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Lesson Plan
Curated OER

Magazine Production

For Teachers 11th - 12th
Analyze magazines as a class, looking carefully for the target audience, advertisements, and topics presented. Small groups then work as a publication team and receive a magazine that they have to "sell." Each individual has a different...
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Lesson Plan
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Curated OER

Group Product-Pitch Presentation

For Teachers K - 12th
Are you just about to teach persuasion in your class? If so, you should consider this short unit. In small groups, learners create a product, develop a magazine ad for the product, and pitch this product to the class using a visual...
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Lesson Plan
Curated OER

The Who, What, and Y of Design

For Teachers 6th - 12th
Students discover how large national chain stores create product lines that appeal to Generation-Y consumers. After learning in-depth about Target's new Dorm Room line, students create their own Generation-Y inspired product line.
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Lesson Plan
Curated OER

Marketing to Teens: Gotta Have It! Designer & Brand Names

For Teachers 8th - 11th
Advertisers want us to believe we would be accepted if we wore the right clothes or owned the right stuff. This assumption forms the heart of an exploration of the impact of advertising on teenagers. A safe classroom environment would...
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Lesson Plan
Scholastic

Persuasive Communication (Grades 9–12)

For Teachers 9th - 12th Standards
Before your students reached your morning class to learn about persuasive writing, they probably saw dozens of examples of persuasive communication in the form of advertisements. A short, introductory lesson inspires class members to...
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Lesson Plan
Media Smarts

Newspaper Ads

For Teachers 2nd - 5th Standards
Just how free is the press? After examining the advertising and propaganda techniques used by advertisers, class members consider the influence advertisers may exert over newspaper content. 
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Lesson Plan
Curated OER

Our Client Is The Cincinnat Art Museum

For Teachers K - 12th
Learners design various commercial products for the Cincinnati Art Museum using on-line sources, past designs, and creative educational software. This lesson has excellent project ideas for various student levels including: K-2, 3-5,...
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Lesson Plan
One Hen

Making Choices

For Teachers 4th - 9th Standards
When choosing what foods to eat, there are a lot of factors to consider. To help make the decision a little easier, young learners work in small groups developing short plays, stories, or advertisements that address the different issues...
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Lesson Plan
Curated OER

Container Design

For Teachers 9th - 12th
Students observe packaged products on display. Teacher encourages discussions related to design, line, color, subject and elements related to the "American Dream", such as money, love, happiness, employment, and environment. Student...
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Activity
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Teach Engineering

Thinking Green!

For Teachers 7th - 9th Standards
Encourage your class to solve local environmental issues. Groups brainstorm environmental issues that are affecting the community, choose one they want to solve, and design a product or service to solve their chosen issue. They then...
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Lesson Plan
Curated OER

Commas in a Series; Making an Advertisement!

For Teachers 3rd - 5th Standards
Language arts learners practice using commas in a series while designing their own advertisement! This creative assignment calls for learners to create their own visual advertisement describing a product of their choice. Their poster...
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Activity
Teach Engineering

Model Heart Valves

For Teachers 9th - 12th Standards
Small groups use the knowledge learned about the heart to design and build a prototype of an artificial heart valve. The teams demonstrate the functionality of their valve. They are also responsible for creating a pamphlet that describes...
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Lesson Plan
Curated OER

Calling All Teens: Exploring Product Designs and Marketing Strategies Geared Towards Teenagers

For Teachers 6th - 12th
Students consider the marketing of cellphones to teenagers as a springboard to designing products and related marketing strategies aimed at specific segments of the teen market.
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Worksheet
Curated OER

Persuasive Writing Skills Worksheets

For Students 4th - 8th Standards
What makes you want to buy that new car? Or vote for that popular politician? Study the persuasive techniques commonly found in advertisements or argumentative writing, including repetition, exaggeration, and fact vs. opinion.
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Lesson Plan
Curated OER

Creating Stage Designs that Reflect

For Teachers 9th - 12th
High schoolers identify and research cultural, historical, and symbolic clues in dramatic texts. They demonstrate knowledge of research sources.
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Lesson Plan
Curated OER

Health: Media and Body Image

For Teachers 5th
Fifth graders examine the influence of advertisements on body image and purchasing. They discuss the psychology behind the ads and working in groups cut out words in magazine advertisements that could entice them to buy the product. ...
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Lesson Plan
Curated OER

FACS:If I Were a Designer (Mktg)

For Teachers Higher Ed
Students create their own design clothing company, incorporating the 4 Ps of marketing. They use imagination, art, and creative skills to develop each component of the packet. Students are explained the four Ps of Marketing (product,...
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Lesson Plan
Scholastic

Choose Your Words Wisely (Grades 9-12)

For Teachers 9th - 12th Standards
Words, words, words. The function of words in persuasive writing is the focus of a group activity that asks members to analyze how words advertisers use are designed to influence targeted audiences.
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Activity
Teacher Web

1920's Magazine

For Teachers 9th - 12th Standards
What a creative and engaging project to incorporate into your studies of the 1920s! Your young historians will work in groups to design a magazine discussing the political and cultural topics of the decade, each member writing one...
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Lesson Plan
American Statistical Association

Chocolicious

For Students 9th - 12th Standards
To understand how biased data is misleading, learners analyze survey data and graphical representations. They use that information to design their own plans to collect information on consumer thoughts about Chocolicious cereal. 
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Lesson Plan
British Council

Advertisement Storyboard

For Teachers 6th - 12th Standards
Lessons about advertising slogans are GR-R-REAT! Using the resource, pupils engage in an interactive activity to match advertisement blurbs with their corresponding product names. Next, they discuss famous slogans and identify where to...
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Lesson Plan
Curated OER

The Price is Right - Advertisements

For Teachers 4th
Fourth graders design written advertisements using cut out items from catalogs or newspapers in order to persuade consumers.
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Lesson Plan
Curated OER

Taking a Closer Look (Critical Viewing)

For Teachers 6th - 12th
Young scholars explore persuasive writing in advertisements. In this advertisements lesson, students evaluate tobacco advertisements for persuasion techniques. Young scholars then create a counter advertisement against smoking.
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Lesson Plan
Curated OER

Logo Design and Ad Campaign Relating to Forestry Management.

For Teachers 9th - 12th
High schoolers explore organizations that promote effective marketing strategies and create their own visual symbols that benefit effective forestry cultivation.  In this creative instructional activity students study logos of...

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