Curated OER
Consumerism Scavenger Hunt
In this social studies worksheet, students discover how to be an informed consumer by first reading 10 questions pertaining to marketing, advertising and purchasing choices. Students use Internet searches to find the answers. There are...
Curated OER
Consumerism
Students examine the techniques that companies use to sell their products. In this consumerism lesson plan students create an ad for a company and create a handcrafted butterfly.
Curated OER
Are Antismoking Ads Effective?
Are the anti-smoking ads put out by the federal government effective? This question is posed to your critical thinkers. They'll read excerpts from a New York Times article and then compose thoughtful blog responses to four related...
Curated OER
The Art of Advertising
Get your class thinking about advertising with this lesson plan. Over the course of 15 days, your class will discuss advertising techniques, study the concepts of pathos, logos, and ethos, and analyze the persuasive techniques of...
Curated OER
Advertising sales
Students examine how advertising is an important community service; explaining that both businesses and customers benefit and that designing and selling ads requires professional knowledge and personal preparation.
Curated OER
The Portrayal of Women in Media
This is an awesome exercise. Learners use this worksheet as they examine an advertisement from a past decade (you need to provide). They answer five questions that aid them in analyzing the ad and the portrayal of women from that time...
Curated OER
Advertising Conversation
Are you struggling to get a rich discussion going between your learners? Use these questions to spark a natural conversation about advertising and the media. Learners pair up, and each speaker gets a different set of questions to ask...
Curated OER
Passive Voice Exercises
Strengthen understanding of grammar and syntax with this task. First, grammarians identify the active and passive voices, then they rewrite individual sentences to be in the active voice before manipulating an entire paragraph. Great...
Curated OER
Passive Voice Exercises
What is the difference between the active voice and the passive voice? Focus on the latter with your middle schoolers to help them strengthen their writing. First, they identify which sentences are written in the passive. Then, they...
Alabama Department of Archives and History
Alabama's Secession in 1861: Embraced with Joy and Great Confidence. Why?
From December 20, 1860 to June 8, 1861, eleven states seceded from the Union. Alabama seceded on January 11, 1861. Why did so many white Alabamians want to secede? Why did they believe the South could win the war? These are the essential...
Practical Money Skills
Protecting Your Money
How can you tell if a commercial or salesperson is being misleading? Encourage your learners to protect themselves and their money with a lesson about consumer rights. They review laws that keep consumers safe from faulty claims and...
Carolina K-12
Propaganda, Spin and Soundbite Politics
It's all about the spin! In an introduction to propaganda techniques and soundbite politics, scholars first learn about common propaganda techniques before seeing them in action in the context of the 2016 election cycle. Activities...
Curated OER
Local Motives
Investigate current local elections across the United States with this New York Times reading lesson. Using informational text, middle and high schoolers research local elections and create their own news reports about what they...
Curated OER
#1639. Advertising Age: Using the Internet
The ten questions included on this learning exercise are designed to facilitate a close study of the website of Advertising Age magazine. Using the Internet, learners explore the magazine’s website and its links to become familiar with...
Curated OER
Ancient Mexico
Here are three interconnected lessons intended to build an understanding of life in Mexico prior to and after contact with Spain. Learners take a "trip" to Tenochtitlan through a series of images, read The Evil of Tezcatilipoca and The...
Curated OER
How to Make a Mummy Mask
With some plaster casting materials and a quick lesson plan on the ancient burial traditions of Egypt, your class can create amazing mummy masks. Listed here are all the tools, precautions, and steps needed for each child to make an...
Curated OER
The Anatomy of Cool
Students explore differences between superficial and real "coolness," how marketers use cool to sell products, and how their own attitudes and perceptions are affected by media messages that reinforce specific messages about what...
Curated OER
Grammar-Active and Passive Voice
Use this lesson to reinforce the effect of passive and active voice in writing. First, middle schoolers write several sentences, and then use the attached worksheet to identify whether the sentences are written in active or passive voice.
Curated OER
Area, Surface, and Volume
Ninth graders demonstrate application of area, surface, and volume in the world around us by applying formulas to a model of the classroom so they can determine the volume and surface area of the room.
Curated OER
Horse Character: Ceramics Lesson
Animals oftentimes elicit various characteristics which make them symbolic or representative of human feeling, action, or emotion. The class creates horse characters out of clay to show character action and symbolism. This is a great...
Curated OER
Tracing Our Own Family Pilgrimages
The Pilgrims may have arrived in North America by way of the Mayflower, but chances are, your class members' ancestors came to the United States in another way. Guide them through an exploration of their own heritage, countries of...
Curated OER
Student Newspaper Project
Writing teaches us so much. One can identify the many characteristics of a newspaper, use the Internet to gather information, and communicate with others. Primary students create a class newspaper for publishing and dispersal.
Curated OER
Reading Primary Source Documents: Historical Content
Why do we read primary source documents? What can they give us that other writings cannot? Provide your learners with any of the primary sources attached here (there are seven), and have them complete the graphic organizer (which opens...
Curated OER
Team Up for Sports Marketing
Learners choose a sport and promote a real or imaginary team by creating press releases, business cards, and ads or commercials.
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