Get your class thinking about advertising with this lesson plan. Over the course of 15 days, your class will discuss advertising techniques, study the concepts of pathos, logos, and ethos, and analyze the persuasive techniques of...

Ethics, emotion, reason—scholars investigate advertisers' persuasive techniques to attract buyers. After examining the techniques used in infomercials, writers craft a persuasive essay on a topic of their choice.

Here's a formal plan for what many effective teachers already do: Provide a week's worth of aphorisms and have learners choose one to write about in their journals each day. They reflect on the meaning of each aphorism and project how it...

Pupils examine and discuss author's purpose and the influence of an author's perspective in his or her writing. In groups, they read scenarios and respond to them from the perspective of a designated character. Materials are attached.

Learners write persuasively through description and word choice while reviewing a topic of interest to them.

Students explore persuasive writing. For this writing lesson, students review the concepts of persuasive writing. Students read The Hobbit by J.R.R. Tolkien. Students write a persuasive scene in which one characters attempt to persuade...

Students explore persuasive writing. In this writing lesson, students read The Fellowship of the Ring by J.R.R. Tolkien and take notes on Gandalf and Bilbo. Students write a persuasive scene between Gandalf and Bilbo and present them to...

Students engage in a lesson that is concerned with the concept of persuasion and how it is used in a writing context. They create persuasive letters addressed to the president of the United States. Students brainstorm to find facts to...

Students read Patrick Henry's speech. They review prior learning about persuasive writing, and the American revolutionary war. Students listen as the teacher reads Patrick Henry's speech aloud to the class using lots of emotion and...

Learners write an editorial column for a newspaper. For this journalism lesson, students discuss and analyze editorials in print and broadcast media. Learners will compare the differences in these two formats of editorial...

Examine author's purpose in newspaper articles, comic books, cookbooks, encyclopedias and other forms of written materials. Working in groups, middle and high schoolers read teacher-selected articles and write an explanation of the...

What are ads really selling? High schoolers examine persuasive techniques used by print and television advertisements. They generate a list of persuasive techniques they're familiar with, and review other types argumentation and...

Students read a persuasive story study persuasive language. They then write a 50-word online advertisement for a target audience to try and sell an unusual item to a targeted audience.

In Guatemala, around AD 600-900, a vase was created. This vase is the inspiration for a lesson plan that incorporates expressive language skills, writing skills, and social studies. Children analyze the images on the vase and then choose...

"How can a magazine reflect a particular time and culture?" Using this prompt, your class explores the Victorian Era as it relates to Charlotte Bronte's Jane Eyre. They can also play the "Victorian Women's Rights" game for the year 1840...

While reading the book Summer of the Monkeys by Wilson Rawls, the class ties together the core reading objectives, which are making predictions, comprehending new information, reading for author's purpose, independence in reading,...

Students identify where vegetables originate from. In this agriculture lesson plan, students use a search engine to find out where certain vegetables originate from. Students plot the information onto a world map.

Find out how much your earth scientists learned about the atmosphere in the unit on global atmospheric change with this assessment. After writing a letter to persuade others to make changes to protect our atmosphere, pupils take the same...

Students examine the newspaper. In this writing purposes lesson, students read the newspaper and discuss the purpose: to inform, entertain and persuade. Students identify facts and opinions. Students write an article and discuss acts of...

Students create a county and develop an illustrated travel brochure to persuade elementary students to visit their county.  In this persuasive writing instructional activity, students use descriptive language effectively in a travel...

Sixth graders engage in a project to persuade classmates to read a certain novel. They create a poster using persuasive advertising language. Media can be included in the form of pictures and other graphics to make the visual...

Students write and discuss opposing points of view. In this argument lesson, students learn to understand what an argument is and they get to argue one side of a disagreement. An alternative written assignment is provided. A worksheet is...

Students demonstrate their knowledge of the main elements of a story by creating a storyboard.  In this persuasive writing lesson students create storyboards that are intended to persuade a director to make a movie out of the short...

Ninth graders develop ideas for an invention and write a persuasive essay explaining why their invention is best. In this invention essay lesson, 9th graders review persuasive essay writing. Students create a graphic web for an original...