Curated OER
You've Gotta Have a Gimmick!: A Lesson in Junk Food Advertising
Students examine marketing techniques used in television and magazine snack food ads. They analyze and discuss Internet kids clubs, complete various handouts that examine ads for food, and create a commercial for a food product.
Curated OER
Kids These Days!
Students create a scrapbook of college student life during the 1960's using digital archives and Internet research. They read and discuss the article "What's the Matter With College?" and then compare college experience of today with...
College Board
Evaluating Sources: How Credible Are They?
How can learners evaluate research sources for authority, accuracy, and credibility? By completing readings, discussions, and graphic organizers, scholars learn how to properly evaluate sources to find credible information. Additionally,...
Curated OER
Exploring Career Choices
Students complete a self-analysis exercise and choose a career to research based on the results. Students research their career using various resources including interview and internet research. They use the information gathered to...
Curated OER
Math On the Job
Investigate different types of math required for specific jobs. In this math in occupations lesson, use the Internet to research what type of math one might need to know in order to be successful in different jobs. Complete a...
Curated OER
Japan: Farmers Face Global Competition
Students examine the history of Japanese farming and current international farming issues. They conduct Internet research, create a chart to illustrate the history of farm products in Japan, and simulate a WTO meeting.
Curated OER
Case Study of a Campaign
Learners read a case study of one campaign to discover how political campaigns addresses the needs of the voters. In groups, they answer questions related to the case and discuss how the commercials affect society as a whole. They use...
California Department of Education
Telling My Story
Entrance essays are the ultimate sales pitch! Show your seniors how to market themselves in the first of six college and career readiness lesson plans. Pupils discover the do's and don'ts of writing personal statements through research,...
Federal Trade Commission
Ad Creation
How would someone market a new cereal to space aliens? Using the third lesson from a four-part Admongo series on advertising, pupils learn about persuasive techniques companies use to convince consumers to purchase their products. As a...
Curated OER
Stock Mark Culminating Project
Eighth graders use the Internet to research information of American corporations and the PowerPoint to relate this to their classmates.
Curated OER
Stock It To Me
Young scholars investigate the stock market using stock market tables, charts, and graphs. They participate in a simulation of stock market investment over time. They read about the history of Wall Street and the Stock Market.
Curated OER
The Great Depression Essay
Students explore the events that led to the stock market crash,the concerns of the Depression, and the effects of the New Deal programs on the American people and the American economy.
Curated OER
Sell Phones
Students work in groups as competing teams responsible for preparing and presenting a comprehensive marketing plan to the board of a "new" cell phone company.
Curated OER
Making Minerals Marketable Data Sheet
In this minerals worksheet, students investigate a mineral by doing research, they complete a mineral information sheet and they develop an advertising poster for the mineral.
Curated OER
Sea Level Trends ~ Ocean Front Property: An "Immerging" Market
Young oceanographers take a look at sea level data from several cities over a few centuries. They use the data to fuel a discussion about what kind of changes are taking place and the impact they are having on the coastal ecosystems....
Curated OER
Lesson Plan: (Stock Market Investigation)
Students simulate making a $100,000 investment in the stock market following a specific set of criteria. They track the stocks for two months, buying and selling stocks in a diversified portfolio.
Curated OER
Breaking News English: Internet Trade Threatens Exotic Animals
In this English worksheet, students read "Internet Trade Threatens Exotic Animals," and then respond to 1 role playing, 47 fill in the blank, 7 short answer, 20 matching, and 8 true or false questions about the...
Curated OER
A Functional Housing Market
Students access the Internet to search for housing prices in Houston, Texas,(the location can be changed to accommodate any location) and compare the prices to the number of square feet found in the living area of a house.
Curated OER
How To Use The Internet To Do Comparison Shopping
Students learn about the community by engaging in a market shopping project. The lesson is for EL learners and key vocabulary is given. The teaching method is using the Spanish and English languages to increase literacy.
Curated OER
Your First Paycheck Has Finally Arrived! Decisions...decisions...decisions...
Students visit the mall to get prices on favorite shoe brands. They access the internet to find the selling price of these stocks and look for up to date financial information. They experience good business sense as opposed to emotional...
Curated OER
Marketing the New Hybrids
Students work together to develop a hypothesis on the natural and applied hybridization of certain species in an ecosystem. Using the internet, they research this topic and read any recent articles or studies. They must note the...
National Association of Teacher Educators for Family and Consumer Science
Consumerism in the Classroom: Effective Strategies for Today's Teenage Consumers
Help class members become savvy consumers with a series of activities that has them analyzing marketing strategies, comparing the value of brand name versus off-brand clothing, and considering the advantages and...
Curated OER
Finding and Authenticating Online Information on Global Development Issues
Students discover how to find authoritative resources. In this research skills instructional activity, students examine strategies for using the Internet effectively to research global development issues.
Curated OER
What is an Initial Public Offering (IPO)?
Young scholars learn the difference between primary and secondary stock markets. Obviously, students explain that it is difficult, if not impossible, for individuals to get shares of an IPO at the offering price.