Media Education Lab
The Ethics of Propaganda
What are the short and long-term consequences for consumers and producers of modern media propaganda? Class members ponder this essential question as their unit study of ethics of propaganda concludes. After examining two case studies,...
Media Education Lab
Understanding Viral Messages
Imagine advertising for a product but not being paid to do so. Welcome to the world of Viral Messaging. Class members first view a T-Mobile flash mob video that went viral and has been seen by over 14 million viewers. After analyzing the...
Media Education Lab
Propaganda in Context
"Board Game Helps Fight Real World Ebola," a video produced by Voice of America, provides the text for a guided instructional activity that asks viewers to analyze the propaganda techniques used in the video. Groups then select a example...
Media Education Lab
Sponsored Content as Propaganda
What is sponsored content? Who produces sponsored content? Why? Is it fair or unfair? What are the privacy implications for consumers? To answer these questions, class members view a model screencast before crafting their own that...
Media Education Lab
Propaganda Techniques
In an age of fake news, alternative facts, and biased reporting, it is more important than ever that 21st century learners develop the critical-thinking skills necessary to recognize, analyze and resist the propaganda techniques used in...
Media Education Lab
Defining Propaganda
21st century learners live in a media world. Help them develop the skills they need to be able to analyze the barrage of propaganda they face daily, with a resource that introduces them to the type of persuasive appeals found in news,...