Young scholars write paragraphs about the message of an advertisement ad they see in magazines and their intended audience. In this advertisements lesson plan, students look at tobacco, clothing, hair products, and more.

Fourth graders distinguish between primary and secondary sources while creating an underground railroad presentation.  In this underground railroad lesson, 4th graders research the underground railroad using copies of primary and...

Learners create an advertising campaign to persuade the Founding Fathers to adopt a particular political philosophy. Working in groups, they conduct research about a certain political philosophy. Students create a pitch to be made to...

Critically analyze advertising techniques, such as circular reasoning, bandwagon, testimonial, and repetition, with worksheets that effectively discuss and illustrate how the media aims to influence.

Where would this animal like to live? Pupils choose an animal and write an ad to advertise that animal's habitat or home. For a little fun, learners create the newspaper ads to provide enough detail for classmates to...

Adolescents compare and assess the efficacy of tobacco product health warning labels from around the world. In groups, they invent warnings and create labels that would be effective for teens and children. Discussion covers advertising...

Advertisers target teenagers. Groups select three magazine advertisements for similar products, analyze the appeals used in each, create a poster that features the persuasive techniques used, and present their findings to the class. The...

Students explore persuasive writing in advertisements. For this advertisements lesson, students evaluate tobacco advertisements for persuasion techniques. Students then create a counter advertisement against smoking.

Students explore consumerism by completing a worksheet. For this advertisement lesson, students discuss the relationship between the media and consumerism while analyzing advertisements from the Internet, magazines and T.V. Students...

Students analyze the effective advertisements in print and Internet ads. In this advertisements lesson, students create a collage of original and repurposed words, graphics, and images of advertisements. Students create a poster for the...

Students critically examine the purpose and methods of effective advertising. In this advertising lesson, students examine advertisements online and in magazine; they must determine target markets and purpose and reliability of...

In this reading advertisements worksheet, learners read an ad for a job as Director of Outreach Programs at a College of Public Health. Students answer 8 true and false questions about the text.

Students consider reasons why many Americans do not vote in national elections and explore the increase in new registered voters. They research a particular demographic and create an advertisement encouraging members of that group to vote.

Fourth graders become conscientious consumers. In this personal health lesson plan, 4th graders analyze techniques used in advertising health-related products and services.

Students identify the properties of transition metals. In this chemistry lesson, students research facts and uses of one aluminum product they choose. They create an advertisement highlighting aluminum's useful properties.

Learners view a video about cost of materials. They work together to develop their own backpack taking note of the cost of materials. They create an advertisement to accompany their creation. They share their ideas with the class.

Students explore advertising techniques. For this advertising lesson, students discuss what a target audience is. They brainstorm what products might be targeted toward them and other target audiences such as their parents. Students also...

Students create their own museum exhibit. In this museum creation lesson plan, students research their local history so they can decide on a theme for their exhibit and what objects they will use in order to design a museum exhibit. A...

Class pairs examine eight runaway slave advertisements from the mid-1800s to develop an understanding of the conditions slaves faced and of race relations.

Truth is often left on the cutting room floor when political ads are produced. After viewing the 2012 backfire ad, "Fundamentals" that takes John McCain's comments on the US economy out of context, class groups edit the audio and...

How do interest groups try to influence elections? As part of their study of the election process, groups view 30-second advertisements produced by advocacy groups and use the provided worksheet to evaluate these ads. They then craft...

Elementary schoolers study the symbolism and influences found in advertising. First, they learn about the history and cultural significance of the Summer Official's Hat that was a symbol of status in ancient China. Then, they access...

To gain an understanding of how images and sounds are used to influence viewers, class members analyze these features in Presidential campaign commercials from 1952-2012.

When choosing what foods to eat, there are a lot of factors to consider. To help make the decision a little easier, young learners work in small groups developing short plays, stories, or advertisements that address the different issues...