Play a vocabulary game with words from an article about Savion Glover's contribution to the film "Happy Feet." Then, small groups of students design and create original movie advertisements using vivid vocabulary to give Glover the...

Junior designers brainstorm the elements that a bedroom might have, such as a bed, television, and dresser. They identify which items are needs and which are desires. They practice measurement skills in the classroom by determining its...

Learners determine length, width, perimeter, and surface area, and work with two-dimensional representations of three-dimension objects to design and write descriptions of their dream bedrooms.

Before your students reached your morning class to learn about persuasive writing, they probably saw dozens of examples of persuasive communication in the form of advertisements. A short, introductory lesson inspires class members to...

Advertisers want us to believe we would be accepted if we wore the right clothes or owned the right stuff. This assumption forms the heart of an exploration of the impact of advertising on teenagers. A safe classroom environment would...

What makes you want to buy that new car? Or vote for that popular politician? Study the persuasive techniques commonly found in advertisements or argumentative writing, including repetition, exaggeration, and fact vs. opinion.

Introduce the background of design and designers and their role in communicating their thoughts to others. In groups, you can assign participation in a writing cluster on various designers and write paragraphs to submit to magazines. To...

In this advertisements worksheet, 4th graders analyze and evaluate several advertisements for caring for cats and then design a poster that advertises the importance of a balanced diet for puppies and dogs.

Students spend some time in the world of marketing and advertising by analyzing and creating slogans and campaigns geared toward adolescents. Students work with a partner to create their design and share with the class

Explore the New York Times, online and in print. Partners take the roles of reader and monitor while each peruses the newspaper. Discussion questions compare the online version to a hard copy print edition. Links provide comparison of...

Encourage young learners to identify persuasive writing techniques in a text with this resource, which includes two multiple-choice worksheets with advertisements for students to analyze.

Words, words, words. The function of words in persuasive writing is the focus of a group activity that asks members to analyze how words advertisers use are designed to influence targeted audiences.

Lessons about advertising slogans are GR-R-REAT! Using the resource, pupils engage in an interactive activity to match advertisement blurbs with their corresponding product names. Next, they discuss famous slogans and identify where to...

Students explore persuasive writing in advertisements. In this advertisements lesson plan, students evaluate tobacco advertisements for persuasion techniques. Students then create a counter advertisement against smoking.

Students engage in the practice of producing a report about favorite books. The show Reading Rainbow creates context for this lesson plan. The making of an iMovie is done to present the book as an advertisement for the whole class.

Dissect the parts of an advertisement with your class. Middle schoolers discuss advertisements and locate the hook in them. Then, they create an advertisement for a business, in which they include the name of the business, an...

Analyze magazines as a class, looking carefully for the target audience, advertisements, and topics presented. Small groups then work as a publication team and receive a magazine that they have to "sell." Each individual has a different...

As part of their study of how advertisers use various techniques to influence consumers, kids examine the design, the promotions, and the product placement in the packaging of their favorite foods. 

Elementary schoolers study the symbolism and influences found in advertising. First, they learn about the history and cultural significance of the Summer Official's Hat that was a symbol of status in ancient China. Then, they access...

Students examine how advertising is an important community service; explaining that both businesses and customers benefit and that designing and selling ads requires professional knowledge and personal preparation.

How many treats do you buy each week? Learners investigate diets and how the media tricks consumers into purchasing unhealthy snacks. They will investigate the designs and logos affiliated with cereal boxes and identify specific phrases...

After reading Sandra Cisneros’ novel The House on Mango Street, class members design a canned food drive, create advertisements for the drive, and use digital cameras to document the entire process. In addition, pupils journal their...

The ten questions included on this activity are designed to facilitate a close study of the website of Advertising Age magazine. Using the Internet, learners explore the magazine’s website and its links to become familiar with the...

Students create an advertisement promoting good behavior. This character-development lesson plan from Boys Town High School involves students studying the history of the Got Milk?advertising campaign. After a discussion of marketing...