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Advertising and Consumerism of the 1920's
Eleventh graders discover the impact of advertising in 1920's America. In this 20th century history lesson, 11th graders complete KNU charts as they research marketing techniques that were used during the decade to promote consumerism.
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Ad Targeting and Techniques
Students explore advertising techniques. In this advertising lesson, students discuss what a target audience is. They brainstorm what products might be targeted toward them and other target audiences such as their parents. Students also...
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The Influence of Advertising
Students analyze advertisements and develop guidelines for viewing advertising. In this advertising lesson, students discuss print ads, TV commercials, and other examples of ads. Students survey their friends or relatives about their...
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Hershey and Advertising
Students examine Hershey advertising history. In this marketing activity, students analyze the advertising strategies employed by the Hershey company as they respond to discussion questions about 4 Hershey ads. Students write their own...
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Ad Awareness from Admongo.gov
Students explore mass media by completing worksheets in class. In this consumerism lesson, students discuss the meaning behind advertisements and how they are used in television, the Internet and print. Students analyze a group of ads in...
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Grocery Store Problem Solving
Students use multiple math skills to complete grocery story problems. In this grocery math lesson plan, students study grocery ads to learn about the cost of foods. Students investigate food types and the costs of processed versus raw...
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What Do You Say... Psa Part One
Students investigate the differences between advertisements and public service announcements. They monitor their own reactions to educational messages as they pertain to warning about specific dangers and apply this to target audiences.
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Environmental Issues in the Polar Regions
Students list environmental problems they are familiar with and check the ones they think affect the polar regions, and they research and answer questions about environmental issues affecting the polar regions. Students discuss their...
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The Family That Endured An Historical View of African-American Families As Seen Through American Literature and Art
Learners identify racial stereotypes in advertisements from the past and survey their sources and implications. They compare advertisements from the past with those of today using similar approaches and create an original advertisement...
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Human Sexuality Unit
Eighth graders determine how mass media influences human sexuality by looking at advertisements for their sexual content and how the ads affect their decision making. After evaluating the advertisements in a PowerPoint presentation they...
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Figurative Language
Twelfth graders examine personification and alliteration in various reading selections. They read magazine articles, brochures, and advertisements, identify the examples of personification and alliteration, and create a business name...
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Cowboy Tourism
Young scholars disucss the role the tourist industry played in popular perceptions of cowboys and Indians. They discuss the image of cowboys, as it is presented in fashion and contemporary advertisements. Students read about a town in...
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A Comparison of Indentured Servants and Slaves
Sixth graders examine and compare the lives of slaves and indentured servants using primary sources and the historical fiction books, "Molly Bannaky and Barefoot." They analyze and compare advertisements for runaway slaves. Students...
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The Media
Students identify various forms of media used in a political campaign and compare the different formats as vehicles for distributing political messages. They analyze the effectiveness of candidate's uses of different media.
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Transformations of a Quadratic Function
Students graph quadratic functions. In this algebra lesson, students perform transformation on the TI calculator as they create a visual. They identify the vertex and intercepts of the parabola.
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The Home Front - "Use It Up, Wear It Out, Make It Do Or Do Without!"
Students examine documents that explore U.S. government advertisements from the WWII era that encouraged people to grow victory gardens, recycle and conserve resources as part of the war effort. They discuss propaganda and design their...
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Value Venture
Students examine how the value of an item may be different for different people and investigate how perceived value helps determine the price of items in the marketplace. They list what they consider to be the most valuable items in the...
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Capitol Visitors Center, Post-Visit Lesson Plan, Grades K-3
Students visit the Texas Capitol Visitors Center. They review the importance of the Lone Star as a state symbol. They create a collage of Lone Stars using various print media (newspapers, magazines, travel literature and advertisements.)
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What's Your Story
Students rewrite word problems using equations. In this algebra lesson, students relate the concept of equations and symbols to the real world. They graph their solutions on a graph and analyze it.
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Build a Block Model
Students construct a block model of the Space Station. They develop a description of their procedures, complete flow diagrams of their processes, develop a budget, and present their block model to the class.
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Persuasive Advertisement For A Novel
Sixth graders engage in a project to persuade classmates to read a certain novel. They create a poster using persuasive advertising language. Media can be included in the form of pictures and other graphics to make the visual...
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Interstellar Real Estate - Defining The Habitable Zone
Students explore the orbital characteristics a planetary home needs to support Earth-like life forms. They develop an understanding of critical planetary mass to determine which newly discovered planets might be capable of supporting life.
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"Targets"
Students investigate how alcohol advertisers target young people. They watch and discuss a video, create a collage using alcohol ads, develop captions for each ad, and discuss and evaluate how young people are the targets of alcohol...
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Pop Art-Reflections of the Mass Media
Learners select a common object or a face, and draw or paint it on a flat surface making it larger than real life. They choose a common object or simple scene and repeat it horizontally or vertically as defined rows. They create a flat,...