Curated OER
Creating and Marketing a Commercial
Students create a marketing video to sell school products.
Curated OER
Stock Market Game
Fourth graders are introduced to how the stock market operates. In groups, they practice reading and analyzing the Standard and Poor's 500 index. They participate in a simulation of buying and selling stocks on the market trying to...
Curated OER
From Data to Drinks - My Marketing Plan
Students research and discuss how Canada's aging population affects advertising. They record information from the 2001 census and create a marketing plan to sell a soft drink.
Curated OER
Economic Activity and Markets
Students identify and interpret that economic activity involves making choices in the face of scarcity, therefore making choices involves a cost. They also identify that individuals interact in markets by inducing one another, through...
Curated OER
The Stock Market Game
Students participate in a variety of stock market games within their classmates. They study the concepts of stocks and investments as well as the criteria for selecting of stocks. Each student is shown how to keep track of the progress...
Curated OER
Savers & Borrowers: Financial Markets in the United States
Investigate the current financial market and have your class explore savings, borrowing, financial markets, mutual funds, and the stock market. This four-part lesson is designed to help students become knowledgeable and informed consumers.
Curated OER
The Stock Market: High School Economics
High school economists learn about the stock market in a project where they "buy" and track stocks. The author of this resource reports it is the high point of her 12th grade economics course, but no resources are attached. After viewing...
Curated OER
Markets in Action
Have your class apply concepts from lectures and use from simple examples to discuss more complex problems that have been reported in the news. This is a lecture driven activity with a lot of interesting information.
Curated OER
Play the Market
Students discuss the stock market. In this social science instructional activity, students are put into small groups with each group given $10,000 to invest. Students research four stocks and decide which stock or stocks to purchase...
Curated OER
The Stock Market
Students explore the loss and gain made in the stock market as they invest a sum of money and report the results as percentages instead of points.
Curated OER
Consumerism Scavenger Hunt
In this social studies worksheet, students discover how to be an informed consumer by first reading 10 questions pertaining to marketing, advertising and purchasing choices. Students use Internet searches to find the answers. There are...
Curated OER
Analyzing Advertising
Some ads really make products look great, and even better than they really are! Kids get into small groups to research and compare marketing used by various cell phone companies. They analyze advertisements, carrier options, and cell...
Curated OER
Big Branding on Campus: Reading Informational Text
This New York Times "Learning Network" activity poses 11 questions on an article and video about commercial branding and marketing on college campuses. The related article, "On the Market: Thinking Critically About Advertising", is...
Curated OER
Market Basics: Demand, Supply, and Price Determination
Students are introduced to the concepts of supply and demand. Using the Law of Demand and Supply, they develop charts and graphic models of supply and demand. They compare and contrast the behavior of consumers and suppliers when there...
Curated OER
Branding and Marketing Religion
High schoolers explore religious worship. In this marketing religion lesson, students examine their own religious beliefs and practices as they investigate religious outreach practices.
Utah Education Network (UEN)
Marketing a Breakfast Cereal
Your class will pretend that they just got hired as marketing consultants for a cereal company. They have the task of designing, marketing, and promoting a new healthy cereal to a target population. They must take pricing, market...
Curated OER
The Stock Market Game
Learners participate in The Stock Market Game. After selecting a name for their group, students invest $10,000 imaginary money and determine which stocks to purchase.
Arkansas Economics
The Bead Game
What better way to learn about different economic systems than to participate in them? An engaging bead game highlights the differences between market, command, and traditional economies. In small groups, 6th graders work through three...
Carolina K-12
Practice Test of Economics
From scarcity and supply and demand to entrepreneurship and the stock market, here you'll find a multiple-choice assessment that includes 34 questions covering all the major concepts of a traditional economics course.
Curated OER
Great Depression: Brother, Can You Spare a Dime?
Add this presentation to your unit on the Great Depression as a strong informational supplement. With clear learning objectives, details on the 1929 stock market crash, and the effects of the Great Depression (though it's spelled...
Media Smarts
Kellogg Special K Ads
Foster class discussion about body image with the resources and questions provided here. Focus on Special K's "look good on your own terms" ad campaign. Learners start by reading about this campaign and analyze a series of print ads,...
Via Sapientiae at DePaul University
The Great Depression of the 1930s
A 10-lesson unit takes young historians through a study of The Great Depression and life in the 1930s. The crash of the stock market, the Dust Bowl, unemployment, and mass migration west are all addressed through the analysis of primary...
Lincoln Public Schools
Cereal Box Project
Challenge your class with this fun and engaging engineering design project. The goal, to create a brand new cereal complete with a list of ingredients, a name and logo, and a box to hold it in. Starting with a survey to determine the...
Curated OER
Market Analysis
Learners examine how markets can be broken down by businesses. They explore topics such as market positioning and market segments. They discuss how market structure influences the market itself.
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