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Top Reasons to Attend My School
Students evaluate reasons why someone would attend their school and create a marketing campaign to attract students. In this school welcome lesson, students analyze the marketing process and survey public sectors about their school....
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Sell Phones
Students work in groups as competing teams responsible for preparing and presenting a comprehensive marketing plan to the board of a "new" cell phone company.
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What are the Economic Functions of Government?
Students examine the role of government in market economies. In this economics lesson, students analyze the 6 economic functions of government as they explore current newspaper stories and categorize them. Students debate the role of...
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Investing: Reflect? Lesson 7
Students explore the concept of investing. In this investment lesson, students discuss the best way to invest money. Students then write essays, taking two seperate points of view.
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Who Pays for My Favorite Television Program?
Ninth graders analyze media messages. In this media messages lesson plan, 9th graders identify techniques in television commercials that appeal to the senses and emotions. Students analyze the elements in example ads. Students keep...
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Media Awareness: Key Concepts in Advertising
Pupils examine the basic concepts of advertising. In this media awareness instructional activity, students discuss target audience, art, and purpose in advertising to determine what makes an advertisement effective or...
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Employment Growth in America
Students examine the incomes that various jobs offer. In this economics lesson, students determine how education, training, market value, and productivity determine the income levels of professions as they listen to a lecture and...
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Career & Technology Education Introduction to Farming: Seeds of Successful Marketing
Students play an agronomy game. In this agriculture lesson plan, students explore modern farming practices pertaining to the cultivation of grains as they play a game that requires them to act as agronomy specialist as they...
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Sea Level Trends ~ Ocean Front Property: An "Immerging" Market
Young oceanographers take a look at sea level data from several cities over a few centuries. They use the data to fuel a discussion about what kind of changes are taking place and the impact they are having on the coastal ecosystems....
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Harry Potter and the Spellbound Children
Help your class explore the world of Harry Potter. Learners visit selected websites to learn the background about the book series, discover details about the marketing of the books, and investigate book banning.
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Cost and Revenues
Students develop the key concepts of total, variable, fixed, average and marginal costs. The theory of using different business scenarios is applied to different situations for an extension to real life application.
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How Am I Ever Going to Use This?
Pupils analyze how education relates to the selection of college majors, the job market, and future training. For this career exploration lesson, students search an occupation and employment database for a specific school subject. Pupils...
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Studies And Taxes
Students use knowledge of supply and demand models and demonstrate how markets can be affected by intervention from governments or other agencies in an attempt to correct a perceived market failure
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Can China Kick the Habit?
Students watch a video on the problem of smoking in China. Using the Internet, they explore the cigarette marketing campaigns in the United States and on their way home identify advertisements. They discuss their findings and discuss...
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On Sunday There Might Be Americans Lesson
Students gain insight into the mindset of a rural boy in Niger, specifically regarding his relations with both indigenous and foreign people in the local market. They probe the deeper meanings of the story and relate important ideas...
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What Is Actually Bought and Sold?
Economics students can use this packet to better grasp the concept of changes in supply and demand by reading about marketing, products, and elasticity. There are 3 tasks for students to complete, each based on the content of a...
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Diabetes Lesson Plans
Students can be educated about diabetes, nutrition, and exercise through these lesson plans.
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Respect for Authority
Young scholars examine the country of Mongolia and how it is trying to form a democracy. As a class, they participate in a class meeting about a new class rule and they voice their opinions. They read excerpts of a letter of a Peace...
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Track the Path of Coffee From Farm to Store Shelf
Learners investigate the cultivation and marketing of coffee. In this global studies lesson, students consider the connections of the 21st century world as they explore how coffee makes it from farms to their homes. Learners consider the...
Federal Reserve Bank
Once Upon a Dime: High School Lesson Plan
Who knew that fairy tales and economics go hand-in-hand? Pupils complete a host of handouts, using everything from graphic organizers to short answer questions to reinforce concepts. They also complete a project that builds on everything...
Federal Reserve Bank
Traditional Versus Shadow Banking
Here is a detailed breakdown of the traditional banking system, including the roles that intermediaries play as brokers and in making loans, as well as an introduction to the parallel system of shadow banking.
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Today's World
While not an exhaustive review of globalization and trade, this overview of the inter-related nature of the economy would be a good tool to use in the classroom. This resource could be used to begin a discussion on the various topics...
Federal Reserve Bank
To Rent-to-Own or Not to Rent-to-Own?
Explore the key elements of a contract with your young adults, and delve into the features and unique benefits of a rent-to-own contract through discussion and worksheet practice.
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Made In...
Students investigate where their own items of clothing were manufactured. They read their clothing labels and identify the countries, and plot the locations with pins on a large world map.