Did you know that Coke can teach the world to sing in perfect harmony? Learners develop an awareness of more subtle, less obvious methods advertisers use to reach consumers. Included is a list of related lessons available on the Media Awareness Network Website.

Concepts

advertising, marketing

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Additional Tags

advertisement, marketing, advertisement analysis, product placement, product association, advocacy advertising, english language arts

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Pros

• Promotes critical thinking and awareness in a world of non-stop information

Cons

• None