Curated OER
Fit to Be Tied (In)
How do the films we watch affect our purchasing behavior? Considering the profiles of given consumer demographics, the class analyzes real advertisements and the effectiveness of their power on consumerism. THey create posters that...
Curated OER
Writing a Commercial
Students create a product and write a commercial to sell the product. They discuss the differences between ads for television and radio and ads for print. They discuss the persuasion techniques used by ad writers.
Curated OER
Advertisements
Student teams role-play advertising agencies competing for a contract. Winning team completes all tasks, spending the least money. Tasks include naming agency, creating a slogan, inventing a product and advertisement.
Curated OER
Weather and Seasons
Use pictures and manipulatives to develop vocabulary with your beginning language learners. This plan can be used with foreign language learners (although you'll have to provide the vocabulary), English language learners, or a young...
Curated OER
The Rooms in a Home
Enhance your foreign language students' skills to describe a house. After reading a description of rooms in a house in their target language, they work to answer corresponding questions correctly. Additionally, they view a PowerPoint...
Curated OER
What I need for School
You can use this lesson with English language learners, a young language arts class, or speakers of a foreign language. The phrases learned are I need and I don't need. The teacher collects several items around the room, and learners...
Southern Poverty Law Center
Analyzing Gender Stereotypes in Media
Why might toy advertisers use gender stereotypes to sell their products? Young people think critically about media messages and its role in gender stereotyping with a thought-provoking lesson plan.
Curated OER
A Rewarding Endeavor
Develop and conduct a survey to find out if people would return an envelope of money they found. Include options for giving it to the police, advertising for the one who lost it, etc. The survey results are published in a writing piece.
Curated OER
The Teen Scene
Pupils explore the methods used by teen magazines to attract a variety of teenagers. They evaluate existing magazines and in small groups, students create their own magazine that is geared toward specific teen demographics.
Curated OER
GENDER STEREOTYPES AND ADVERTISEMENTS
Learners identify gender stereotypes in advertisements.
Curated OER
Media Awareness: Helping a Product Cross the Finish Line
Students develop critical thinking skills to understand and create advertisements. In this journalism lesson, students analyze the elements necessary for effective advertisements and work in cooperative groups to create and present...
Curated OER
Time Capsule: Oral Presentation
A great way to gain proficiency when learning a new language is to prepare an oral presentation. For this foreign language lesson, pairs collaborate to develop a Time Capsule which they present to their class using their target language.
Curated OER
Writing a News Story
Students practice using their target language by writing a news article. In this foreign language writing instructional activity, students create a fictional "hero" in their city which they write a fictional news article about in their...
Curated OER
Recognizing Types of Propaganda in Advertising
Students recognize the various types of propaganda so that they be better able to recognize propaganda in its various forms.
Curated OER
You Can't Sell This Thing
Students, in teams, design and create a logo/trademark, packaging box, and poster for advertising their new product/invention. They present their new product/invention, and information about the target audience, to the class.
Curated OER
Made You Look
Students spend some time in the world of marketing and advertising by analyzing and creating slogans and campaigns geared toward adolescents. Students work with a partner to create their design and share with the class
Curated OER
A Rewarding Endeavor
Students develop a survey to find out if people would return an envelope of money they found. Include options for giving it to the police, advertising for the one who lost it. Students place their research in a feature article that...
Curated OER
Times of Day
Students practice telling time using a foreign language. In this time telling lesson, students listen to a teacher tell them the time in their target language as they translate it while writing. Students utilize their new time telling...
Curated OER
You're Special
Students utilize a new language to tell someone they care for them. In this complimenting lesson, students practice saying nice things to friends and strangers in their target language. Students react to the lesson afterwards and...
Curated OER
Participating in a Class Birthday Party
Students celebrate a fellow peer in class by having a party for him or her. In this foreign language lesson, students celebrate a classmate's birth using their target language to host a party. Students create a bulletin board using...
Curated OER
Are You Plugged In?
Students develop an awareness of one's own media habits. Make connections between ads and one's own consumer behavior. They track their current TV and/or Internet viewing habits and video game time by keeping a TV Diary for one week.
Curated OER
Infusing Equity by Gender into the Classroom
Students identify gender stereotypes in magazine advertisements. In this gender bias lesson plan, students discuss the problems of gender bias in advertising and develop an understanding of the way advertisements work.
Curated OER
Jeopardy Game
Students practice discovering a target language by playing a game of Jeopardy. For this foreign language lesson, students utilize their target language vocabulary to answer Jeopardy style questions they prepared the day before....
Curated OER
Crossword Review
Students practice using their target language vocabulary by completing a crossword puzzle. In this foreign language activity, students complete several random tasks based on new vocabulary words in their target language dealing with...