Curated OER
Ads Are Everywhere
In this advertisements learning exercise, students read a list of 25 specific forms of advertising. Kids then answer 2 essay questions. This learning exercise directs students to read an article not provided here.
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Sold! Ageless Water
Students read "Tuck Everlasting" by Natalie Babbitt. They create an advertisement for the spring water described in the story.
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Trading Cards for the 21st Century
Students are introduced to sports trading cards that can be 'played' in a compact disc player. They discuss why improvements are made to entertainment products, why they often become successful, and then develop and market an innovative...
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Advertising
Students listen to a guest speaker about the different types of advertising. Using research materials, they discover the laws about copyrighting material. They visit foreign websites to view their advertising and discuss how it is...
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What Does Advertising Say About Smoking?
Students examine tobacco advertisements. In this smoking advertisements lesson, students read old magazine or newspaper ads to determine their purpose and influence. Students also discuss how to make responsible health...
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An Ad for an Element
Students prepare an ad for an element, including properties and uses, in an attention getting format such as that used in the advertising business.
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Advertise With Geography...it's Free And It's Easy!!
Students establish awareness of how landforms/landmarks produce a visual image of a region and demonstrate how advertisers use the "positive geographical image" to sell their product by creating their own advertisements.
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Holes-Outdoor Adventure Camp
Students read the book and watch the movie, Holes. They create a brochure (containing specific information) that advertises Camp Green Lake as a newly refurbished outdoor adventure camp. They display the brochures for the rest of the...
ELT-Connect
Happy Valentine's Day
Shelves filled with heart-shaped boxes of chocolates. Bouquets of red roses. Racks of romantic cards. Stores are preparing for Valentine's Day. Has the holiday become too commercialized? That is the question asked by a lesson designed...
Wordpress
Paper Doll Project
Explore self and social construction with a hands-on art project. After studying and discussing bullying and other social experiences, individuals create three paper dolls that represent specific social constructions. Included here is a...
Curated OER
Media Awareness: Key Concepts in Advertising
Students examine the basic concepts of advertising. In this media awareness lesson, students discuss target audience, art, and purpose in advertising to determine what makes an advertisement effective or ineffective. ...
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Persuasive Tactics in Media
Students present a skit to the class and explain what persuasion tactic they used. In this persuasive tactics lesson, students discuss methods of persuasion used in various advertisements. The teacher leads and gives examples of...
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The Media and You
Seventh graders discuss the main purposes of media. Using various advertisements, they identify the method used by the advertisers in each example. They use these methods to create and sell their own product to the class. They use the...
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President for a Day
Students explore the duties of the US President. For this history lesson plan, students use research to gain information about presidents. Students utilize various forms of research, pictures, library books, textbooks, newspaper,...
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Brain Drain
In this brain drain worksheet, young scholars create a product name for a new product on the market, identify why the product is special and decide the target audience. Students then design a magazine, radio, or TV. advert for their...
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Pictures and Slogans Persuade an Audience
Students discover relationships between advertisement and persuasive techniques. In this literacy and consumer education instructional activity, students select magazine or newspaper advertisements that use symbols, pictures, and...
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Selling Spelling
Students participate in activities to practice their spelling words. They create advertisements to accompany their spelling words. They present their ads to the class and take a practice test. Their goal is to have everyone with a...
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The Teen Scene
Students explore the methods used by teen magazines to attract a variety of teenagers. They evaluate existing magazines and in small groups, students create their own magazine that is geared toward specific teen demographics.
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I Don't Pay Attention to Advertisements
Sixth graders examine the eight persuasive techniques, identifying them in all avenues of media including magazine, TV, Internet, and billboards, and making them aware of how advertising already influences them. They write an essay using...
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Target Audience
Learners explore and describe various persuasive tools used in advertisements, analyze advertisements provided by teacher, and identify target audiences. Students then work in groups to find advertisements aimed at assigned target...
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Mathematical Magazines
Students use ads from magazines to create data to be measured and apply the skill of estimation. They record the percentage of magazine ads that could be separated into different categories made by students through the use of logical...
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DTP: Redesigning a Product Package
Students design packaging and labeling for a product so that it appeals to a specific audience. The use a cardboard box that was designed for one purpose and redesign it to meet the new criteria including a catchy name to go with an...
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Convince Me!
Middle schoolers analyze advertisements meant to persuade a reader to purchase a certain product or service to find out what stands out about the ad or what it is about the ad that persuade readers. They complete an analysis chart, and...
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Advertising's Hidden Messages
Students explore the hidden messages in advertisements. In this business lesson, students discuss the role that advertisements play in our lives. Students locate advertisements that use various advertising techniques. Students create an...