Why is spelling important? Develop your class' spelling skills. They examine examples of homonyms, heteronyms, and creative spelling. They also photograph misspellings in the real world in order to discover the importance of spelling...

Eight various activities have your learners looking at hype in the media. Advertisements for films, politics, music, and philanthropy all contribute to emotional appeals and marketing strategies trying to convince consumers to...

How would someone market a new cereal to space aliens? Using the third lesson from a four-part Admongo series on advertising, pupils learn about persuasive techniques companies use to convince consumers to purchase their products. As a...

How can learners evaluate research sources for authority, accuracy, and credibility? By completing readings, discussions, and graphic organizers, scholars learn how to properly evaluate sources to find credible information. Additionally,...

Should Internet users who send data-heavy content pay higher fees than those who are involved in activities, like sending an email, that have less content? This question is at the heart of the Net Neutrality debate. After watching a PBS...

Discuss as a class some problems that you would like to see changed in your school or community, and then take action! After your young citizens determine the appropriate steps they should take to accomplish their objectives, they will...

High schoolers create an advertisement promoting good behavior. This character-development lesson plan from Boys Town High School involves students studying the history of the Got Milk?advertising campaign. After a discussion of...

Help young learners become active listeners and strong public speakers with a set of activities that range from paraphrasing, to discussions, and self-reflection. Additionally, the lessons address social media skills and non-verbal...

Young scholars examine tools and techniques of advertising. In this advertising lesson plan, students view ads, disvuss common terms used, and analyze techniques. Young scholars are presented with situations and must design and...

Students identify one advantage and one disadvantage to open air markets in Africa. students create a mural on paper to be hung on the classroom wall. Small groups make a stand of something that would be sold at an open air market.

Young scholars read and discuss the bycatch of the sea and the economic impact of taking bycatch away. In this bycatch lesson plan, students discuss the rights of fisherman and observe pictures of sea animals.

Sixth graders explore economic systems. In this economics lesson, 6th graders discover global markets. Students work in small groups to identify where their clothing and materials originated. Students locate countries on a map and...

Fourth graders implement real life application of money, problem solving, economics, and consumer awareness.  In this three week economics unit, 4th graders operate a business, write checks, balance accounts, and market their...

What's another word for paraphrasing? Ask your pupils to put their minds to work in order to replace underlined words in a series of sentences with appropriate synonyms.

Teach your English language learners about conversations by inviting them to participate in a conversation about an interesting object. Through this conversation, learners will naturally use various verb tenses and practice asking...

What is the difference between the simple past tense and the past continuous? Help your pupils master these tenses with the information and six grammar exercises included here.

Students create a presentation incorporating an originally created logo to advertise a new drink product. After creating their logo, students produce create an advertising campaign for their new product. Advertisements are presented to...

Learners study print and TV ads and search for examples in which advertising companies rely on negative stereotypes or misleading information to market their products.

Sarah Stewart’s The Gardener and Food from Farms by Nancy Dickmann display the importance of community farms. After reading these short picture books, class members draw connections between farms and the food we eat each day. As a...

Fourth graders become familiar with the ways people exchange goods and services. In this spending money lesson, 4th graders listen to a chapter from Henry and Beezus and record Henry's earnings and money spent. Students use correct...

Fifth graders recognize that tobacco companies target young people with their advertisements. In this tobacco lesson, 5th graders understand why tobacco companies target youth. Students define the word adbuster and create adbusters...

Students evaluate television commercials about cereal and create their own cereal product. They watch cereal television commericals and evaluate cereal boxes to compare their features. As a class they create a T-chart to identify words...

Fourth graders focus on fluency by reading the book Charlotte's Web. In this reading strategies lesson, 4th graders partner read, do guided reading, and independent reading to increase fluency. Students use Venn Diagrams, discuss...

Students define the word entrepreneur as they create a business. In this economics lesson, students understand the elements of creating a successful business and record them. Students create a commercial for their businesses.