Examine three speeches while teaching Aristotle's appeals. Over the course of three days, class members fill out a graphic organizer about ethos, pathos, and logos, complete an anticipatory guide, read speeches by Martin Luther King Jr.,...

I can remember what happened five years ago, but I can't recall what I did last week! High school psychology students analyze how memory, cognition, and language impact one another. Hands-on activities, memory exercises, and research...

Children can recognize popular brands from an early age, but these images symbolize much more than what they advertise. Take a journey through the design of a logo with a lesson that focuses on the history and ubiquity of the Super Bowl...

Those new to teaching an AP level language and composition prep course and seasoned veterans will find much to treasure in a unit that is designed to help young language scholars develop the skills they need to analyze the language...

To better understand the work of Black Panther logo artist Emory Douglas, learners define literary devices. They define a series of words such as metaphor, simile, and assonance, then place an example of that device found in Emory...

Get your class thinking about advertising with this lesson plan. Over the course of 15 days, your class will discuss advertising techniques, study the concepts of pathos, logos, and ethos, and analyze the persuasive techniques of...

In ten questions, this advertising analysis worksheet addresses audience, persuasive techniques like logos, pathos, and ethos, as well as the purpose of the commercial. This is useful as homework while watching television, and it applies...

Use this versatile, cross-curricular graphic organizer to demonstrate the power of words in advertising. Scholars analyze print advertisements, identifying parts of the ad that stand out. This could include color, celebrity endorsement,...

Even young children watch sports and like team logos and products. It's never too early to think critically about what's onscreen. This exercise develops awareness that media communicate values (i.e. who participates in sports and who...

How many treats do you buy each week? Learners investigate diets and how the media tricks consumers into purchasing unhealthy snacks. They will investigate the designs and logos affiliated with cereal boxes and identify specific phrases...

Students create business logos using drawing and painting software. They do this to promote a real or fictitious product.

Third graders investigate official government symbols by completing a scavenger hunt.  In this U.S. Government instructional activity, 3rd graders participate in a scavenger hunt in which they locate seals or logos in their...

Sixth graders research Greek mythology and explore mythological references. In this Greek mythology lesson, 6th graders view a PowerPoint about Greek mythology and read myths and their characteristics. Students discuss the relevancy of...

A lot of secrecy shrouded the creation of the atomic bomb. Readers uncover some of that secrecy using an educator's guide for the novel The Green Glass Sea. Three weeks of lesson plans feature discussion questions and reading...

Dr. Martin Luther King Jr.'s speech, "I Have a Dream," is one of the most famous in United States history, but why was it so effective? Ask your class to determine the answer to this question. While the resource includes a description of...

Books can help teens understand complex global issues. A helpful educator's guide introduces readers to what it's like to be a refugee. Lesson components for the novel Shades of Gray include an anticipation guide and writing and...

In this Fact Monster search engine activity, students access the Internet to a specific website to find the answers to five questions with multiple choice answers.

Students identify types of turtles off the coast of Oaxaca. They become acquainted with the Mexican Turtle Center. They create a project (mural, map, panel discussion, logo/design) to communicate researched information.

Students develop a business card to market them.  In this developing a business card to market them lesson, students design a business card to represent them.  Students create a logo or graphic design that is professional and...

Learners discuss and analyze the pros and cons of using Native American names and images to represent sports teams. Using primary sources, including position statements from Native American tribes, interviews with school alumni and...

For this Coca Cola worksheet, students read the article, answer true and false questions, complete synonym matching, complete phrase matching, complete a gap fill, answer short answer questions, answer discussion questions, write, and...

Young scholars study The New York Times Neediest Cases Fund and several immigrant families who have benefited from it. They assess needs of people in their own community and create a plan for an organization to help address some of those...

In this maple, Sugarbush and the Anishinabe worksheet, students use Internet research to answer 15 questions based on the book, Ininatig's Gift of Sugar--The Tradition of Native Sugarmaking. This page has numerous links to web resources.

Twelfth graders identify the way advertisements are constructed to influence out lives and our values. They review advertisements from the 1800s and 1900s and how they may have influenced people living in that time. Using this ad, 12th...