Curated OER
Advertisements/ Propaganda
Tenth graders investigate different types of propaganda techniques that are used in advertisements by looking at print and Internet based ads. They create an original advertisement display that uses a specific type of propaganda.
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Advertisements
Students access a variety of resources on the Internet regarding advertising and identifying intended messages conveyed through the media. They play interactive games, view video clips, read guidelines, and explore a student-created...
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Brain Drain
In this brain drain worksheet, students create a product name for a new product on the market, identify why the product is special and decide the target audience. Students then design a magazine, radio, or TV. advert for their product....
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Market Research
Students examine the difference between primary and secondary market research, and the limitations of market research in developing marketing strategies. They list specific examples of products and services linked to television advertising.
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The Junk Mail Explosion
Students read direct mail advertising critically, identify persuasion techniques, employ intellectual defenses against persuasive techniques and neatly organize junk mail by persuasive technique.
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Thinking About Shopping and Spending
Students list and discuss recent commercials they have viewed. They identify advantages and disadvantages of the advertised items, and write about the effects of advertising, planned spending and spontaneous spending.
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Sing It To Me
Students raise public awareness of a specified organization. They discuss their favorite jingles slogans or sayings associated with a company. In groups, students create and perform an advertisement for the entire class. Students...
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Hannah Montana: You're So Vain, You Probably Think This Zit is About You"
Students watch an episode of the Disney Channel series, "Hannah Montana". After viewing the episode, they discuss their own definition of beauty. They answer questions related to how companies advertise their products and discuss how...
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Made for the Movies
Students create a movie flyer to advertise the novel that the class has just finished reading in small groups. They search the Internet, format their flyer, select a slogan for their film, write a brief plot summary, without giving away...
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Personal Ads
Students study advertisements from the 'H.I.V Stops with Me' Web site and develop similar theme-based advertisements geared specifically toward an H.I.V.-positive teenage audience.
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Number Properties-Know'em, Like'em, Use'em
Ninth graders explore mathematical properties through the use of an advertising jingle. They produce a commercial that is digitized and presented to the class. Students write a jingle that simplifies each property and helps classmates...
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Revolutionary Advertising?
Young scholars explore and examine the 40th anniversary of Ernesto Che Guevara's execution and his image as an international symbol of revolutionary values. They then interpret the iconic Che image from a variety of different points of...
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Help Wanted
In this factual text worksheet, 6th graders read through several want ads and then answer the detailed questions that follow to check their reading comprehension skills.
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Boston Abolitionists Warn of Slave Catchers
In this primary source analysis worksheet, students analyze the advertisement that features a call for African-Americans to beware of slave catchers. Students respond to 6 short answer questions about the advertisement.
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What's in a Newspaper
In this what's in a newspaper worksheet, students analyze different aspects of a newspaper. Students give the title and reason why ads, news, features, and editorials are in the paper.
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Hire Me! I'm Nice!
Students create resumes. In this careers lesson, students look through classified ads and decide on a "job" to apply for. Students write mock resumes by using professional resumes as an outline.
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The Four Elements of a Good Poster
In this poster worksheet, students fill out a brainstorming chart, advertising elements, and more, to incorporate into their poster. Students complete 4 activities.
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Pros and Cons of Advertising
Twelfth graders compare and contrast television commercials. They write paragraphs explaining how different company commercials for the same product can confuse consumers.
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Plan an Advertising Campaign to Attract New Citizens
Learners examine how to use visual media as a creative way of thinking about and responding to immigration issues. They conduct Internet research, and design and create a poster or brochure to attract new immigrant to Indiana.
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Chapter 17: Economic Growth and the New Economy
Is economic growth necessary to remain a relevant world power? These slides discuss the definition and implications of growth economics, complete with global comparisons and ways to account for growth. Graphs and charts are easy to read...
Curated OER
Is TV Stronger Than Ever, or Becoming Obsolete?
The New York Times offers of two articles and two summaries for learners to consider. They read each article and then post a blog response to each of the seven related questions. The topic of the articles asks the question; Is TV...
Curated OER
Theatre Vocabulary ad Elements
Fifth graders examine basic theatre vocabulary and use it to discuss a play. In this theater lesson, 5th graders identify the elements of a play. Students perform their play and use theatre vocabulary to explain their...
National Wildlife Federation
Habitat for Sale
Where would this animal like to live? Pupils choose an animal and write an ad to advertise that animal's habitat or home. For a little fun, learners create the newspaper ads to provide enough detail for classmates to...
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