Curated OER
BUS: The Future Begins Yesterday-Making Medicines
Your learners have all been to the drug store to pick up a prescription, but have they considered working on the other side of the counter? Discuss the potential career possibilities available to those interested in the pharmaceutical...
Open Oregon Educational Resources
Principles of Microeconomics: Scarcity and Social Provisioning
There’s no such thing as a free economics course, but here's a resource that is as close as you can get. Drawing on the expertise of a textbook, augmented by input from higher education economics instructors, a helpful eBook presents a...
Curated OER
FACS:Puppet Factory (Mktg)
Students explore marketing strategies while producing a hand-sewn puppet. They obtain information about child care and safety as well as basic hand sewing techniques.
Curated OER
Taking Stock
Students match scenarios with the terminology related to stock market fluctuations. They read an article, answer discussion questions, create a terminology poster, and write an essay.
Curated OER
Snap! Crackle! Box!
Students develop a new cereal and design a box for it. In this art and design lesson, students complete a year-end cumulative activity in which the use all of their artistic skills to develop a new cereal. They use their marketing skills...
Curated OER
Market Research
Young scholars examine the difference between primary and secondary market research, and the limitations of market research in developing marketing strategies. They list specific examples of products and services linked to television...
Curated OER
Contestable Markets
Young scholars make inquiry into the concept of contestable markets. The lesson focuses upon theory and the intention is to encourage students to move to analysis or evaluation of the market. The lesson helps to reinforce the skills of...
Curated OER
Labour Market Flexibility
High schoolers discuss the concept of a flexible labor market. They research the desirablity of this type of market and present their findings to the class. They participate in a debate as well.
Curated OER
Grade A: The Market for a Yale Woman's Eggs by Jessica Cohen
What would it be like to sell your eggs to a couple who can't have children on their own? Could you even imagine it? As most of us have never been in this position, this descriptive essay is really quite interesting. The reading itself...
Curated OER
Marketing Yourself for the Job Search (A Guide for Teens)
Learners develop a commercial to demonstrate his/her understanding of the importance of marketing themselves in their job search. Students analyze commercials to identify purpose. Then they make the connection of commercials with...
Curated OER
Entrepreneurship - Product Marketing
Learners demonstrate critical thinking skill when creating and producing a salable product. They exhibit appropriate presentation and listening skills. They communicate effectively through written language.
Federal Reserve Bank
Wait, Is Saving Good or Bad? The Paradox of Thrift
Could saving really harm the economy? Discover the paradox of thrift and how decreases in consumption can affect economic recovery and various markets and industries.
Federal Reserve Bank
Natural Disasters: From Destruction to Recovery
What are the major economic implications, both good and bad, of natural disasters? Discover the effect that natural disasters can have on labor market conditions, capital, household incomes, and opportunities for reconstruction in local...
Curated OER
Team Up for Sports Marketing
Students choose a sport and promote a real or imaginary team by creating press releases, business cards, and ads or commercials.
Curated OER
Nutrition and the Media: Cereal Box Consumerism
How many treats do you buy each week? Learners investigate diets and how the media tricks consumers into purchasing unhealthy snacks. They will investigate the designs and logos affiliated with cereal boxes and identify specific phrases...
National Association of Teacher Educators for Family and Consumer Science
Consumerism in the Classroom: Effective Strategies for Today's Teenage Consumers
Help class members become savvy consumers with a series of activities that has them analyzing marketing strategies, comparing the value of brand name versus off-brand clothing, and considering the advantages and...
Curated OER
Risky Business - Or Not!
Students explore the concept of the stock market. In this stock market lesson, students discuss the stock market and how it works. Students hypothesize what makes a stock price go up or down. Students watch a short video about the...
Curated OER
Invest in What You Know
Students complete a series of tasks that help them learn about the stock market. In this stock market lesson plan, students identify companies they are familiar with and learn about stock symbols. Students study the makeup of...
Curated OER
Price Controls: Prescribed Drugs in North America
Young scholars examine the nature of price controls, the impact of maximum prices below the equilibrium level on a market, the effect it can have on other markets, the requirements for effective price discrimination in a market, and the...
Curated OER
Genetically Modified Crops
Students recognize the difference between negative and positive externalties. They diagram reasons for market failures pertaining to genetically altered crops.
Curated OER
Talking Bulls and Bears
Students compare and contrast bull and bear markets. In this stock market lesson, students visit the noted Web sites to study supply and demand, the stock exchange, and financial scandals.
Curated OER
Sweet-Talkers
Students investigate what is being sold to them. In this media awareness lesson, students visit selected websites to take a closer look at advertising marketed at them. Students discuss the implications of marketing geared toward children.
Curated OER
Leisure and Tourism Research- High School
In this leisure and tourism worksheet, students compile a list of the Blue Planet Aquarium's three main competitors and compare the number of yearly visitors to each attraction while comparing the attractions. They complete a post...
Curated OER
Media Awareness: the Basics of Advertising
Young scholars explore marketing techniques. In this media awareness lesson, students watch instructor-selected advertising and identify the marketing techniques used in each of them. Young scholars then create advertisements for products.