Lesson Plan
Media Smarts

Truth or Money

For Teachers 6th - 9th
Two compelling texts about tobacco companies' influence over editorial content in print media introduce readers to the concept of advertising censorship. After study and discussion, class members compose a mock "final column" by a...
Writing
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Curated OER

Information from Posters

For Students 4th - 5th Standards
Budding journalists examine and evaluate an informative poster advertising a public meeting to discuss city park issues. They write a paragraph explaining what they found to be effective and ineffective about the poster, then imagine...
PPT
Curated OER

Romanticism 1800-1860

For Teachers 11th - Higher Ed
What do Roger Chillingworth, Dr. Heidegger, and Ethan Brand have in common? They are all American literature poster boys for Romanticism, advertising the dangers of valuing reason over feeling and intuition. Introduce your class to...
Lesson Plan
Curated OER

An Inspiring Scene

For Teachers K - 5th
In Guatemala, around AD 600-900, a vase was created. This vase is the inspiration for a lesson that incorporates expressive language skills, writing skills, and social studies. Children analyze the images on the vase and then choose one...
Lesson Plan
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American Documentary

Comparative Religion Investigation: What Happens When We Die?

For Teachers 9th - 12th Standards
How do different religions offer explanations for what happens when we die? Invite your learners to consider the variance and complexity of religious beliefs, and to research and compare/contrast the concept of death and afterlife...
Lesson Plan
Curated OER

Help Wanted: President of the United States

For Teachers 3rd - 12th
Students consider qualities and United States president should have. In this government instructional activity, students research the responsibilities of the president and use that information to create an advertisement that describes...
Lesson Plan
Roy Rosenzweig Center for History and New Media

What Brought Settlers to the Midwest?

For Teachers 3rd - 5th Standards
Drawn by promises of fertile land, thousands of settlers poured West because of the Homestead Act of 1862. By examining images of the ads that drew them westward, learners consider the motivations for movement. They also consider how the...
Worksheet
Curated OER

Sports Survey

For Students 7th - 12th
In this sports survey worksheet, students respond to 16 open-ended and multiple choice questions regarding sports and advertising.
Lesson Plan
English Enhanced Scope and Sequence

Identifying Persuasion in Media Literacy

For Teachers 9th - 12th Standards
As part of a study of media literacy, groups examine advertisements from Money, Fortune, The New Yorker, or Good Housekeeping and identify the types of rhetorical appeals used in the ads. After groups present their findings, the whole...
Lesson Plan
Curated OER

Vacancy: Habitats Available!

For Teachers 6th
Sixth graders pick a native animal and write a classified housing ad to match the animal's habitat requirements, paste it on posterboard and then try to match each habitat with the animal it represents.
Lesson Plan
Curated OER

Sarah Plain and Tall

For Teachers 3rd - 4th
Students read the story, dividing it into chapters per day until complete. They respond to the ad, just as Sarah, Plain and Tall did and use the correct parts of a letter used including a return address, greeting, body, closing and...
Lesson Plan
Curated OER

Kino in Stuttgart

For Teachers 7th - 12th
Students visit websites to locate movies that are playing in Germany. They complete a worksheet, locate information about a particular movie in Germany, and create an ad in German for a movie.
Lesson Plan
Curated OER

Book Advertisements

For Teachers 6th - 8th
Middle schoolers engage in the practice of producing a report about favorite books. The show Reading Rainbow creates context for this lesson. The making of an iMovie is done to present the book as an advertisement for the whole class.
Lesson Plan
Curated OER

Career Connections: The Connection Corner

For Teachers 8th - 12th
Students will create a career information center.  In this careers lesson plan, students research careers on a local and national level and create a help wanted ad for an occupation of personal interest.   Students create...
Lesson Plan
Curated OER

Does Hawaiian Agriculture Feed Hawaii's People?

For Teachers 5th - 7th
Students research background information about Hawaiian agriculture in a variety of resources, then read and collect newspaper ads marketing local produce. They suggest food preparation ideas using local produce.
Lesson Plan
Curated OER

Gems in the Market Today

For Teachers 7th - 12th
A gem of a lesson! Analyze what makes stones valuable and their aesthetic value. Young gemologists use the Internet to choose what stone they are interested in and then write an advertisement.
Lesson Plan
Curated OER

Problem Solving

For Teachers 2nd - 4th
Scholars will learn to solve word problems using addition, subtraction, multiplication or division. Using a grocery store theme, they will identify the best way to solve real-life problems. There are many ways this basic lesson plan can...
Lesson Plan
Curated OER

Hotels in Acapulco

For Teachers 7th - 12th
Students explore a website for a hotel in Acapulco, Mexico, answering questions about hotel offers, prices, and special activities. They prepare a skit between family members, or prepare an ad for a hotel.
Lesson Plan
Curated OER

Apple Energy

For Teachers 9th
Ninth graders evaluate the energy associated with the production of five different forms of apple products. They develop a poster to advertise one of the five apple products to the class. Students provide additional examples of consumer...
Lesson Plan
Curated OER

A Rewarding Endeavor

For Teachers 9th - 12th
Develop and conduct a survey to find out if people would return an envelope of money they found. Include options for giving it to the police, advertising for the one who lost it, etc. The survey results are published in a writing piece.
Lesson Plan
Curated OER

Statistics with M&Ms

For Teachers 7th
Seventh graders explore estimation, measurement, and probability. Students conduct surveys and create charts & graphs. They study the history of chocolate. Students design their own magazine advertisement or create a script for a...
Lesson Plan
Curated OER

We're On Display

For Teachers 11th - 12th
Students create store displays to create an understanding of the importance of marketing in the world of business. The project is intended to be ongoing with the advertising scheme to be changed frequently.
Lesson Plan
Curated OER

Using Print Media in the LCTL Classroom

For Teachers 7th - 11th
Explore newspapers as a form of print media. They examine headlines from newspapers and infer meanings of the headlines. They skim articles for information and exchange articles between groups. They complete charts while skimming the...
Lesson Plan
Curated OER

The Young Basketball Player

For Teachers 6th - 8th
Students explore the history of basketball by reading and listening to a book entitled, "The Young Basketball Player." Afterwards, they create a trivia basketball game and write an interview for their favorite player. As a...

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