Institute for Humane Education
I've Been Branded!
How many pairs of Nikes® or Apple® products are in the average American home? What makes someone buy one particular type of laundry detergent over another? Scholars grapple with these questions as they develop a list of brands they use...
Curated OER
Watch Your P's and Q's
Using your graphing calculator, find all the rational zeroes of a polynomials by using the Rational Zero Theorem. Divide polynomials using the Remainder Theorem and the Factor Theorem and then graph it to find the number of real roots.
Curated OER
Cause Célèbre
In this exercise, learners identify characters from an "Archie" comic and discuss the relevance of "Archie" to today's youth. They create public service advertisements featuring celebrities to address common concerns among teenagers in...
Curated OER
Whose Feat?
Play a vocabulary game with words from an article about Savion Glover's contribution to the film "Happy Feet." Then, small groups of young scholars design and create original movie advertisements using vivid vocabulary to give Glover the...
Curated OER
Magazine Production
Analyze magazines as a class, looking carefully for the target audience, advertisements, and topics presented. Small groups then work as a publication team and receive a magazine that they have to "sell." Each individual has a different...
Curated OER
Truth and Advertising
Students view and analyze fragments of advertising images from magazines to become familiar with different techniques used to sell products, write captions for advertisements, and create their own advertisements from scratch based on...
Media Smarts
Marketing to Teens: Alternate Ads
Did you know that Coke can teach the world to sing in perfect harmony? Learners develop an awareness of more subtle, less obvious methods advertisers use to reach consumers. Included is a list of related lessons available on the Media...
Media Education Lab
Sponsored Content as Propaganda
What is sponsored content? Who produces sponsored content? Why? Is it fair or unfair? What are the privacy implications for consumers? To answer these questions, class members view a model screencast before crafting their own that...
Google
Friends: Create a Company
Create a company, advertise it, and hope it grows. The seventh of eight parts in the Google CS First Friends unit challenges future business leaders to apply computer coding to create an advertisement for a company. After pairs come...
Curated OER
Build Your Dream Science Lab
Would your ideal science lab be filled with bubbling beakers and zapping Tesla coils? Or would it contain state-of-the-art computer technology and data analysis? Dream big with an innovative lesson that connects math and language...
Curated OER
From Data to Drinks - My Marketing Plan
Students research and discuss how Canada's aging population affects advertising. They record information from the 2001 census and create a marketing plan to sell a soft drink.
Curated OER
Advertising Adjectives
Students create advertisements using comparative adjectives. In this grammar lesson, students brainstorm various products for which they would like to create an advertising campaign. Students use comparative adjectives in their marketing...
Curated OER
The "Ad" Survey-What Makes a Print Ad Convincing?
Students develop opinions from a variety of materials, recognize and analyze bias, propaganda and stereotypes, and evaluate effectiveness of print advertisements.
Curated OER
Worksheet for Analysis of an Advertisement
Young scholars critique advertisements in magazines, newspapers and telephone books. In this advertising instructional activity, students complete a class activity in which they locate specific advertisements, then answer questions...
Curated OER
How Does Advertising Affect You?
Students examine advertisements from magazines. They are asked questions about each ad and what perceptions they get from the advertisement. They also identify the goal of the ad.
Curated OER
Commercials/Ads
Learners write a persuasive commercial and advertisement. In this commercial lesson, students write a 20 second commercial that persuades people and shares the most important aspects of the company. They evaluate newspaper ads and create...
Curated OER
Emerging Democracies in Eastern Europe and Russia: How Are They Doing?
Young scholars consider the success of democracies in Eastern Europe. For this government systems lesson, students research the implementation of democratic practices and rule in the countries of Eastern Europe following the Cold...
Texas Instruments
Continuity and Differentiability 1
Pupils examine graphs for continuity and differentiability in this calculus lesson plan. They observe piecewise functions to see where continuity and differentiability come into play. Learners finish by graphing their equation on the TI...
Curated OER
Rhombi, Kites, and Trapezoids
Learners identify the number of diagonals for each polygon. In this geometry lesson, students identify the polygons based on their diagonals and the way it intersect. They create visuals using the navigator to see the changes in the shapes.
Curated OER
Vernier EasyData App
Used along with data collection devices, the EasyData Application for the TI-83 Plus/TI-84 calculator allows learners to use real data to learn math and science. Statistics, curve fits, and integrals are used to analyze the...
Curated OER
Nutria And The Disappearing Marsh
Young analysts examine changes in the nutria population, vegetation density, and marsh area over time in the wetlands of Louisiana. They import data and use the TI-73 Explorer to graph and analyze the effects of nutria on marsh loss.
Curated OER
NUMB3RS Activity: Fresh Air and Parabolas
Explore parabolas and investigate linear and quadratic functions to solve problems symbolically and graphically. Also use parametric functions to display trajectories on a graphing calculator.
Curated OER
Influence and Outliers
Using the TI-Nspire calculator, statisicians identify outliers and their effect on the least-squares regression line. In finding the line of best fit, they determine what points will affect the least squares regressions and what points...