Pittsburgh Ballet Theatre
Peter Pan: Teacher Resource Guide
What are some of the pros and cons of staying young forever? With the Peter Pan resource, learners discover the magical world of Neverland. Scholars create advertisements that promote eternal youth, and then write persuasive pitches for...
Teaching Tolerance
Listen Up! PSA for Change
Challenge scholars to speak up about a topic by creating a public service announcement or social media blitz about an issue they feel passionate about. Have them research their issues, then decide the best way to take their messages to...
EngageNY
Planning the Performance Task
Class members work in pairs and use an Ad Analysis planning guide to begin planning their final tasks. After sharing ideas with their partners, learners begin working on their final products.
Nemours KidsHealth
Alcohol: Grades 9-12
Two activities ask high schoolers to consider the role of alcohol culture in their lives. First, groups analyze the types of appeals used in newspaper ads for alcoholic drinks and compare those images with what they have observed....
Newseum
Explore the Information Universe
Distinguishing among different types of content when conducting online searches can be a challenge. An informative resource helps researchers identify different types of content, from fact-based reports to ads, from propaganda to satire....
Curated OER
Persuasion in Print
Advertisers target teenagers. Groups select three magazine advertisements for similar products, analyze the appeals used in each, create a poster that features the persuasive techniques used, and present their findings to the class. The...
Curated OER
Car For Sale!
Car For sale! In this GED prep lesson plan, writers develop a classified advertisement to sell a car. After a discussion of precise words and phrases, telling details, and sensory language, sellers draft their ad for review, revision and...
Curated OER
How Advertising Works
Students investigate the concept of advertising while using the context of tanning lotion. They have a class discussion using examples provided in the lesson to measure the effectiveness of advertising. Students investigate the key...
Curated OER
Advertising
In this advertising worksheet, students answer few questions about the subject, target, persuasive techniques and their design and layout they will use for their advertisement. Students answer questions in short answer format.
Curated OER
Media Awareness: Key Concepts in Advertising
Pupils examine the basic concepts of advertising. In this media awareness lesson, students discuss target audience, art, and purpose in advertising to determine what makes an advertisement effective or ineffective. ...
Curated OER
"ad" Word Family Alphabetical Order Worksheet
In this online interactive "ad" word family instructional activity, students examine 9 "ad" words and then write them in alphabetical order on the lines provided. This instructional activity may also be printed for classroom use.
Curated OER
Runaway Ad - Using Primary Documents
High schoolers examine a runaway slave advertisement. In this American history lesson, students investigate a missing slave advertisement run by Thomas Jefferson in 1769. High schoolers make inferences based on the advertisement.
Curated OER
The Media and You
Seventh graders discuss the main purposes of media. Using various advertisements, they identify the method used by the advertisers in each example. They use these methods to create and sell their own product to the class. They use the...
Curated OER
"He Shoots, He Scores": Alcohol Advertising and Sports
Students explore the ways that companies use sporting events to sell products. They show and tell to share what they love about sports. They discuss how advertisers, particulary alcohol advertisers, feature sports figures.
Crafting Freedom
Creating Original Historical Fiction Using Henry "Box" Brown's Narrative and Runaway Slave Ads
Young historians discover the experiences of runaway slaves after reading the brief biography and narrative excerpt of Henry "Box" Brown, who escaped slavery by having himself shipped away in a crate and popularized his...
Curated OER
Byzantine Art: 5th century to 1453 AD
Art and architecture are great ways to help define historical periods and cultural norms. Take a critical look at the art of the Byzantine period as seen under Justinian rule. Iconography, vocabulary, religious, and political concepts...
EngageNY
Shared Reading: Learning About Colonial Trades
Trading in Colonial America is the focus of a lesson plan that boosts reading skills. As a class, scholars examine the informational text for crucial details, use their newfound knowledge to share information with their peers, and write...
EngageNY
Individual Research
Class members choose an ad they want to analyze for their performance task. They then read specific text based on the ad they chose. The instructor guides learners through a Model Research Synthesis document in which they try to...
Nemours KidsHealth
Food Labels: Grades 9-12
Check the label! That's the big idea in a lesson about using the nutrition facts on food labels rather than advertising hype to make healthy choices about what to eat. After reading background articles and learning how to read nutrition...
Teaching Tolerance
Advertisements and You
Watch out for clever advertisements! Using the lesson, scholars learn how to identify online ads and respond to them critically. They then use what they've learned to develop a list of strategies to evaluate web pages.
Health Smart Virginia
How the Namuhs Learned to be Content with Who They Are
The Namuhs have a lot to teach humans how idealized images presented in advertising can impact self-perception and self-worth. After brainstorming 10 traits the media sets as the perfect body, class members read a short story about the...
Curated OER
School Uniforms: Debating the Issue and Creating an Advertisement
Fifth graders debate the issue of school uniforms. They research, finding supporting evidence supporting their stance. Using the Lincoln-Douglas form of debate, 5th graders discuss the positive and negative issues of the topic. They...
Curated OER
Read All About it
Learners create and publish a newspaper that reflects and explains pioneer and medieval societies. They become newspaper writers for a specific time period. They adopt a holistic approach to exploring community life in medieval and...
Curated OER
Building Up Books
Students participate in a book club in which they share the setting, characters and plot of the book they read. Individually, they make a list of the most important or appealing features of the book on construction paper to try to...
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