Instructional Video7:01
Curated Video

What is Market Segmentation?

10th - Higher Ed
Every buyer is unique. But, in most industries, it is impossible to target marketing at individuals. So, instead, we identify broad classes of buyers who share within the class a set of needs and buying preferences. Identifying those...
Instructional Video6:25
Curated Video

Masters of Feedback: Kim Cameron - Positive Feedback

10th - Higher Ed
Kim Cameron is the founder of Positive Organizational Scholarship. This is the application of the ideas of Positive Psychology, Organizational Design, Citizenship, and much else, at the organizational level. At the heart of his thinking...
Instructional Video6:10
Curated Video

How to Create Excellent Visual Aids for Your Presentation

10th - Higher Ed
Make your presentation more engaging, more compelling and more memorable with good visual aids. And, let’s face it, that means slides. Whether you favor PowerPoint, Keynote, Google Slides, Prezzi, or another tool, how can you create...
Instructional Video8:01
Curated Video

The Sales Process - a Summary of the 9 Step Selling Process

10th - Higher Ed
For some people, the idea of selling is scary, off-putting, even alarming. But, as a manager, you may sometimes be called upon to sell or help sell your organization’s products or services. But don’t worry. There is a straightforward...
Instructional Video6:50
Curated Video

Sales Prospecting [Sales Process Part 1 of 9]

10th - Higher Ed
The sales process starts with prospecting. This is how we find potential future customers – or ‘prospects’.
Instructional Video6:39
Curated Video

Pre-Sales Activities [Sales Process Part 2 of 9]

10th - Higher Ed
You have prospects, but it would be foolish to dive in and try to sell to them immediately. You need to prepare, and this is where the three pre-sales activities come in.
Instructional Video7:45
Curated Video

CSR: Who are an Organization's Stakeholders?

10th - Higher Ed
A stakeholder is anyone who has any interest in what you are doing. They can be an individual or a group. So, in the context of Corporate Social Responsibility, who are the stakeholders who have an interest in what the organization is...
Instructional Video5:47
Curated Video

Five Basic Negotiating Strategies - Key Concepts in Negotiation

10th - Higher Ed
What is your strategy when you go into a negotiation? There are five basic negotiating strategies. In this video, I'll describe them, based on the work of Kenneth Thomas and Ralph Kilmann.
Instructional Video4:09
Curated Video

What is an Organization? - the Nature of Organizations

10th - Higher Ed
This is the first video of our course on the nature of organizations, so we answer the question: 'What is an Organization?'
Instructional Video4:09
Curated Video

Organizations as Structures: Understanding an Organization as a Structure

10th - Higher Ed
One way to understand the nature of an organization is as a structure (the other is as a process). In this video, we look at Organizations as Structures.
Instructional Video3:58
Curated Video

What is Charles Handy's Federal Organization Model?

10th - Higher Ed
Charles Handy's Federal Organization model is highly centralized – but highly decentralizing. What on Earth can we make of this apparent contradiction?
Instructional Video4:37
Curated Video

What is Charles Handy's Triple-I Company?

10th - Higher Ed
The Triple-I company is the primary home of 21st century knowledge workers. So, what is it?
Instructional Video5:18
Curated Video

Organizational Power: What is Power?

10th - Higher Ed
Ralph Waldo Emerson said that: ‘life is a search after power’. If that is true, what is it we are searching for? We need to start our exploration of power in organizations by understanding what is power?
Instructional Video5:27
Curated Video

Robin Fincham: Three Levels of Organizational Power

10th - Higher Ed
Etzioni talked about the types of Power that organizations wield. But where does it come from? Robin Fincham, a British academic, has given us a helpful analysis of three levels from which organizational power emanates.
Instructional Video5:18
Curated Video

Power in Organizations: The Power of Governance

10th - Higher Ed
In this video, we will look at the power organizations derive from their governance structures and processes.
Instructional Video6:03
Curated Video

How to Support Your Team for Learning: 7 Things

10th - Higher Ed
A big part of how I see my responsibilities as a team leader is in developing the skills, talents, and knowledge of the people under my care. I need to support them for learning.
Instructional Video5:35
Curated Video

Introduction to Organizational Culture

10th - Higher Ed
Organizational Culture sits in the background of an organization: Collective patterns of behavior: its habits and rituals. It’s like the organization’s personality.
Instructional Video4:55
Curated Video

What is the Cultural Web? Johnson & Scholes on Where Culture Originates

10th - Higher Ed
The Cultural Web of an organization is a model developed by Gerry Johnson and Kevan Scholes.
Instructional Video5:39
Curated Video

Quinn and Cameron: Competing Values Model of Organizational Culture

10th - Higher Ed
Robert Quinn and Kim Cameron created a model of four organizational cultures. The Quinn and Cameron model is known as a “competing values framework” because it starts from two pairs of competing values.
Instructional Video4:57
Curated Video

Max Weber: The Father of Organizational Theory

10th - Higher Ed
Max Weber was a professor of political economy at the University of Freiberg. But he is known as the ‘Father of Organizational Theory’.
Instructional Video4:56
Curated Video

Chester Barnard: Organizations as Networks of People

10th - Higher Ed
Chester Barnard was a Harvard economist and follower of Max Weber. And he was one of the few major management thinkers who actually held a senior line management position! He spent all of his working life at American Telephone and...
Instructional Video6:01
Curated Video

Charles Handy: Philosopher of Organizations

10th - Higher Ed
Charles Handy has been the source of a stream of ideas about organizations. We have four other videos about Handy's individual ideas. This one draws them together.
Instructional Video4:47
Curated Video

What is Brand Management? The Role of a Brand Manager.

10th - Higher Ed
Brand management is the creation and execution of plans to strengthen consumers’ brand perception of a brand.
Instructional Video3:20
Curated Video

What is Feedback? And Why Does it Matter?

10th - Higher Ed
It feels like everyone knows how important Feedback is at work. But do we really understand it? In this short video, I'll kick off our course on feedback by giving a very clear answer to the questions: 'what is feedback?' and 'why does...