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Getting Under Your Skin

For Teachers 6th - 12th
Students design advertisements that promote and explain the science of new transdermal drug therapies to the general public.
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Romeo and Juliet Newspaper

For Teachers 6th - 8th
Young scholars design a newspaper after reading the play "Romeo and Juliet." They include an appropriate title, wedding announcement, an advice column, an obituary and classified advertisements.
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The Home Front - "Use It Up, Wear It Out, Make It Do Or Do Without!"

For Teachers 6th - 12th
Students examine documents that explore U.S. government advertisements from the WWII era that encouraged people to grow victory gardens, recycle and conserve resources as part of the war effort. They discuss propaganda and design their...
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Preserving and Promoting Democracy

For Teachers 11th
Eleventh graders create surveys to determine whether or not young people have or plan to vote. Using their findings, 11th graders make advertisements aimed at encouraging youth to vote.
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"Targets"

For Teachers 7th - 12th
Students investigate how alcohol advertisers target young people. They watch and discuss a video, create a collage using alcohol ads, develop captions for each ad, and discuss and evaluate how young people are the targets of alcohol...
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Smoking: The Truth Unfiltered

For Teachers 6th - 12th
Students view a PSB "In the Mix" documentary about smoking and tobacco abuse prevention. They discuss the video, identify the physical risks and effects of smoking and analyze smoking advertisements for marketing techniques.
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The 1920s: The Rise of Consumer Culture

For Teachers All
Students examine economic, social, and cultural aspects of the 1920s. They provide a brief political history of the 1920s, focusing on the death of Warren Harding (Was he poisoned by his wife?) and develop skills in analyzing...
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Working With Job Ads

For Teachers 9th - 12th
Young scholars examine abbreviations in newspaper advertisements. In groups, they cut out any unfamiliar abbreviations they come across. Once this is completed, they research the qualifications and education needed to hold the careers...
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Publishing History

For Teachers 9th - 12th
Students create an issue of a magazine. They work collaboratively to write articles for the magazine, design a cover and develop advertisements. Students complete their page layout, and create the magazine using information form each...
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You'd Better Shop Around

For Teachers 9th - 12th
Students compare and contrast the prices of various food items at different grocery stores using newspaper advertisements. Students discuss the benefits and drawbacks of shopping around for items that fit within their monthly budget.
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The Market System and Consumerism

For Teachers 9th - 12th
Students examine their own consumption habits. Using various advertisements, they discuss their role in showing consumers what they must have in their lives. As a class, they encourage each other to change their habits and discuss how...
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Capitol Visitors Center, Post-Visit Lesson Plan, Grades K-3

For Teachers K - 3rd
Students visit the Texas Capitol Visitors Center. They review the importance of the Lone Star as a state symbol. They create a collage of Lone Stars using various print media (newspapers, magazines, travel literature and advertisements.)
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Hillary Clinton's Voting Record Distorted

For Teachers 9th - 12th
Students examine how political advertisements can be used to deliver messages and stir emotions. Using a political ad from the 2006 Senate election, students generate questions based on the claims in the ads. They research information to...
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John McCain's Tax Stand Misrepresented

For Teachers 9th - 12th
Students examine how political advertisements can be misleading. Using a political ad against tax reform, students generate questions based on the claims in the ads. They research information to support or refute the claims in the ad and...
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Order of Operations- Math Worksheet

For Students 7th - 10th
In this order of operations worksheet, students solve 20 order of operations math problems. There is a printable version of this worksheet available that does not contain advertisements.
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The Aerial Age

For Teachers 5th - 8th
Young scholars infer America's attitude towards aviation in the early 1900s. In this The Aerial Age instructional activity, students analyze early 1900s literature, music, advertisements, and popular culture in reference to aviation....
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Reducing Ecological Footprint Ads

For Teachers 5th - 8th
Students examine the impact of geological footprints. In this geography skills lesson, students calculate geological footprints and discuss ways to reduce the footprints. Students create advertisements that motivate others to reduce...
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Asking for Help

For Teachers 8th - 10th
Students consider calls for help. In this personal health lesson, students design advertisements meant to motivate reluctant people who need help to go ahead and ask for it.
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Why Volunteer?

For Teachers 3rd - 5th
Students explore the concept of philanthropy. In this service learning lesson, students explore the spirit of volunteering as they locate news articles or advertisements regarding the topic. Students discuss whom benefits from volunteer...
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Advertisement Evaluation Document

For Students 6th - 8th
In this advertisement evaluation activity, students complete a checklist that tells about what type of advertisement they are looking at. They determine what type of product is being advertised and tell if they would purchase it.
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Carter’s Approach to Facing the Energy Crisis

For Teachers 9th - 12th
Students examine President Carter's stance on the energy crisis of the 1970s. In this energy crisis lesson, students analyze primary sources that feature the crisis during Carter's term. Students script and...
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Reading: Ad For a Professional Job

For Students 6th - 7th
In this reading advertisements activity, students read an ad for a job as Director of Outreach Programs at a College of Public Health. Students answer 8 true and false questions about the text.
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Creating a Digital Newspaper

For Teachers Pre-K - 6th
Young scholars create a digital newspaper. In this digital newspaper instructional activity, students review the sections of a newspaper and brainstorm ideas for their paper. Young scholars complete a schools news report, student...
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How Am I Ever Going to Use This?

For Teachers 8th - 9th
Pupils analyze how education relates to the selection of college majors, the job market, and future training. For this career exploration lesson, students search an occupation and employment database for a specific school subject. Pupils...

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