Curated OER
Team Up for Sports Marketing
Young scholars choose a sport and promote a real or imaginary team by creating press releases, business cards, and ads or commercials.
Curated OER
Violence in Sports
Students explore the gratuitous use of violence in televised sports. They discuss sports they participate in, and the rules and consequences that relate to unsporting behaviour. They see if the same rules apply to professional athletes.
Curated OER
Favorite Sports and Athletes: an Introduction to Sports Media
Even young children watch sports and like team logos and products. It's never too early to think critically about what's onscreen. This exercise develops awareness that media communicate values (i.e. who participates in sports and who...
Workforce Solutions
Egg-streme Sports
Challenge small groups to build a structure that catches a raw egg without breaking—working collaboratively and applying mathematical and engineering principles. Pretending the frame was made by a business, scholars create a marketing...
Workforce Solutions
Egg-streme Sports
Here's a new twist in the egg drop competition. Using only six inches of tape, four straws, and 2 pieces of newspaper, teams build a structure that keeps an egg from breaking when dropped. What's different about this project is that the...
Lincoln Public Schools
Cereal Box Project
Challenge your class with this fun and engaging engineering design project. The goal, to create a brand new cereal complete with a list of ingredients, a name and logo, and a box to hold it in. Starting with a survey to determine the...
Curated OER
Logo Design
Students create a marketing design, print communication design and a package design for a suite of products for an imaginary company. They identify the qualities of successful logos and incorporate those qualities into their own designs.
Radford University
The Next Big Thing
Make sure the next product is a hit. An engaging task has scholars design an item to sell at a sports event and then conduct a marketing survey. They decide whether to use random sampling, stratified sampling, or cluster sampling, and...
Curated OER
If You Build It, They Will Come
Young scholars, in groups, develop a new sports team, design a multi-use stadium for the team, and promote a special event at the stadium.
Levin Institute
Unit on Culture and Globalization
Students explore the concept of cultural globalization. In this global issues instructional activity, students read and discuss the linked Web articles about world cultural issues and the dominance of the American market.
Curated OER
Sports Helmets and Impact Testing of Polymers
Students examine the importance of good quality safety gear. In this investigative lesson, students will tests various polymers, collect data, and analyze the data to determine which polymer is best for safety helmets. They will design a...
Curated OER
Trading Cards for the 21st Century
Students are introduced to sports trading cards that can be 'played' in a compact disc player. They discuss why improvements are made to entertainment products, why they often become successful, and then develop and market an innovative...
Curated OER
Invest in What You Know
Students complete a series of tasks that help them learn about the stock market. In this stock market lesson plan, students identify companies they are familiar with and learn about stock symbols. Students study the makeup of...
Curated OER
Nanotech Could Put New Spin on Sports
Twelfth graders study the concept of nanotechnology. In this Modern Technology lesson, 12th graders read an article about the upcoming Nanotechnology. Students create an enhanced sports product.
Curated OER
Harvesting the River Lesson: Commercial vs. Sport Hunting of Waterfowl: How Did One Lead to the Other?
Students investigate the environmental impact of market hunting leading to new laws and sport hunting. They conduct Internet research, and summarize their opinions on the need for and formation of public policy on waterfowl hunting.
National First Ladies' Library
Learning to Be Consumers: The Emergence of Catalogs and Advertising
Learners study the historical context of marketing and how it came to be so important in the 19th century. They analyze advertising in the 19th century, 20th century, and today to understand how much or how little has changed.
Curated OER
Fun Faces of Wisconsin Agriculture: Curley's Beef Fast Facts
Students explore animal slaughter by researching the Wisconsin beef industry. In this meat statistics lesson, students practice using different math functions to identify how many burgers or sports equipment can be made from one...
Curated OER
NUMB3RS - Season 2 - "Convergence" - Air Hockey
Learn how to use a matrix to organize data to solve a problem. This activity uses wins and losses to rank players for an air hockey tournament they wish to have. After practicing some basic matrix operations the class could do the...
Curated OER
Remote Control
Students examine the business of sports. In this current events lesson, students discuss the sale of Manchester United to an American businessman. Students listen to a lecture about branding and marketing. Students may research British...
Curated OER
Stadium Publicity Project
Students perform the primary tasks of public relations specialists in creating a buzz about a new arena. They create an invitation inviting special guests to a grand opening party and hold a press conference announcing the opening of a...
Curated OER
Idioms Quiz: Sports 1
In this idioms quiz instructional activity, students analyze the given idioms and read how they are used in a sentence. Students select the meaning of each idiom to complete the 10 exercises.
Curated OER
Cost Of Cool
High schoolers explore how marketers use the idea of "cool" to sell clothing and accessories, and become aware of their own attitudes and perceptions about what is cool. They become aware of what motivates them to buy certain things
Curated OER
NUMB3RS Activity: Settling The Score
Learn how to investigate matrix multiplication. In this secondary mathematics lesson, students examine matrix multiplication in the context of a Homes-Rahe stress test which is similar to the process used to score figure skaters. The...
ReadWriteThink
Persuasive Techniques in Advertising
Help your 21st century learners develop their media smarts with this resource that has them examine the persuasive techniques advertisers use to influence specific demographics and then to use these techniques to craft their own ads.
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