Lincoln Public Schools
Cereal Box Project
Challenge your class with this fun and engaging engineering design project. The goal, to create a brand new cereal complete with a list of ingredients, a name and logo, and a box to hold it in. Starting with a survey to determine the...
Curated OER
Allowing Students to Explore Simple Physics and Marketing in English Class
Scientific method, linear measurements, friction, inertia. Imagine learning scientific vocabulary in an ELA class. Before researching and developing a presentation about simple machines, class members build a common, but decidedly...
Council for Economic Education
GDP Data: Is the Economy Healthy?
Does the economy needs a check-up? Scholars analyze the gross domestic product (GDP) to determine the overall health of the current economy. They use a short video clip as well as economic data to determine the current growth of the...
Curated OER
Marketing A Breakfast Cereal
Kids put their creativity to use by engaging in a marketing and business project. They employ sound marketing strategies to create, produce, and sell a new breakfast cereal. A fun project that can be modified to fit learners of any age.
Curated OER
Exploring "My Market"
A great way to determine if a career is right for you is to try it out. Learners explore the marketing career cluster by interviewing a person working in the marketing field and by developing a marketing-related service learning project....
Curated OER
Magazine Production
Analyze magazines as a class, looking carefully for the target audience, advertisements, and topics presented. Small groups then work as a publication team and receive a magazine that they have to "sell." Each individual has a different...
National Research Center for Career and Technical Education
Break-Even Point
How do companies determine the prices of their products? Marketing maestros discover the concepts of cost and break-even point through discussion, independent practice, and a collaborative assessment. The career and technology-oriented...
Kenan Fellows
Ready, Set, Save on Solar Energy Technology!
Does your class have a bright future in the solar energy industry? Science scholars take an in-depth look at what's new in solar technology. After completing research into the solar industry, participants create and market a product in...
Curated OER
Travel Leisure Company Project
Students define marketing terms such as products, goods, services and ideas. They access the Internet for attractions, landmarks, and meals for an international destination. They create flyers and newsletters using DeskTop Publishing as...
Curated OER
Creating and Marketing a Commercial
Students create a marketing video to sell school products.
Curated OER
Entrepreneurship: Creating Products and Systems That Meet the Needs of Your Clients
There is no better way to learn about a subject than with a hands on project. Middle schoolers design and create a product that meets the needs of fictitious clients. They view a PowerPoint, consider how the Western marketing style is...
Biology Corner
Technology and Inventions Project
Technology—what exactly is it? Find out with a project designed to inspire the inner inventor in us all. The activity begins with a captivating podcast and a search of multiple websites that display different inventions and technology,...
Curated OER
Algebra I Project: Make Your Own Business
Students explore the concept of algebra in real world situations. In this economics instructional activity, students design, plan, run, and evaluate a small business. Students will create a product, market the product, and try to make a...
Utah Education Network (UEN)
Marketing a Breakfast Cereal
Your class will pretend that they just got hired as marketing consultants for a cereal company. They have the task of designing, marketing, and promoting a new healthy cereal to a target population. They must take pricing, market...
Federal Reserve Bank
Diversification and Risk
After being given a portfolio of investments, your young economists will learn how to assess the relative risk of the portfolio's products and understand the importance of diversification, relating these economic concepts to real-life...
Curated OER
Create and Market Your Product
Students work in groups of four to create and market a product. They choose or create a product which fits snuggly in the box given at the beginning of class. Students are told that the product must not be an article of clothing, shoes...
Indiana Department of Education
The Represented World: Communication—Packaging
Challenge your classes to design and market a new product. Collaborative groups use geometry skills to create packaging for their products. Finally, they plan a marketing strategy to present to a marketing specialist.
Curated OER
DTP: Redesigning a Product Package
Young scholars design packaging and labeling for a product so that it appeals to a specific audience. The use a cardboard box that was designed for one purpose and redesign it to meet the new criteria including a catchy name to go with...
Curated OER
To Market to Market
Fourth graders research a product and participate in an integrated simulation of a free market economy where students will create, buy and sell a good or service. In completing this activity, 4th graders understand the concepts and...
Curated OER
FACS:Marketing a Child Care Service (Mktg)
Students explore the concepts of marketing (product, promotion, price, place) through the process of promoting themselves as child care providers. They investigate the relationship and impact of marketing on the family and consumer.
Curated OER
Marketing Olympics
Students identify career possibilities in marketing, how technology relates to this, and recognize whether they have an interest in marketing as a potential career choice. They explore what marketing is, identify the 4 P's, explore how...
Curated OER
Marketing A Restaurant
Students simulate the opening and operating of a restaurant using the Four P's of Marketing. Students play the roles of all the people involved in the restaurant business, as well as customers, as they act out various "restaurant"...
Scholastic
Presenting Persuasively (Grades 9-12)
As a review of persuasive techniques, groups develop a one-sentence slogan designed to entice others to purchase a produce or adopt a point of view. The group then craft a storyboard for a commercial for their product.
Curated OER
Marketing Research Projects
Students research customer service offerings of a particular business and present their conclusions to the class using PowerPoint and additional visual aids. The guidelines for this lesson can be found through the National DECA.