Lesson Plan
Curated OER

The Origins of American Government

For Teachers 9th - 12th
Learners create an advertising campaign to persuade the Founding Fathers to adopt a particular political philosophy. Working in groups, they conduct research about a certain political philosophy. Students create a pitch to be made to...
Worksheet
Curated OER

Spelling Connections: Grade 7: Assimilated Prefix: ad-

For Students 6th - 8th
In this spelling worksheet, students learn to spell a list of 20 words. All words have the assimilated prefix "ad". Students write each word one time on the lines. There are additional at-home activities listed.
Lesson Plan
Curated OER

Design a Company Brochure

For Teachers 7th - 8th
Students design a brochure using a publishing program.  In this design lesson, students follow step-by-step directions to create a brochure advertising a product of their choice. 
Worksheet
Curated OER

Ad for Computer Engineers

For Students 9th - 11th
In this algebra activity, students figure out the phone number from an ad asking to hire an Engineer given a clue. There is a solution with a full explanation provided.
Lesson Plan
Curated OER

Teaching With Primary Sources

For Teachers 3rd - 4th
Young scholars examine primary sources. In this primary sources lesson, students evaluate 19th century advertisements. Young scholars create and illustrate an advertisement.
Lesson Plan
Curated OER

Ad Attack!

For Teachers 5th - 10th
Pupils analyze the hidden messages of advertisements targeted to their age group.
Lesson Plan
Curated OER

Advertisement Production Project

For Teachers 9th - 12th
Students re-create a newspaper advertisement. They select an ad, and re-create the font, text, graphics, and images.
Lesson Plan
Curated OER

Gaslight Ad

For Teachers 4th - 6th
Students analyze historic advertisement for clues and information about the past. They synthesize and think critically about advantages and disadvantages of new products and again understanding of how people perceive "the comforts of home"
Lesson Plan
Curated OER

All Those Advertising Dollars!

For Teachers 5th - 7th
Young scholars calculate percent increases (or percent decreases) for the top 25 companies in terms of advertising dollars spent during a year.
Lesson Plan
Curated OER

Advertising Project

For Teachers 7th - 8th
Students use word processing software to create slogans for products. They write their own jingles and create their own packaging for products they design. Then they write and act out their own television commercials for their products.
Lesson Plan
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Museum of the Moving Image

Developing Critical Analysis

For Teachers 9th - 12th
To gain an understanding of how images and sounds are used to influence viewers, class members analyze these features in Presidential campaign commercials from 1952-2012.
Lesson Plan
Media Smarts

Packaging Tricks

For Teachers Pre-K - 6th Standards
As part of their study of how advertisers use various techniques to influence consumers, kids examine the design, the promotions, and the product placement in the packaging of their favorite foods. 
Lesson Plan
Institute for Humane Education

I've Been Branded!

For Teachers 6th - 12th
How many pairs of Nikes® or Apple® products are in the average American home? What makes someone buy one particular type of laundry detergent over another? Scholars grapple with these questions as they develop a list of brands they use...
PPT
Curated OER

India and China Establish Empires: 400 BC - AD 550

For Teachers 10th - Higher Ed
Follow India as it journeys through history from the first Buddhist King, Asoka, and the rise of the Mauryan Empire to the establishment of the Gupta Empire 150 year later. This presentation clearly presents historical facts covering 950...
Lesson Plan
EngageNY

Deepening Your Research: The Effect of Advertising on Gender Roles

For Teachers 7th Standards
Let's get back on the road! Scholars continue using their research roadmaps to explore the role of gender while reading Cover Girl Culture. The teacher guides readers through the text as they underline specific sentences. Learners...
Unit Plan
Radford University

Marketing Mayhem: Advertising for Adolescents

For Teachers 9th - 12th Standards
You'll be sold on using the resource. Future consumers first conduct a sample survey on marketing strategies. They then consider how mass media influences their age groups and create presentations to display their findings.
Lesson Plan
Curated OER

Watching the Elections

For Teachers 8th - 12th
Learners analyze the media products and advertising techniques used in political campaigns. In this elections lesson, students view political debates and then work in groups to find examples of types of advertising techniques used in...
Lesson Plan
Curated OER

Pitching Patriotism

For Teachers 6th - 12th
Students analyze the use of color, images and type used in print advertising, then "pitch" a company. They, in groups, brainstorm products and services of companies that may be affected by the war in Iraq.
Lesson Plan
Curated OER

No Form of Tobacco is Safe

For Teachers 8th - 12th
Students create an advertisement to convince children to stay away from tobacco products. In this smoking prevention lesson, students discuss the health effects of tobacco use and evaluate current tobacco ads. Students work in small...
Lesson Plan
Curated OER

GUNS AND MUSIC

For Teachers 9th - 12th
Students examine the role of the Advertising Standards Agency, the image of crime portrayed by some rap artists, the reality of crime, media influence, and society's influences on the media.
Lesson Plan
Curated OER

Magazine Mosaics

For Teachers 3rd - 5th
  Students create their own mosaic from magazine pieces and cut outs.  In this art lesson, students discuss advertising inside of magazines and what ads are the most effective.   
Lesson Plan
Curated OER

Driving the Digital Highway

For Teachers 6th - 12th
Students research a specific type of innovative computer technology in automobiles or other commonplace products or services and create a radio advertisement 'selling' this innovation.
Lesson Plan
Curated OER

Storytellers: Pearl Jam "Never Let Truth Get in the Way of a Good Story"

For Teachers 7th - 12th
Young scholars analyze the lyrics from a Pearl Jam song and examine the concept of truth in political advertising. They watch the video, "VH1 Storytellers: Pearl Jam," participate in a class discussion, conduct research, and prepare a...
Worksheet
Curated OER

Sweet Inspiration

For Students 5th - 6th
In this inventions worksheet, students invent their own sweetshop recipe for Willy Wonka's chocolate factory. Students design an advertisement for their candy. In the other pages, students complete activities related to other Roald Dahl...

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