Lesson Plan
Dream of a Nation

Read, Watch, Write for Pathos, Logos and Ethos

For Teachers 9th Standards
Encourage your young citizens to make a difference. Using Tyson Miller's Dream of a Nation: Inspiring Ideas for a Better America as a starting point, class members watch documentaries, investigate issues, and then write letters to...
Lesson Plan
The New York Times

Super Brand

For Teachers 6th - 12th
Children can recognize popular brands from an early age, but these images symbolize much more than what they advertise. Take a journey through the design of a logo with a activity that focuses on the history and ubiquity of the Super...
Lesson Plan
K20 LEARN

Ethos, Logos, Pathos: Persuading Your Audience

For Teachers 10th - 11th Standards
Ethics, emotion, reason—scholars investigate advertisers' persuasive techniques to attract buyers. After examining the techniques used in infomercials, writers craft a persuasive essay on a topic of their choice.
Activity
American Psychological Association

Psychology Goes to Madison Avenue

For Teachers 9th - 12th Standards
As part of a study of well-known psychologists, class members create a name, a business logo, an advertisement for TV, online, radio, or print, and a pamphlet for the business run by one of the psychologists on a provided list. An...
Lesson Plan
Curated OER

Language Arts: The Three Appeals

For Teachers 9th - 12th
Students are able to identify and describe the persuasive techniques used in editorial writing. They are able to label persuasive techniques with the logos, pathos, and ethos terminology.
Lesson Plan
Curated OER

All About My School

For Teachers 6th - 12th
Students construct a website with several links to pages they create. The site weaves logo titles, photos, animation, and textured backgrounds created and edited in PhotoShop into pages created using Dreamweaver software. The project...
Lesson Plan
Curated OER

Econ in a Bag

For Teachers 2nd - 3rd
Here is a nice idea, have your young entrepeneurs form their own companies. Each company is given a paper bad to locate and place resources in that they can use to create products their businesses sell on Sale Day. They identify and...
Lesson Plan
Curated OER

Lesson: Ayman Ramadan: Koshary min Zamman

For Teachers 9th - 12th
Examine the avant-garde movement and artists who explore the ideas of the Situationist. The class view imaged of Ayman Ramadan's installation pieces, learn about modern-day Egypt, and research other artist who use art to express social...
Lesson Plan
Curated OER

Nutrition and the Media: Cereal Box Consumerism

For Teachers 2nd - 5th
How many treats do you buy each week? Learners investigate diets and how the media tricks consumers into purchasing unhealthy snacks. They will investigate the designs and logos affiliated with cereal boxes and identify specific phrases...
Lesson Plan
Curated OER

Between Fences

For Teachers 7th - 12th
Students explore how tightly the fence is intertwined with American history, politics, industry, and daily life. In this art and history lesson plan, students examine cultures throughout American history that experienced tension as they...
Lesson Plan
Curated OER

My Flag for the Future

For Teachers 3rd - 6th
Students study the logo or crest that represents their hometown and describe what it means. They create a new logo for the younger members of their hometown after looking at images of symbols from many other cities and towns.
Lesson Plan
Curated OER

Advertising

For Teachers 7th - Higher Ed
Young scholars complete a product analysis as a study of advertising. In this advertising lesson, students discuss advertising by putting up 10 product logos with the name of the products taken out. Young scholars see how many...
Lesson Plan
Curated OER

Logos

For Teachers 9th - 12th
Students create a presentation incorporating an originally created logo to advertise a new drink product. After creating their logo, students produce create an advertising campaign for their new product. Advertisements are presented to...
Lesson Plan
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Dream of a Nation

Creating Awareness through Action Oriented Writing and Research

For Teachers 8th Standards
Middle schoolers aren't too young to feel strongly about politics, social issues, consumer rights, or environmental problems. Demonstrate the first steps toward social change with a project about action-oriented writing. Eighth...
Lesson Plan
Curated OER

Ethos, Logos, and Pathos

For Teachers 9th - 11th
Learners compare and contrast "Letter From a Birmingham Jail" and "Civil Disobedience" by writing a paper using MLA format.
Lesson Plan
Curated OER

Using Your Community as a Learning Resource

For Teachers 2nd - 5th
Students define what a community is, identify the different aspects/resources of their community, and research topics using the various resources in their community.
Lesson Plan
California Department of Education

Plagiarism is Stealing!

For Teachers 9th Standards
Stop, thief! Do your pupils understand the consequences of plagiarism? Lesson three of six in a series of college and career readiness activities demonstrates the dangers of taking credit for someone else's work. Learners engage in...
Lesson Plan
Curated OER

Art to Zoo

For Teachers 1st - 8th
Students learn about the process of inventing and discover that inventions are the end result of problem solving process which often stem from imagination or wishful thinking. In this lesson, students read, write and discuss inventions...
Lesson Plan
Curated OER

OaxacaTurtles

For Teachers 4th - 7th
Pupils identify types of turtles off the coast of Oaxaca. They become acquainted with the Mexican Turtle Center. They create a project (mural, map, panel discussion, logo/design) to communicate researched information.
Lesson Plan
Curated OER

Raise Your Flag

For Teachers 4th - 6th
Pupils research the symbolism of flags and then apply what they have learned to create a flag that is a personal statement.
Lesson Plan
Curated OER

Politics Unplugged

For Teachers 6th - 12th
Students consider what they know about wireless technology, examine the various issues wireless devices raised at the 2004 Democratic convention, research various devices, and create "How it Works" posters, focusing on sending/receiving...
Lesson Plan
Curated OER

Financial Institution Comparison

For Teachers 8th - 12th
Once learners are ready to choose a bank, how do they make a smart decision for their financial needs? Scholars help each other by jigsawing the research in groups. After introducing checking and savings accounts with the attached...
Lesson Plan
Curated OER

The Journey of Sacagawea

For Teachers 3rd - 5th
Students examine the life of Sacagawea, the exceptional woman chosen to appear on the Golden Dollar, and write journal entries based on their research.
Lesson Plan
Curated OER

Survival Experts

For Teachers 3rd - 8th
Students take on the role of survival experts as they research and produce brochures or guides to educate others about what to do in the event of a natural disaster.