Curated Video
How to Assess Organizational Culture
Before embarking on any culture change, maybe you’ll want to assess the existing organizational culture first. For a whole course on Organizational Culture, hop over to our sister channel, Management Courses, and check out the full...
Curated Video
Edgar Schein's 3 Levels of Organizational Culture
Edgar Schein, of the Sloan School of Management, was interested in understanding organizational culture. He analyzed organizations into three distinct levels of organizational culture: artifacts (the surface manifestations of culture),...
Curated Video
Edgar Schein: The Master of Organizational Culture
Edgar Schein is a social psychologist who has introduced many ideas around organizations and organizational culture. His thinking is at the heart of the subject.
Curated Video
Introduction to Organizational Culture
Organizational Culture sits in the background of an organization: Collective patterns of behavior: its habits and rituals. It’s like the organization’s personality.
Mister Simplify
Handy's Organisational Culture Model - Simplest Explanation Ever
Charles Handy's Model is a way to categorise organisational cultures. Understanding organisational cultures goes a long way in ensuring employee satisfaction and motivation in business today.
Bill Carmody
Reputation Management: Attract, Engage, Capture, Convert, Retain
In this video, Bill Carmody interviews Elizabeth Engen, an expert in reputation management and SEO. They discuss the importance of managing your online reputation and offer tips on how to attract and retain customers through effective...
Bill Carmody
The Financial Advisor Revolution
In this video, Bill Carmody interviews Jay Hummel, author of "The Essential Advisor," about the revolution happening in the financial advising industry. They discuss how technology is changing the way financial advisors engage with...
Bill Carmody
Using Data to Drive Sales and Advocacy: A Conversation with Sanjiv Gajiwala
In this video, Bill Carmody interviews Sanjiv Gajiwala, the head of marketing for Mike's Hard Lemonade. They discuss how Mike's Hard Lemonade uses data from Oracle and Datalogics to analyze the impact of their digital marketing efforts...
Bill Carmody
The ROI of Inflencer Marketing with John Ale
In this video, Bill Carmody interviews John Ale, an investor in TapInfluence and an expert in marketing software platforms. They discuss the importance of measuring return on investment (ROI) in influencer marketing and how TapInfluence...
Bill Carmody
"Profit Is A Theory, Cash Is A Fact"
Bill Carmody goes into detail about the Keith Cunningham quote, "Profit is a theory, cash is a fact" and uses Enron as the case in point.
Bill Carmody
Transforming Legal Services: A Conversation with LegalZoom CEO John Suh
John Suh, CEO of LegalZoom, acknowledges that getting the legal aspects of your business right is a necessary evil. He shares his vision on how LegalZoom has maximized the efficiency and lowered the cost of having the right legal support...
Bill Carmody
The Importance of Emotional Connection and Logical Reasons to Buy in Marketing
In this video, Bill Carmody emphasizes the importance of connecting with your audience on an emotional level before providing logical reasons to buy. He explains that while people often make purchasing decisions based on emotion, they...
Bill Carmody
Unshakable: Achieving Wealth and Happiness
In this video, Tony Robbins discusses his new book, "Unshakable," which focuses on financial strategies and advice for achieving financial freedom and stability. He emphasizes the importance of being a conscious investor and making smart...
Bill Carmody
Dealstorming: The Power of Collaboration in Sales and Marketing
In this video, Bill Carmody interviews Tim Sanders, a world-renowned international keynote speaker and author of the book "Dealstorming." They discuss the importance of collaboration in sales and marketing, and how bringing together a...
Bill Carmody
Kim's Testimonial of Three Rules of Marriage
This is perhaps the best testimonial I have heard about our bestselling book, "The Three Rules of Marriage." When I think about why my wife and I wrote this book, this is better than we could have envisioned ourselves. Thank you Kim...
Bill Carmody
Social Media That Sells
Bill Carmody wants you to reevaluate your social media marketing to make sure it sells.
Bill Carmody
The Power of Emotional Connection in Marketing
Everyone buys on emotion but then back-fills with logic. Bill Carmody goes into detail on why emotional reasons to buy are just as important as logical reasons to buy.
Bill Carmody
The Onion's CCO on the Growth of Content Marketing
In this video, Bill Carmody interviews Rick Hammond, the Chief Creative Officer of the Onion, about the changing landscape of the advertising industry. They discuss the shift from traditional interruption advertising to more engaging and...
Bill Carmody
Extreme Ownership: Decisiveness and Decentralized Command in Business
In this video, Bill Carmody interviews former Navy SEAL and bestselling author Leif Babin about his book "Extreme Ownership." They discuss the importance of decisiveness in business and how it relates to the high-pressure decision-making...
Bill Carmody
Be Congruent with Your Message and Conviction
In this video, Bill urges you to make sure that when you are talking, you are passionately explaining why you love what you do. Your message must match your conviction for maximum impact.
Bill Carmody
The Future of E-commerce
In this video, Bill Carmody interviews Brent Bellm, the Chairman and CEO of BigCommerce. They discuss Brent's background in commerce and his journey to BigCommerce. They also talk about the future of commerce, including the rise of...
Bill Carmody
Fall in Love With Your Customers, Not Your Products
Marketing in a Minute: One of the biggest mistakes businesses make is falling in love with their products instead of their customers. Bill Carmody explains why favoring your customers over your products will benefit you in the long run.
Bill Carmody
The Emergence of the Chief Marketing Technologist
In this video, Bill Carmody interviews Kevin Cochran, the CMO of Jahia, about the emerging disciplines between marketing and technology. They discuss the changes and importance of the chief marketing technologist role in today's...
Bill Carmody
What Does Your Ideal Customer Need From You?
You need to know your audience's needs. Ask yourself, "what does my ideal customer need from me today?" If you don't know, ask them. Ideally, you need to map your customer's journey so that you have a firm grasp on exactly what they need...