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Business: What Are Advertisers Selling?

For Teachers All
Students will search for hidden messages in advertising and the "hidden audience." They gain a greater understanding of the structures of advetising and marketing.
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Goods and Services

For Teachers 2nd
Second graders demonstrate their understanding of goods and services through group presentation. In this simplified economics lesson, 2nd graders are divided into groups representing a particular market. They then create posters with...
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Beyond Organic?

For Teachers 9th - 10th
Learners examine the critiques of organic agriculture and its production and marketing approaches.  In this sustainable agriculture lesson students study how the ideas about ethics of the food system are changing. 
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Careers in Science

For Teachers 11th - 12th
Students learn the trends in the current job market for scientists, find where the jobs are, the range of salaries, and the job requirements. They discover that scientists do some very interesting things, then write a letter of...
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ECONOMIC SYSTEM

For Teachers 9th - 12th
High schoolers identify two American industrialists within the United States during the second half of the 19th century. They use specific examples, compare and contrast how these two industrialists were successful in their market. ...
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Elements of an Economic System

For Teachers 9th - 12th
Students review the elements of an economic system. Using a circular flow model, they explain the flow of money, products and factors of production. They identify transactions that would occur in the product and factor markets.
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Looking Back

For Teachers 9th - 12th
Young scholars work together to research the history of Macedonia. As a class, they compare and contrast a free market economy with a state-controlled economy. In groups, they read a letter by a Peace Corp volunteer and compare it to...
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Group Advertising Project Using iMovie

For Teachers 5th - 10th
Students, while working in groups, pick a product or service from one company to invest in for the Newsday Stock Market Game. They develop an advertisement for the product or service utilizing the iMovie program on the computers.
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Passport to Globalization

For Teachers 11th - 12th
Students discover how to live on a low budget. In this economics lesson, students investigate how the value of money in different countries affects market exchange. They should be familiar with money exchange policy.  
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Westward Expansion - Fur Trade

For Teachers 6th - 10th
Learners complete a unit of lessons to learn how products reach the market and study the history of the fur trade. In this history and trade instructional activity, students first learn about the technology that allowed products to reach...
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What to do with Malus-domestica, Cultivated Apples?

For Teachers 9th - 12th
Students take on the roles of apple farmers. In this Arizona agriculture instructional activity, students explore the concepts of supply and demand as they role play apple farmers who create marketing campaigns when supply outweighs demand.
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Advertising and Consumerism of the 1920's

For Teachers 11th
Eleventh graders discover the impact of advertising in 1920's America. In this 20th century history lesson, 11th graders complete KNU charts as they research marketing techniques that were used during the decade to promote consumerism.
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From Bolls to Bolts

For Teachers 5th
Fifth graders explore the economic effects of the colonization of North America. In this Social Studies lesson, 5th graders examine the economic  and cultural results that occurred due to North America entering the market. Students...
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Writing to Persuade

For Students 4th - 6th
In this writing worksheet, students write to persuade. They write about something they are going to sell, who their target market will be, and 2 reasons why someone should purchase their product.
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Places and Production

For Teachers 9th - 10th
Learners investigate the economy and the market value of goods. In this algebra lesson, students differentiate between domestic goods value and international good value. The define and identify the importance of GDP or Gross Domestic...
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Best Practices of Technology Integration

For Teachers 5th - 8th
Pupils study how a type of product is advertised. In this product advertisement lesson, students research a specific product and its advertisement. Pupils create a market research survey based on their peers preferences. Students create...
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Educational Complacency Will Make U.S. Feel the Pain

For Teachers 12th
Twelfth graders examine the educational system in the United States in reference to the job market and available expertise. In this Current Events lesson, 12th graders read an article and discuss their opinions with the class.
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Brain Drain Signals Trouble at Technology Companies

For Teachers 9th - 12th
Young scholars explore the concept of turnover. In this turnover lesson, students read an article about executives leaving their business. Young scholars discuss the benefits of turnover. Students create their own business and list the...
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Population Demographics

For Teachers 7th - 12th
Students pretend they are entrepreneurs to help create a positive mentality.  In this entrepreneurship lesson students complete several activities to see how to market and advertise to a certain age group.
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Travel By Design Brochure Creation

For Teachers 12th
Twelfth graders create a travel brochure using computer software and the Internet.  In this foreign country lesson, 12th graders create a travel brochure as a marketing tool in order to attract potential clients and guests to their...
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Working in T.V.

For Teachers 11th - Higher Ed
Students investigate the job market through Internet research.  In this occupational lesson, students discuss and investigate different television related jobs they would be interested in working.  Students utilize the Internet...
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Plan for Your Future

For Teachers 8th - 9th
Learners participate in ongoing learning experiences for future success. In this planning future lesson, students discuss training requirements for today's job market and possible future plans. Learners write a description of their...
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Economies

For Teachers 7th - 9th
Students discover different economic systems. In this global economy lesson plan, students research the levels of economic activity, types of economies, maquiladoras and the differences between a free market economy and other systems....
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Remote Control

For Teachers 7th - 10th
Students examine the business of sports. In this current events lesson, students discuss the sale of Manchester United to an American businessman. Students listen to a lecture about branding and marketing. Students may research British...

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