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Kinder Bakeshop
Students create a bakery where they sell cookies for a week. Students identify and interpret how to make their own money and deposit it into their bank accounts. Students also identify how to withdraw money from these accounts in order...
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How Advertising Works
Fifth graders are shown how advertisers use persuasive language and imagery to con us. They use this knowledge to question advertisers notions to persuade us one way or another. Students create a new jingle for an advertisement for...
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Is the Price Right?
Students explore the techniques used by advertisers to sell goods, increase their awareness of consumer habits, differentiate between information and selling, and become aware of what motivates them to buy products.
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Don't Throw Away That Junk Mail!
Fourth graders study junk mail to learn the techniques that advertisers use to attract and hold a person's attention.
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Township and Range in the Wild West
Students explore how the township and range system is designed and read. They create real estate advertisements utilizing maps and the township and range system.
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Children's Rights
Students research studenT rights in democratic and non-democratic societies. They create group projects such as advertisements and posters, which demonstrate their awareness of civic involvement.
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Images in Action
Students explore the concept of tolerance as variety of images and words are probed for expressions of misinformation and stereotyping. Advertisements, textbooks, public monuments, historical markers, TV shows, Web sites, logos and...
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Celebrate the Arts
Students explore the responsibilities of people working in advertising. They create a campaign to support the arts including advertisements in several different media. Length of unit depends on number of projects completed.
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Truce Unlikely In DVD Wars
Students explore basic DVD technology and discover the differences between Blu-ray discs and HD DVDs. In addition, students find advertisements of two very similar products from different manufacturers in the newspaper, and compare them.
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Gift Selection
Students, who are adult learners, peruse advertisements and catalogs to spend $100 on gifts for their family members. They compare a similar list of gifts to compare price, quality, and other factors that determine the best quality.
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Creating an Advertisement
Students discuss the benefits of using alternative fuels. They work together to create a one-page advertisment listing these benefits. They share their ad with the class.
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Privilege and Power
Seventh graders examine the way privilege and power are broken down in their own community. Using a Venn diagram, they compare and contrast Robert Harris' paintings based on these two concepts. They write their own story based on one...
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Venta Y Comprea De Vehculos
Students examine and read advertisements related to cars. Using the ads, they recognize prices, telephone numbers, content and the target audience of the ad. They create their own advertisement using appropriate vocabulary and share them...
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Enslaved and Running
Learners use runaway slave advertisements to discover how the language varies from the 18th to 21st century. Using primary source documents, they research the brutality of slavery and the desire of those in slavery to be free. They...
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Prom Date
High schoolers use the internet to research the cost of going to the school prom. As a class, they brainstorm about the things needed in order to go to the dance and use advertisements to make a budget. After all of the data is...
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Fire Safety Advertisement
Students review the key points of fire safety referring back to the results of their fire safety surveys and other areas that people need to be better informed. They work in small groups to observe TV advertisements as well as posters...
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Presidential Election 2004: Analyzing the Attack Ads
Students view and text the text of presidential election advertisements in 2004. Using the ads, they analyze them and check the validity of the statements made. They answer discuss questions for each ad and share them with the class.
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FAT FOLLIES
Students, testing various foods for fat content by rubbing food samples on paper. Students identify what and who the US Food and Drug Administration is in reference to the Food Pyramid. Students write the name of each food brought in to...
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Logos
Students create a presentation incorporating an originally created logo to advertise a new drink product. After creating their logo, students produce create an advertising campaign for their new product. Advertisements are presented to...
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Peddling Puccini
Young scholars explore the art of the opera. They listen to examples of opera and conduct research to find out more about the opera world. Then they develop advertisements that focus on aspects that might interest young people about...
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Agreement In Spanish
Eighth graders engage in a lesson that is about the use of adjectives in advertising to communicate to the public. They look at advertisements and identify the different adjectives used in the text while determining the effectiveness of...
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Measurements at My School!
In this measurement worksheet, students cut out eight advertisements and then fill in the correct measurement requested on each one.
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Measurements in My Home!
In this measurement learning exercise, students cut out eight advertisements and then fill in the measurements requested of them on each one.
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The American Home Front During WWII
Students analyze World War Two era government propaganda, biographies, and historical data in order to better understand the effects on Americans at home. In this American Home Front During World War Two lesson plan, students compare...
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