Teaching Tolerance
Advertising on the Internet
Believe it or not, everyone plays a role in Internet advertising. Scholars explore the topic with a podcast about Internet advertising and personal identity. Next, partners plan and produce their own public service announcements to...
Teaching Tolerance
Listen Up! PSA for Change
Challenge scholars to speak up about a topic by creating a public service announcement or social media blitz about an issue they feel passionate about. Have them research their issues, then decide the best way to take their messages to...
Curated OER
Food Advertising Tricks
Young scholars recognize techniques used to make food look appealing on television and in advertising, and explore the separate elements that compose media messages and products.
Online Publications
Become a Journalist
Explore the newspaper as a unique entity with a detailed and extended unit. The unit requires learners to consider the newspaper's role in democracy, think about ethics, practice writing and interviewing, and examine advertising and news...
Curated OER
The Generation Gap as a Result of Media Use
Students compare digital natives and digital immigrants. In this media usage lesson, students read "The Generation Gap is Not New" and then compare today's generation gap with the generation gap of the 1920's.
Curated OER
Life as a Legend: Marilyn Monroe: What is Beautiful?
Students consider the notion of beauty and what impact the media and popular culture have on it. In this cross curricular instructional activity, students examine print ads, write down and share their thoughts on them. Then students form...
Curated OER
Now That's Beautiful!
Your class experiences dozens of messages about beauty every day by reading magazines, watching movies, and listening to the radio. Have them analyze society's view of beauty in groups after discussing several resources, including Dove's...
ISTE
The New Digital Citizenship
Boost digital citizenship with an engaging infographic that promotes the importance of being a positive digital agent, self, and interactor.
Developing a Global Perspective for Educators
The Lorax - Language
First graders identify text features and how they communicate meaning to the reader. For this media literacy instructional activity, learners view the movie The Lorax and discuss how students from another country would respond to this...
Curated OER
Signs Signs - Everywhere Signs
Learners examine advertising techniques. In this media literacy lesson, students collaborate to create PowerPoint presentations that feature multimedia formats to share advertising that is present in their community.
Curated OER
Campaign Ads That Subtract and Add
Students explore media and media misrepresentation of prodcts. They create a video of a person (with both good and bad pictures.) Using creative titles, students download a slideshow. They add sound effects and other Adobe Premiere...
Teaching Tolerance
Advertisements and You
Watch out for clever advertisements! Using the lesson, scholars learn how to identify online ads and respond to them critically. They then use what they've learned to develop a list of strategies to evaluate web pages.
DK Publishing
More Multiplication Practice, 1-Digit by 2-Digit Numbers
When multiplying two-digit numbers by one-digit numbers, use a guided set of problems like this one. There are three examples for young mathematicians to reference, and they solve 20 equations. They are required to regroup for some....
Curated OER
Cool Commercials Critique
Students investigate advertising by critiquing commercials in class. In this media activity, students view several commercials on their computers while completing a worksheet which helps them critique the ads. Students define several...
Institute for Humane Education
I've Been Branded!
How many pairs of Nikes® or Apple® products are in the average American home? What makes someone buy one particular type of laundry detergent over another? Scholars grapple with these questions as they develop a list of brands they use...
Curated OER
Creating Your Own Ad
Students analyze the effective advertisements in print and Internet ads. In this advertisements lesson, students create a collage of original and repurposed words, graphics, and images of advertisements. Students create a poster for the...
Newseum
Photo Ethics: Diversity
With the advent of photo manipulation software, it is possible to digitally edit a photograph in a way that is virtually undetectable. The question asked of young journalists in this lesson is whether such manipulation is ethical. Groups...
Curated OER
Read loud: The Media
In this media read aloud activity, learners read a dialogue aloud in pairs. Student A will ask a question about the media, and Student B gives the answer.
DK Publishing
Subtraction Practice #3
Reinforce subtraction skills with twenty problems, all subtracting two-digit numbers from three-digit numbers. An additional five problems at the end of the page include decimals to the hundredth place. Great as a homework assignment or...
Curated OER
What Does Advertising Say About Smoking?
Students analyze the decision to smoke and how it is influenced by peer pressure. The discuss ways to say no to tobacco use.
Curated OER
Our Computers, Ourselves: Imagining the Digital Lives of Authors and Characters
The guiding question for this lesson is "Do computers and their contents shape who we are?" Open with a selection of Apple's commercials to introduce stereotypes and people's relationships with their computers. Then, read the attached...
Curated OER
WWII: The War Effort at Home
Students explore the different ads used by the military. They use media reports and the internet to research the war effort at home during World War II.
Curated OER
Eating Under the Rainbow
Students investigate the lure of snack-food advertisements to explain how snacks can fit into a healthy diet.
Curated OER
Designing And Filming Commercials
Students design and film commercials using digital video cameras and the computer program iMovie in this exciting lesson plan provided by the Florida Center for Instructional Technology.