Curated OER
Time Travel Advertisement
What makes an effective advertisement? Read the advertisement for the Time Machine 3000, and discuss the format and heading with your class. A short series of questions help middle schoolers analyze this advertisement before they write...
Media Smarts
Kellogg Special K Ads
Foster class discussion about body image with the resources and questions provided here. Focus on Special K's "look good on your own terms" ad campaign. Learners start by reading about this campaign and analyze a series of print ads,...
Media Smarts
Marketing to Teens: Alternate Ads
Did you know that Coke can teach the world to sing in perfect harmony? Learners develop an awareness of more subtle, less obvious methods advertisers use to reach consumers. Included is a list of related lessons available on the Media...
Curated OER
Worksheet for Analysis of an Advertisement
Students critique advertisements in magazines, newspapers and telephone books. In this advertising lesson, students complete a class activity in which they locate specific advertisements, then answer questions that analyze the...
Curated OER
The Words that Surround Us
Students investigate writing that we read daily by analyzing advertisements and articles. In this language arts lesson plan, students discuss the images and writing they see daily, where it comes from, and what it represents. Students...
Curated OER
Boston Abolitionists Warn of Slave Catchers
In this primary source analysis instructional activity, students analyze the advertisement that features a call for African-Americans to beware of slave catchers. Students respond to 6 short answer questions about the advertisement.