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Lesson Plan
Curated OER

Transcontinental Railroad Web Quest

For Teachers 6th - 8th
Middle schoolers examine aspects of the Transcontinental Railroad. In this Westward Expansion lesson, students conduct a web-quest in order to gather information about the Transcontinental Railroad. Middle schoolers will use their...
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Lesson Plan
Curated OER

I Live in Kansas!

For Teachers 3rd
Student research and apply information about communities in Kansas. In this Kansas instructional activity, 3rd graders study ten communities in the state, complete a booklet, and compare the communities to their own. They use the...
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Lesson Plan
Curated OER

Solar System Tourist Bureau

For Teachers 3rd - 5th
Students, working in teams, role-play as advertising agents creating ad campaigns for a planet in the solar system. They design commercials for video, Hyperstudio, or Web pages. The activity includes research, all the production stages,...
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Lesson Plan
Curated OER

Party Time

For Teachers 9th - 12th
Young scholars engage in a instructional activity about finding information from the grocery store to put into data that can be measured. The data is found in advertisements and food labels. They plan the cost of a party when using the...
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Lesson Plan
Curated OER

NUMB3RS - Season 3 - "Provenance" - Matrix Operations

For Teachers 9th - 12th Standards
Learn how to use matrix operations to determine the probabilities that an object will end up at a certain location. The lesson is designed as an introduction to matrix operations and is a step-by- step guide through the process that can...
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Lesson Plan
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Creative Educator

Sell It with Propaganda

For Teachers 5th - 12th Standards
Augment a unit on propaganda by prompting class members to create propaganda. Using Frames software, groups demonstrate their understanding of propaganda techniques by designing a new product, creating a commercial to sell their product,...
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Lesson Plan
Curated OER

RESPECT -- A Basic Skill

For Teachers 7th
Seventh graders are shown a variety of advertisements and commercials and note the product being sold. As a class, they compare and contrast their answer to the actual product. To end the lesson, they discuss whether or not they would...
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Handout
University of Virginia

Illustrating Uncle Tom's Cabin

For Students 9th - 12th Standards
Historical illustrations reveal more than what they are meant to portray. After reading Harriet Beecher Stowe's Uncle Tom's Cabin, high schoolers view a series of illustrations, movie posters, photographs, and book covers that exemplify...
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App
Rodrigo Neri

myHomework Student Planner

For Students 6th - Higher Ed
If you've been itching to replace your students' worn, lost, or insufficient paper planners, and to dramatically improve the efficiency of your own communication with your class members, then this is absolutely the app for you! It brings...
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Lesson Plan
1
1
US National Library of Medicine

Drug Use and Abuse: Past and Present

For Teachers 10th - 12th Standards
Pick your poison: tobacco, alcohol, opiates, cocaine, or marijuana. An online exhibition launches a research project that asks groups to select one of the five drugs and gather information on how the use of the drug and the regulations...
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Lesson Plan
Curated OER

Art-What's it good for?--Absolutely everything!

For Teachers K - 3rd
Students pay attention to details in houses in order to improve observation skills. The skills then are used to help create a three dimensional drawing of a house. Students also examine advertising methods.
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Lesson Plan
Curated OER

Advertising Through the Decades

For Teachers 12th
Twelfth graders compare and contrast advertising styles and motives from 1920 to present. Using internet research and print advertisements students make comparisons and inferences about the function of marketing. At the culmination of...
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Worksheet
Curated OER

Real Life Challenge

For Students 7th - 9th
In this career worksheet, students complete one of the listed projects on the sheet. They create a menu for one day and calculate the total cost for a day's worth of food. Students also design a career brochure to educate others about...
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Lesson Plan
Curated OER

Advertising – Does it Affect Our Purchasing Descisions?

For Teachers 9th - 12th
High schoolers consider the power of advertisements. In this consumerism lesson, students dicuss advertising techniques, advertising regulations, and analyze advertisements. High schoolers also complete and evaluate and ad count actvitiy.
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Lesson Plan
Curated OER

Critical Viewer Activity

For Teachers 6th - 12th
Students practice media awareness. For this media awareness lesson, students analyze print and electronic media messages. Students discover how advertisers use re-imaging to manipulate photographs and discuss how they can become critical...
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Lesson Plan
Curated OER

Print Advertising: Past and Present

For Teachers 12th
Twelfth graders identify the way advertisements are constructed to influence out lives and our values. They review advertisements from the 1800s and 1900s and how they may have influenced people living in that time. Using this ad, 12th...
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Lesson Plan
Curated OER

Hershey and Advertising

For Teachers 11th - 12th
Students examine Hershey advertising history. In this marketing lesson, students analyze the advertising strategies employed by the Hershey company as they respond to discussion questions about 4 Hershey ads. Students write their own...
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Lesson Plan
Curated OER

MEDIA COLLAGE

For Teachers K - 12th
Students use old magazines to create a collage. They may focus on elements of design. They discuss their collage or they may write a brief essay.
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Lesson Plan
Curated OER

Fill in Your Future

For Teachers 5th - 6th
Learners discuss the Census 2000 slogan, "This is Your Future. Don't Leave It Blank." They design billboards for the slogan. They discover the role of the census in community planning and congressional representation.
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Lesson Plan
Curated OER

What's In the Shopping Bag?

For Teachers 6th - 8th
Students explore the techniques used by advertisers to sell toys and snack foods, increase awareness of consumer habits and media influences and differentiate between information and selling.
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Lesson Plan
Curated OER

The Family That Endured An Historical View of African-American Families As Seen Through American Literature and Art

For Teachers 4th - 6th
Students identify racial stereotypes in advertisements from the past and survey their sources and implications. They compare advertisements from the past with those of today using similar approaches and create an original advertisement...
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Lesson Plan
Curated OER

Advertising

For Teachers 7th - Higher Ed
Students complete a product analysis as a study of advertising. In this advertising lesson plan, students discuss advertising by putting up 10 product logos with the name of the products taken out. Students see how many products they can...
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Lesson Plan
Curated OER

Introduction of Careers in Fine Arts and Communications

For Teachers 9th
Ninth graders create advertising campaigns. In this communications instructional activity, 9th graders explore the use of propaganda endorsements, bandwagon appeals, name calling, plain folks appeal and generalities in advertising....
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Lesson Plan
Curated OER

Samples and Stats

For Teachers 9th - 10th
Students explore different methods of taking surveys and conducting polls and examine these methods for bias. They design and administer a sample survey, analyze the data and present their findings to the class.

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