Curated OER
Byzantine Art: 5th century to 1453 AD
Art and architecture are great ways to help define historical periods and cultural norms. Take a critical look at the art of the Byzantine period as seen under Justinian rule. Iconography, vocabulary, religious, and political concepts...
Curated OER
School Uniforms: Debating the Issue and Creating an Advertisement
Fifth graders debate the issue of school uniforms. They research, finding supporting evidence supporting their stance. Using the Lincoln-Douglas form of debate, 5th graders discuss the positive and negative issues of the topic. They...
Curated OER
Read All About it
Learners create and publish a newspaper that reflects and explains pioneer and medieval societies. They become newspaper writers for a specific time period. They adopt a holistic approach to exploring community life in medieval and...
Curated OER
Building Up Books
Students participate in a book club in which they share the setting, characters and plot of the book they read. Individually, they make a list of the most important or appealing features of the book on construction paper to try to...
Curated OER
School Fair Cakewalk
Learners identify and research various suitable school carnival activities. Then they work together to plan, design, and run all aspects of a school carnival. Students also add up their costs for the event and the amount of money it...
Curated OER
Crime Drama Teaching Units
Investigate the nature of crime dramas on television. What exactly are they trying to portray? Questions and a comparison chart support learners as they watch shows from Canada, Great Britain, and the United States. An oral presentation...
Media Smarts
Learning Gender Stereotypes
How do media representations influence our attitudes? Examining advertisements through the filter of gender representation forms the basis of this, the second of three lessons that address gender stereotypes. Resources include links,...
Media Smarts
Marketing to Teens: Talking Back
Teach your class to talk back in a constructive and respectful way. This focuses in particular on talking back to the media and to advertisers when they have concerns. Learners participate in a brainstorm and then compose letters or...
Media Smarts
The Broadcast Project
As part of a unit on media studies, kids are asked to chart their viewing habits, observe the advertising that sponsors their favorite shows, and then to imagine what they would broadcast if given a block of airtime.
Nemours KidsHealth
Food Labels: Grades 9-12
Check the label! That's the big idea in a instructional activity about using the nutrition facts on food labels rather than advertising hype to make healthy choices about what to eat. After reading background articles and learning how to...
Teaching Tolerance
Advertisements and You
Watch out for clever advertisements! Using the lesson, scholars learn how to identify online ads and respond to them critically. They then use what they've learned to develop a list of strategies to evaluate web pages.
Health Smart Virginia
How the Namuhs Learned to be Content with Who They Are
The Namuhs have a lot to teach humans how idealized images presented in advertising can impact self-perception and self-worth. After brainstorming 10 traits the media sets as the perfect body, class members read a short story about the...
Curated OER
Adbusting: A Media Literacy Unit
Learners examine the ethical issues regarding the role of advertising in our society. They watch a series of ads, analyze the messages of the commercials, and in small groups create a counter-ad.
Curated OER
A Smarter Consumer
Students explore advertising. In this advertising lesson, students review what they've learned about advertising and discuss how they look at ads differently. Students brainstorm questions they might ask themselves about an ad before...
Curated OER
Critical Consumerism
Young scholars identify the role of advertisements in their environment. In this advertisement activity, students find advertisements in their classrooms and discuss them. Young scholars write a definition for advertisements and identify...
Curated OER
Classified Cues
Students analyze classified advertisements to make inferences about who wrote the ad and who may find the ad appealing. They write their own classified ads based on what they have learned.
Curated OER
"Targets"
Students investigate how alcohol advertisers target young people. They watch and discuss a video, create a collage using alcohol ads, develop captions for each ad, and discuss and evaluate how young people are the targets of alcohol...
Curated OER
Represent Yourself
Students reflect on their strengths, to foster postive self-awareness and self-esteem. They discuss what the purpose of an adertisement is. What can an ad communicate? Students create an ad of themselves that reflects their own...
Curated OER
Convince Me!
Learners analyze advertisements meant to persuade a reader to purchase a certain product or service to find out what stands out about the ad or what it is about the ad that persuade readers. They complete an analysis chart, and discuss...
Curated OER
Reading Comprehension
Eleventh graders analyze an advertisement. In this advertisement analysis lesson, 11th graders work in learning tiers to complete an analysis of the structure of the advertisement when compared to other text. Students complete a...
Curated OER
Appeal for the Meal
Pupils investigate advertising. In this advertising lesson, students read the book Good Lemonade by Frank Asch and identify the advertising practices from the story. Pupils create ads for snacks using advertising techniques.
Curated OER
Hidden Messages: The Growth of Product Placement
Students identify product placements they see in TV programs and movies. They build awareness of the pervasiveness of advertising in their culture. They develop critical skills necessary to think independently in a media saturated...
Curated OER
Signs Signs - Everywhere Signs
Students examine advertising techniques. In this media literacy lesson, students collaborate to create PowerPoint presentations that feature multimedia formats to share advertising that is present in their community.
Curated OER
Media Literacy Unit - Part 4
Seventh graders study how advertisers use techniques to sell their products. In this persuasive media lesson, 7th graders analyze media messages to find the advertiser's purpose. They examine different advertising techniques and their...
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