Curated OER
Radio: merit badge
In this radio worksheet, students use their workbook to answer short answer questions about the history of the radio. Students complete 21 questions total to get their merit badge.
Curated OER
Radio Show
Students work in groups to write a radio drama based on an event or period in history.  They write commericals that are appropriate for the radio age and create sound effects.  The radio shows are recorded using an iPod and a voice...
National Council for the Social Studies
Analyzing a Product or Political Advertisement
How do advertisements evoke specific thoughts and feelings? Class members find out through the exploration of the Internet, videos, television, magazines, radio, and posters. Learners investigate commercial advertisements, political...
Practical Money Skills
Protecting Your Money
How can you tell if a commercial or salesperson is being misleading? Encourage your learners to protect themselves and their money with a lesson about consumer rights. They review laws that keep consumers safe from faulty claims and...
Curated OER
Writing a Commercial
Students create a product and write a commercial to sell the product. They discuss the differences between ads for television and radio and ads for print. They discuss the persuasion techniques used by ad writers.
Curated OER
Comparing the Satellite and Broadcast Radio Landscapes
Learners research the development of satellite technology over the last 50 years students explain how the enactment of the Telecommunications Act of 1996 changed the rules for corporate ownership of multiple media outlets.
Curated OER
News Journalism Across the Media: Introduction
Although students are aware of news as information that influences their perceptions of the world, they are often unaware of the various ways to present that information. Encourage them to investigate, discuss, analyze and make valuable...
Curated OER
Now That's Beautiful!
Your class experiences dozens of messages about beauty every day by reading magazines, watching movies, and listening to the radio. Have them analyze society's view of beauty in groups after discussing several resources, including...
Curated OER
Lights, Camera, Campaign
Students employ their technology skills to produce campaign commercials. In this political campaign lesson, students discover the appropriate uses of video cameras and create fictitious campaign commercials.
Curated OER
Are There Any Heroes Out There?
Learners explore political candidates' viewpoints on issues that contribute to the "common good." In this political candidates lesson, students read and view mixed media to identify political issues that contribute to a civil society....
Curated OER
Kids Are Consumers Too
Students investigate a chosen product. They use television, radio, print, and internet sources to investigate how the product is advertised. Students create a market research survey to determine which brand is preferred by their peers...
Curated OER
Best Practices of Technology Integration
Pupils study how a type of product is advertised. In this product advertisement lesson, students research a specific product and its advertisement. Pupils create a market research survey based on their peers preferences. Students create...
Curated OER
Pros and Cons of Advertising
Twelfth graders compare and contrast television commercials. They write paragraphs explaining how different company commercials for the same product can confuse consumers.
Classroom Law Project
Should we believe everything we read? Becoming a discerning consumer of media
Class members investigate the role media should play in a healthy democracy. As part of this study, groups analyze political advertising, use FactCheck to assess not only the veracity of but the persuasions techniques used in candidates'...
D-Day Normandy 1944
D-Day Normandy 1944
No study of World War II would be complete without an in-depth examination of the events of June 6, 1944. Pascal Vuong's D-Day Normandy:1944, is the perfect vehicle to convey the sheer magnitude of the events that have been called...
Curated OER
Safe Driving
High schoolers explore the implications of teen driving. For this personal health lesson, students research and discuss impaired driving, seat belt usage, speeding, and distracted driving. High schoolers then create public awareness...
Curated OER
Your Tax Dollars at Work
In order to understand how tax dollars are spent, young economists use given data and graph it on a circle graph. Circle graphs are highly visual and can help individuals describe data. A class discussion follows the initial activity.
Curated OER
News Coverage
Students compare and contrast methods of media coverage. In this media awareness lesson, students keep track of news regarding a world or national issue for the period of 1 week. Students collaborate to describe the type of coverage...
Curated OER
Providing a Helping Hand
Young scholars examine the concept of philanthropy. In this service learning lesson, students create charts that display how corporate sponsorships benefit communities.
Curated OER
Advertising
Students explore the advantages/disadvantages of advertising and all it entails for the consumer. Public relations is examined in depth. In addition, media, slogans, promotion and elements of print and color are examined in detail.
Curated OER
The Other Drug War
Students examine the concepts of media literacy and how they apply to prescription drug advertising.  They watch and discuss the Frontline video, "The Other Drug War," complete a worksheet, and answer questions regarding magazine drug...
National First Ladies' Library
History of Women in Sports
Learners examine online or hard copy timelines of athletics, discuss what they like and dislike about time tables they have reviewed, research in small groups history of basketball, baseball, gymnastics, or track and field, and create...
Curated OER
Ads Are Everywhere
In this advertisements instructional activity, students read a list of 25 specific forms of advertising. Students then answer 2 essay questions. This instructional activity directs students to read an article not provided here.
Curated OER
DTP: Redesigning a Product Package
Students design packaging and labeling for a product so that it appeals to a specific audience. The use a cardboard box that was designed for one purpose and redesign it to meet the new criteria including a catchy name to go with an...