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Lesson Plan
Curated OER

Teaching Marketing Through Auctioning

For Teachers 7th - 11th
Students explore the marketing concepts of product, price, promotion and place through the auction activity.
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Lesson Plan
Curated OER

FACS:Puppet Factory (Mktg)

For Teachers 10th - 12th
Students explore marketing strategies while producing a hand-sewn puppet. They obtain information about child care and safety as well as basic hand sewing techniques.
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Lesson Plan
Curated OER

Snap! Crackle! Box!

For Teachers 9th - 12th
Students develop a new cereal and design a box for it. In this art and design lesson, students complete a year-end cumulative activity in which the use all of their artistic skills to develop a new cereal. They use their marketing skills...
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Lesson Plan
Curated OER

Stopping Deforestation in the Amazon: A Publicity Campaign

For Teachers 9th - 12th
Students investigate the environment by designing a group project.  In this ecology lesson, students identify the man made threats to the Amazon while reading environmentally conscience vocabulary terms.  Students collaborate in groups...
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Lesson Plan
Curated OER

Media Awareness: the Basics of Advertising

For Teachers 7th - 12th
Students explore marketing techniques. In this media awareness lesson, students watch instructor-selected advertising and identify the marketing techniques used in each of them. Students then create advertisements for products.
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Lesson Plan
Curated OER

WHY DOES MONEY HAVE VALUE?

For Teachers 9th - 12th
High schoolers learn that money has value by examining the history, meaning of money. market structures and pricing. In this analysis lesson, students use exchange rates to find the cost of an item different currencies.
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Lesson Plan
Curated OER

Development of a Nutritional Snack

For Teachers 9th - 12th
High schoolers develop a new line of nutritional snacks. They work in teams to submit a proposal for a snack that not only tastes good, but is nutritional as well. Their end-product consists of four parts: background information,...
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Lesson Plan
Federal Reserve Bank

Crowding Out

For Teachers 11th - 12th Standards
This is an incredible resource for teaching your young economists about the loanable funds market and the concept of crowding out. It includes a hands-on, physical activity that serves as a metaphor to help explain the economic practice.
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Lesson Plan
Curated OER

Signs and Symbols

For Teachers 6th
Sixth graders carefully analyze a triptych of the nativity, paying close attention to the lines, shapes and symbols included in the artwork. They explore the role of the Catholic church in society at the time the piece was created and...
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Lesson Plan
Curated OER

FACS:If I Were a Designer (Mktg)

For Teachers Higher Ed
Students create their own design clothing company, incorporating the 4 Ps of marketing. They use imagination, art, and creative skills to develop each component of the packet. Students are explained the four Ps of Marketing (product,...
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Lesson Plan
Curated OER

Magazine Production

For Teachers 11th - 12th
Analyze magazines as a class, looking carefully for the target audience, advertisements, and topics presented. Small groups then work as a publication team and receive a magazine that they have to "sell." Each individual has a different...
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Activity
Curated OER

Great Depression and New Deal

For Teachers 9th - 11th Standards
The five activities outlined in this resource packet engage class members in projects that ask them to research the causes and the effects, both national and local, of the Great Depression and the New Deal policies of FDR.
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Lesson Plan
Federal Reserve Bank

Diversification and Risk

For Teachers 11th - 12th Standards
After being given a portfolio of investments, your young economists will learn how to assess the relative risk of the portfolio's products and understand the importance of diversification, relating these economic concepts to real-life...
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Lesson Plan
Curated OER

Souper Art

For Teachers K - 6th
Turn your young artists into great marketing specialists with this fun lesson plan! They will turn ordinary soup cans into exciting choices for dinner by recreating the can label. This is a fantastic project to connect art, advertising,...
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Lesson Plan
Curated OER

How To Use The Internet To Do Comparison Shopping

For Teachers 9th - 12th
Students learn about the community by engaging in a market shopping project. The lesson is for EL learners and key vocabulary is given. The teaching method is using the Spanish and English languages to increase literacy.
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Lesson Plan
Curated OER

Case Tools

For Teachers 12th - Higher Ed
Students use CASE Tools in order to develop skills that are relevant in the world of technology and business. They will practice the new skills in mock type of projects that are relevant to real life scenarios.
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Unit Plan
Apple

A Curriculum for Digital Media Creation

For Teachers 9th - 12th Standards
Consumer technology has made it possible for filmmakers to create entire movies from the comfort of their home computer. Guide high school film buffs through the process of designing a documentary with an extensive unit published by...
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Unit Plan
Indiana Department of Education

The Represented World: Communication—Packaging

For Teachers 6th - 8th Standards
Challenge your classes to design and market a new product. Collaborative groups use geometry skills to create packaging for their products. Finally, they plan a marketing strategy to present to a marketing specialist.
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Lesson Plan
Curated OER

Entrepreneurship: Creating Products and Systems That Meet the Needs of Your Clients

For Teachers 6th - 8th
There is no better way to learn about a subject than with a hands on project. Middle schoolers design and create a product that meets the needs of fictitious clients. They view a PowerPoint, consider how the Western marketing style is...
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Lesson Plan
California Department of Education

Telling My Story

For Teachers 12th Standards
Entrance essays are the ultimate sales pitch! Show your seniors how to market themselves in the first of six college and career readiness lesson plans. Pupils discover the do's and don'ts of writing personal statements through research,...
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Lesson Plan
Perkins School for the Blind

The Price is Right

For Teachers 1st - 12th
Go on a shopping trip to practice estimation, price value, and shopping skills. The class heads off to the market to purchase several items for the activity. While they are there, they discuss the cost of various foods and even...
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Lesson Plan
Curated OER

Running a School Bakery

For Teachers 6th - 9th
Students explore marketing concepts while producing food items to sell.
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Lesson Plan
Curated OER

Chill Tie -- Free Enterprise

For Teachers 5th - 7th
Students use basic sewing skills to make a product and explore the free market process.
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Lesson Plan
Curated OER

Top Reasons to Attend My School

For Teachers 11th - Higher Ed
Students evaluate reasons why someone would attend their school and create a marketing campaign to attract students. In this school welcome lesson, students analyze the marketing process and survey public sectors about their school....