Curated OER
Propaganda
How does word choice affect the reading of a text? Compare two headlines that were written about the same event. Is one biased? Discuss how word choice often reveals the author's feelings about a topic. Then look at different techniques...
Curated OER
How Advertisers Persuade
This plan centers around the article "How Advertisers Persuade," although it is not included in the lesson itself. Get your class thinking about advertising, appeals, and techniques that companies use to get their products from the shelf...
Curated OER
Martin Luther King and Writing as a Tool for Social Change
Young scholars explore writing as an agent for social change. In this Social Studies lesson, students examine the power of writing using Dr. King's Letter from a Birmingham Jail. Young scholars will practice the technique of persuasive...
Curated OER
Powers of Persuasion
Did you know that clothing and textiles can be recycled, just like glass, paper, aluminum, and plastic? Pupils are introduced to textile recycling and design persuasive posters or letters that raise awareness about this unique type of...
Curated OER
Do Heroes Have to Wear a Cape?
Young writers choose a person from American history, their community, or their family to use as the subject of a persuasive essay. The process begins with a discussion of the characteristics of a hero, the completion of a prewriting web,...
Curated OER
Techniques of Persuasive Presentations - Ebony, the Elephant Calf
Middle schoolers watch a video to discover subtle forms of persuasion. In this persuasive techniques lesson, students watch a video about elephants as they determine which elements of persuasion were used. They discuss the language of...
Curated OER
Using Pictures and Slogans to Persuade an Audience!
Pupils discuss how writers use various techniques to persuade an audience and examine examples used in the media. They interpret their thoughts and feelings about pictures, symbols and slogans and create an advertisement using the...
Curated OER
Writing Persuasive Letters
Students explore how to write persuasive letters. They work in small groups to brainstorm ideas and organize them into a cohesive argument to be presented to the class. Students explore the concept of persuasion and how it is a strategy...
Curated OER
Language Arts: Revision and Peer Editing
Young scholars are able to evaluate their peers' essays to determine clarity, completeness, and persuasiveness. They are able to revise their own essays for greater clarity and fluency, adding explanation where needed and cutting...
Curated OER
Creating Student Advertising
Learners explore common advertising strategies used by the media. In this advertising instructional activity, students identify persuasive language in advertisements and construct their own persuasive ad.
Trinity University
Julius Caesar: The Power of Persuasion
"Friend, Romans, countrymen, lend me your ears..." Those words begin one of the most persuasive speeches in literature. Explore the elements of persuasion in a series of lessons related to William Shakespeare's Julius Caesar. In addition...
Library of Congress
Thomas Jefferson's Library: Making the Case for a National Library
The United States Library of Congress, the largest library in the world. But such was not always the case. The library was destroyed during the War of 1812. In a persuasive letter to Samuel H. Smith, Thomas Jefferson offered to sell his...
Curated OER
Writing A Speech Lesson Plan
Pupils write persuasive speeches. In this speech lesson, students discuss the attributes of persuasive speeches and then write their own persuasive speeches regarding topics of their choosing.
Curated OER
Techniques for Speech Delivery
Students write and deliver a short persuasive speech using the POAM method. They also incorporate one of the three persuasive appeals into a written speech. Students apply what they have learned about persuasion and speech presentation...
Curated OER
Critical Consumerism
What are ads really selling? High schoolers examine persuasive techniques used by print and television advertisements. They generate a list of persuasive techniques they're familiar with, and review other types argumentation and...
Curated OER
The Art of Persuasion-Analysis of Argument
Analyze advertising techniques in order to pinpoint persuasive strategies that writers use. These same techniques are then examined in persuasive speeches. You will have to find your own advertisements, but speeches are included. Finish...
Curated OER
Persuasion in Print
Advertisers target teenagers. Groups select three magazine advertisements for similar products, analyze the appeals used in each, create a poster that features the persuasive techniques used, and present their findings to the class. The...
Curated OER
Your Next Class Trip
Investigate the techniques used in a persuasive argument. Young writers compose a persuasive argument persuading their principal to take their class on a trip to the location of their choice. They then create a persuasive web site.
PBS
Master of the Airwaves: How FDR Used Radio to Ease the Public’s Fears
The political and economic climate during the 1930's was uncertain and tumultuous. But Americans' minds and hearts were eased with the reassuring words of their president, Franklin D. Roosevelt, and addresses over the radio. High...
Curated OER
Critical Consumerism
Develop critical thinkers and awareness of the media's techniques. Impressionable minds analyze advertisements they see all around them in this potentially 3-week long unit of five complete lesson plans. Extended discussions, outside...
Ohio Literacy Resource Center
Arguing with Aristotle Ethos, Pathos, Logos
Introduce your classes to the Art of Rhetoric with a lesson that focuses on Aristotle's persuasive appeals and how they have been used, both ethically and unethically, to influence opinion.
National Woman's History Museum
Tea with Penelope: A 2-Point Perspective of the Edenton Tea Party
A brief introduction to Penelope Barker sets the stage for a discussion about political cartoons and the persuasive technique used to create them. A graphic organizer aids scholars in the analysis of a piece of work using a 2-point...
Curated OER
"I Don't Pay Attention to Advertisements? (At least I don't think so?)"
Sixth graders study eight persuasive techniques that occur in a variety of media types. They write a persuasive essay and present it to the class. They create a "new product" for which they produce an advertisement using persuasive...
K20 LEARN
Writing Is Elementary, My Dear Watson: Writing Paragraphs With Evidence And Reasoning
Did Smitty do it, or is he a victim? Sleuths apply their observation and reasoning skills to build a case for an argumentative paragraph. Class members closely observe a cartoon, make a claim, cite evidence from the image, and support...