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Activity
Discovery Education

Market Research and Design: The Headphone Challenge

For Teachers 9th - 12th
Watch augmented reality bring classrooms to life. Scholars work in groups to design, build, and market a new pair of headphones meant for children under three. They use an augmented reality app to show their headphones in action as they...
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Lesson Plan
Curated OER

Cause Célèbre

For Teachers 6th - 12th
In this exercise, learners identify characters from an "Archie" comic and discuss the relevance of "Archie" to today's youth. They create public service advertisements featuring celebrities to address common concerns among teenagers in...
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Lesson Plan
Curated OER

Market Research

For Teachers 9th - 12th
Pupils examine the difference between primary and secondary market research. They discover the limitations on marketing strategies. They explain the importance of having more research done before marketing decisions are made.
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Lesson Plan
Curated OER

Market Research Methods in Travel and Tourism

For Teachers 9th - 12th
Learners examine the need for market research. In this tourism instructional activity, students use new vocabulary and research more about a tourism organization. They develop market research action to an organization.
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Lesson Plan
Utah Education Network (UEN)

Marketing a Breakfast Cereal

For Teachers 6th - 9th
Your class will pretend that they just got hired as marketing consultants for a cereal company. They have the task of designing, marketing, and promoting a new healthy cereal to a target population. They must take pricing, market...
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Lesson Plan
Curated OER

Beans Activity

For Teachers 9th - 12th
Students participate in an activity in which they analyze the amount of resources. They discuss and answer the questions given to them by their teacher. They work together to research different groups that have been successful in using...
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Lesson Plan
Curated OER

Market Research

For Teachers 12th - Higher Ed
Students examine the difference between primary and secondary market research, and the limitations of market research in developing marketing strategies. They list specific examples of products and services linked to television advertising.
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Worksheet
Curated OER

Leisure and Tourism Research- High School

For Students 10th - 12th
In this leisure and tourism worksheet, students compile a list of the Blue Planet Aquarium's three main competitors and compare the number of yearly visitors to each attraction while comparing the attractions. They complete a post...
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Lesson Plan
Curated OER

Market Power, Competition and Regulation- Lesson Plan: 4 x 1 hour lessons

For Teachers Higher Ed
Students research business regulations, design and deliver a presentation that addresses the issues arising when companies act in anti-competitive manners.
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Lesson Planet Article
Curated OER

Stock Wars: Bringing Wall Street to your Classroom

For Teachers 9th - 11th
Using interactive apps and structured assignments, you can make the stock market accessible to all students.
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Lesson Plan
Curated OER

Creating and Marketing a Commercial

For Teachers 9th - 12th
Students create a marketing video to sell school products.
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Lesson Plan
Scholastic

The Rise of Railroads: Illinois

For Teachers 4th Standards
Railways not only cross the US, but they are also intertwined with the history of America. Using a timeline format, individuals explore the connections between major events in American history—such as the Civil War—and the rise of the...
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Unit Plan
C3 Teachers

Economics of Slavery: How Did Cotton Sow the Seeds of Panic?

For Teachers 9th - 12th Standards
An inquiry-based lesson challenges high schoolers to research and identify the economic forces and inventions that impacted the cotton industry. Researchers consider how the use of slavery impacted the economic growth of the United States.
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Lesson Plan
Curated OER

From Data to Drinks - My Marketing Plan

For Teachers 3rd - 12th
Students research and discuss how Canada's aging population affects advertising. They record information from the 2001 census and create a marketing plan to sell a soft drink.
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Lesson Plan
Curated OER

Savers & Borrowers: Financial Markets in the United States

For Teachers 10th - 12th
Investigate the current financial market and have your class explore savings, borrowing, financial markets, mutual funds, and the stock market. This four-part lesson is designed to help students become knowledgeable and informed consumers.
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Unit Plan
2
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National Wildlife Federation

An Inconvenient Truth in the Classroom

For Teachers 8th - 12th Standards
Global warming — what a hot topic! A thorough unit challenges learners to research, read, explore, and write about carbon, its role and increasing nature in our atmosphere, and how global warming is affecting lives and environments...
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Lesson Plan
Curated OER

The Stock Market

For Teachers 7th - 12th
Students explore the loss and gain made in the stock market as they invest a sum of money and report the results as percentages instead of points.
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Unit Plan
We are Teachers

What Goes Up Must Come Down

For Teachers 9th - 12th Standards
From understanding stock market performance and return on investment to identifying the costs and benefits of credit and avoiding debt problems, this is an absolute must-have resource for financial planning and literacy.
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Activity
Curated OER

Consumerism Scavenger Hunt

For Teachers 5th - 6th
In this social studies worksheet, students discover how to be an informed consumer by first reading 10 questions pertaining to marketing, advertising and purchasing choices. Students use Internet searches to find the answers. There are...
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Lesson Plan
Curated OER

Analyzing Advertising

For Teachers 9th - 12th
Some ads really make products look great, and even better than they really are! Kids get into small groups to research and compare marketing used by various cell phone companies. They analyze advertisements, carrier options, and cell...
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Lesson Plan
Visa

Road Rules: Researching and Buying a Car

For Teachers 9th - 12th Standards
How do the loan principal, interest rate, and term all factor into a monthly car payment? Introduce your class to some of the key steps and considerations of obtaining a loan and purchasing a car.
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Lesson Plan
Curated OER

Lesson Plan: The Net Neutrality Debate

For Teachers 9th - 12th
Should Internet users who send data-heavy content pay higher fees than those who are involved in activities, like sending an email, that have less content? This question is at the heart of the Net Neutrality debate. After watching a PBS...
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Activity
Curated OER

Great Depression and New Deal

For Teachers 9th - 11th Standards
The five activities outlined in this resource packet engage class members in projects that ask them to research the causes and the effects, both national and local, of the Great Depression and the New Deal policies of FDR.
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Activity
US Apple Association

Apples: A Class Act! (Grades 4–6)

For Students 4th - 6th
Middle schoolers have a bushel of fun as they engage in activities and research core facts about apples. Packed with suggestions for in-class activities and out-of-class research, the colorful 6-page packet is sure to satisfy hungry...