For Teachers 10th - 12th
Complete with a navigation tool and list of key terms, the slides in this presentation are bursting with pertinent information for your young economists. From studying public goods to graphs that detail the collective willingness to pay,...
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Play the Market

For Teachers 5th - 8th
Learners participate in a hypothetical experiment. For four weeks, they track 10 stocks they have selected. They discuss their imaginary gains and losses and share their observations about the stock market, and their reactions to this...
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Stock Market Game

For Teachers 4th
Fourth graders are introduced to how the stock market operates. In groups, they practice reading and analyzing the Standard and Poor's 500 index. They participate in a simulation of buying and selling stocks on the market trying to...
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The Stock Market

For Teachers 6th
Sixth graders, in groups, are given $1,000 to spend on the stock market. Each group competes with the other groups. The one with the biggest profit and the one highest percentage gain earns a pizza party.
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The Stock Market Game

For Teachers 5th - 8th
Students participate in a variety of stock market games within their classmates. They study the concepts of stocks and investments as well as the criteria for selecting of stocks. Each student is shown how to keep track of the progress...
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The Stock Market: High School Economics

For Teachers 12th
High school economists learn about the stock market in a project where they "buy" and track stocks. The author of this resource reports it is the high point of her 12th grade economics course, but no resources are attached. After viewing...
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How Markets Allocate Resources

For Students 10th - 12th
Students study how markets allocate resources, students read background, analyze graphs, and make predictions about the impact of variables on the curves.
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How Has the Constitution Shaped the Economic System in the United States?

For Teachers 6th - 12th
Students examine the characteristics of market economies. In this United States economics lesson, students analyze the Constitution to understand how it contributes to the market economy established in the United States. Students also...
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Consumer Product as in "Chocolate Milk"

For Teachers 7th - 12th
Students examine different marketing techniques how to present themselves while looking for work.  In this marketing lesson students create their own advertisement. 
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Development of a Nutritional Snack

For Teachers 9th - 12th
Young scholars develop a new line of nutritional snacks. They work in teams to submit a proposal for a snack that not only tastes good, but is nutritional as well. Their end-product consists of four parts: background information,...
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Origins of the Great Depression

For Students 9th - 12th
In this economics worksheet, high schoolers respond to 11 short answer questions regarding the Great Depression and the stock market crash.
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Cartoons for the Classroom: The Market Roller Coaster

For Students 8th - 12th
In this current events worksheet, students analyze a political cartoon about the American Stock Market and respond to 3 talking point questions.
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Play the Market

For Teachers 6th - 8th
Students discuss the stock market. In this social science instructional activity, students are put into small groups with each group given $10,000 to invest. Students research four stocks and decide which stock or stocks to purchase...
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The Magic of Markets: How Trade Creates Wealth

For Teachers 9th - 12th
Learners participate in a trade simulation game. Using this experience, they discover and investigate the conditions that encourage or discourage trade among individuals. They discuss the importance of free trade to increase a country's...
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Lesson 9 What are the Indices of Investing?

For Teachers 7th - 12th
Learners explore the benchmarks that measure the ups and downs of the stock market. They also set up a diversified portfolio and trade stock indices for the Global Stock Game (GSG).
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The Popcorn Package

For Teachers 9th - 12th
Students work in teams to develop, design, package and market a popcorn snack product. They research popcorn products and the target market, design logos and graphics for packaging and develop a marketing plan to present to the class.
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Entrepreneurship: Will it Work?

For Teachers 9th - 12th
Consider to possibility of starting a business as a way to examine the concept of entrepreneurship. Learners develop and analyze feasibility studies, marketing strategies, proposals, and local census data all needed when starting a small...
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Lesson 3 How Do You Read Stock Quotes Online ?

For Teachers 7th - 12th
Students understand how to get and interpret stock price data online. They describe certain aspects of various corporations and know the meanings of important terms involving the stock market.

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