Star Wars in the Classroom
"Shakespeare and Star Wars": Lesson Plan Day 12
Class members compare the final 30 minutes of Lucas's Star Wars: A New Hope with Act V of Doescher's play, William Shakespeare's Star Wars: Verily, A New Hope and consider how the choice of media influences viewers' impression of the...
Museum of Tolerance
Influence of Media
We are bombarded with media images expressly designed to influence viewers. Learning how to analyze the intended effects of these images is essential and the focus of an activity that asks viewers to use the provided questions to guide...
Museum of Tolerance
Developing Media Literacy
To protect young people from questionable content, many schools limit access. This resource suggests that because learners can so readily avail themselves to unrestricted Internet access, it is vital for 21st century learners to develop...
Museum of the Moving Image
Political Ads in Historical Context
Campaign ads target both timely issues and general themes. Presidential campaign ads from 1952 and 1988 provide class members an opportunity to compare how the topics ads choose to address can dramatically influence election outcomes.
ReadWriteThink
Critical Media Literacy: Commercial Advertising
Commercial advertising—we can't get away from it, but do we realize just how often we are being advertised to? With this lesson plan, scholars analyze mass media to identify how its techniques influence our daily lives. Learners browse...
Curated OER
Savvy Surfers: Website Evaluation and Media Literacy
Sixth graders strengthen their understanding of what a high quality website is composed of. Learners evaluate three websites for accuracy, credibility, and reliability by completing a chart.
Ontario
Critical Literacy—Media Texts
Media texts convey both overt and implied messages. As part of their study of media, class members analyze the language, form, techniques, and aesthetics in a variety of media texts.
Media Smarts
Teaching TV: Enjoying Television
What makes a TV program enjoyable? As an introduction to media analysis, kids identify their favorite programs and the elements they find engaging.
Media Smarts
Teaching TV: Critically Evaluating TV
Mercer Mayer's There's a Nightmare in my Closet creates the framework for a specific discussion of nightmares generated by TV and a more general discussion of other emotions evoked by programs.
Media Smarts
Thinking About Television and Movies
As part of their study of the influence of TV and films, class members consider how music, lighting, costumes, camera angles, etc. are used to influence the response of viewers.
Media Smarts
Looking at Newspapers: Introduction
A scavenger hunt introduces class groups to the different sections of newspapers and the different types of articles found in each section.
Media Smarts
The Broadcast Project
As part of a unit on media studies, kids are asked to chart their viewing habits, observe the advertising that sponsors their favorite shows, and then to imagine what they would broadcast if given a block of airtime.
University of the Desert
Do Journalists Shape or Report the News?
Analyze the presence of negative stereotypes and biased reporting in news media, and how this affects one's understanding of other cultures. Learners read newspaper excerpts and quotes from famous personalities to discuss the power of...
University of the Desert
Fact and Opinion within the Media
How can the media foster cultural misunderstandings? These activities encourage learners to distinguish between fact and opinion in the media
Curated OER
Understanding the Influence of the Media
Critically analyze advertising techniques, such as circular reasoning, bandwagon, testimonial, and repetition, with worksheets that effectively discuss and illustrate how the media aims to influence.
Newseum
Today's Front Pages
Take a close look at a number of newspapers with collection of lessons and activities. Using a poster (which can be found under the materials tab), learners examine the hard copy of a local newspaper. This leads into an exploration of...
Media Smarts
Kids, Alcohol and Advertising: Young Drinkers
Learners explore reasons the alcohol industry needs replacement (new) drinkers and how it exploits the needs and desires of young people in order to foster brand loyalty.
Media Smarts
Kids, Alcohol and Advertising - Understanding Brands
Learners explore the importance of branding for developing customer loyalty and recognition of products.
Media Smarts
Kids, Alcohol and Advertising - Messages about Drinking
Young scholars examine different groups in our society that deliver messages to the public about drinking and consider the influence of each of these groups on the attitudes and perceptions of young people.
Media Smarts
Kids, Alcohol and Advertising - Interpreting Media Messages
Young scholars investigate the importance of branding and messaging, especially as they relate to party products like alcohol.
Media Smarts
Unit Two: Celebrities and World Issues
Develop media smarts by considering the power of celebrity involvement in world issues. A look at the work of such celebrities as Angelina Jolie, Oprah, and Bono prepare learners to develop their own media campaign for a global...
Media Smarts
Truth or Money
Two compelling texts about tobacco companies' influence over editorial content in print media introduce readers to the concept of advertising censorship. After study and discussion, class members compose a mock "final column" by a...
Media Smarts
Challenging Hate Online
Looking at the different ways organizations disseminate their messages using digital media leads to developing a digital anti-hate media campaign. Although some of the resources reflect the Canadian developer, the links provide...
Media Smarts
Broadcasting Codes
Let your learners be the judges for a series of case studies that focus on broadcast codes in Canada. In order to familiarize your class with the codes and guidelines that govern the broadcasting industry, in particular Canada's...